Making of innovative solutions manik choudhary

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Making of innovative solutions using lean Startup and Design Thinking

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Making of innovative solutions manik choudhary

  1. 1. Making of Innovative Solutions : Lean Start-Up and Design Thinking Practices Manik Choudhary, PMI-ACP, CSPO, PSM-1 manikchoudhary@yahoo.com
  2. 2. Disclaimer  These are my personal opinions on the subject and in no way represent that of my employer.
  3. 3. Approach : Lean Canvas, Design Thinking, USM & Agile User Story Map Lean Canvas http://leancanvas.com Right Product Product Right http://blog.econocom.com/en/blog/how-to-boost-innovation Design Thinking *Source https://dschool.stanford.edu/groups/k12/wiki/17cff/
  4. 4. Waste in Software Industry 64 % of Software is unused ! “Waste is any human activity which absorbs resources but creates no value “ - James p. Womak and Daniel T. Jones
  5. 5. “Building something nobody wants is the ultimate form of waste.” – Eric Ries
  6. 6. Approach Business Model Framework Design Thinking User Story Mapping
  7. 7. Lean Startup Customer Development Agile Software Lean (Toyota Production System) Five principles of Lean Startup
  8. 8. StartUp StartUp = Experiment Searching for a Profitable, Scalable and Reliable Business Model  A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty“. by Eric Ries from the book ”The Lean Startup”  Nothing to do with size of company, sector of the economy, or industry
  9. 9. Lean Startup Lean Startup principle Entrepreneurs are everywhere Entrepreneurship is management Validate Learning Build-Measure-Lean Innovation Accounting
  10. 10. Approach Business Model Framework Design Thinking User Story Mapping
  11. 11. Business Model Framework Lean Canvas – Ash Maurya Product Opportunities – Marty Cagan 1. Exactly what problem will this solve? (value proposition) 2. For whom do we solve that problem? (target market) 3. How big is the opportunity? (market size) 4. What alternatives are out there? (competitive landscape) 5. Why are we best suited to pursue this? (our differentiator) 6. Why now? (market window) 7. How will we get this product to market? (go-to-market strategy) 8. How will we measure success/make money from this product? (metrics/revenue strategy) 9. What factors are critical to success? (solution requirements) 10. Given the above, what’s the recommendation? (go or no-go) Business Model Canvas - Alex Osterwalder Let‘s make sure this solution will generate a profit
  12. 12. Business Model Canvas Explained (Video) Business Model Canvas - Alex Osterwalder
  13. 13. Lean Canvas Source : http://leancanvas.com
  14. 14. Business Model Canvas vs Lean Canvas Lean Canvas – Ash Maurya BMC - Alex Osterwalder
  15. 15. Approach Business Model Framework Design Thinking User Story Mapping
  16. 16. Design Thinking Design Thinking is a method for solving complex problems and creating new ideas.
  17. 17. Design Thinking – Empathy Phase “There Are No Facts Inside Your Building, So Get Outside.” – Steve Blank Problem Interviews Understand Observe Empathy Define Ideate Prototype Validation
  18. 18. Design Thinking – Define Phase  Storytelling  Clustering  Personas  Task Flow Analysis  Framework POINT OF VIEW Hypothesis about users’ needs HMW Statement Empathy Define Ideate Prototype Validation * Source - http://www.3d-innovations.com/blog/?tag=design-thinking
  19. 19. Design Thinking – Ideation Phase Empathy Define Ideate Prototype Validation  Be Visual  Defer Judgment  Encourage Wild Ideas  Build on the Ideas of Others  One Conversation at a time  Go for wild Ideas * Picture Source http://www.prweb.com/releases/Design_Ideation/Design_Thinking/prweb10979211.htm
  20. 20. Design Thinking – Prototype Phase Empathy Define Ideate Prototype Validation  Physical  Wireframes  Storyboards  Acting * Picture Source - http://www.smashingmagazine.com/2010/06/16/design-better-faster-with-rapid-prototyping/
  21. 21. Design Thinking – Validate Phase Test the Solution with a “demo” before Building the actual product* * Source- Running Lean – Ash Maura Empathy Define Ideate Prototype Validation * Source - http://lean.st/
  22. 22. Approach Business Model Framework Design Thinking User Story Mapping User Story Map
  23. 23. User Story Mapping MVP- Minimum Viable Product Scope
  24. 24. User Story Mapping Teams Win Time Backlog Quality will Improve Communic ation within Team will Improve User Story Mapping
  25. 25. Key Takeaways “DESIGN is not just what it looks like and feels like. Design is how it works.” - Steve Jobs Good Practices for Great Products  Lean Startup Concepts  Business Model Framework  Design Thinking  Problem/Solution interviews  Prototype – Low fidelity & High-fidelity  Minimum Viable Product(MVP)  Iterated Business Model Framework  User Story Map  Agile / Lean / XP  Early adopters
  26. 26. Thank you !!  Manik Choudhary  manikchoudhary@yahoo.com  Linked In - http://www.linkedin.com/pub/manik-choudhary-pmi-acp-cspo- psm/1/54/529

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