0
SOCIAL MEDIA PlanRDO Gateway Center   Majestic Social Mediawww.majesticsocialmedia.com
RDO GATEWAY SHOPPINGEat, Dine, Shop & Have Fun!
RDO GATEWAY SHOPPING     We believe a commonmarketing strategy will help  everyone to achieve their            goals!
The Rise of Social Media 74% of the worlds Internet surfers visit SM (Nielsen, 2010)  o   YouTube, Wikipedia and Facebook ...
The New Age: “Social retailing”  “Shopping meets social networks” (Foresee Results, 2010)  o  56% of shoppers who interact...
Content          Website Ideas   Social Media Marketing Plan                                 Spicy Ginger Ambrosia is a bl...
A common website is beneficial       for everyone!
Your Website!           - Not existent!             Attract with pictures!- Your website needs to be engaging!   Attract w...
Example: The Carlsbad Forum
Social Media Marketing      What We Do!
Analysis      Social Media Analysis                             Website Analysis                                          ...
Products          Social Media Target Market Analysis                                                                  & m...
Social Media Marketing    CISS Formula
Social Media Tactics
Social Media ApplicationsWe will use all of these!
Overall Strategy
www.slideshare.net                                                      www.myplick.com                                   ...
www.wordpress.com                                                        www.blogger.com                                  ...
Keyword Optimization                                                      Bookmark Website                                ...
Twitter Tactics:- We increase Nr. of Followers: We add twitter users by keywords & demographics!- Incentivizing: We recomm...
Facebook Tactics:-   We Increase Number of Followers-   We join facebook groups and post articles on group forums-   Incen...
Contests, Trends & Ideas!          CQ/s/dark
Contest Suggestions!                             Facebook Treasure Hunt         This contest model involves posing questio...
Contest Suggestions!                                            Tag Yourself           In this contest model, you upload a...
Social Scanning
Smartphones are the latest trend. What this means is that any                smartphone owner can fire up a barcode scanni...
QR Codes – Social Scanning!                           This would be a sample code!                          Scan it With y...
Location Marketing
Location services will grow in popularity as people get more                comfortable checking in to a business. Its tim...
FACEBOOK PLACES!© Majestic Social Media – Full Service Social Media & SEO
Mobile Marketing
As the mobile arena grows, you should continue to move                  marketing campaigns to mobile phones. MessageBuzz ...
Presentation platforms
As teleseminars become overused, interactive web seminar                    platforms will step in. New presentation platf...
Viral MarketingWe recommend to use videos and pictures slideshows to promote your website and                     to add t...
Sample Videohttp://video214.com/play/ywxr2ZuduCm5TIKHG0a5QA/s/dark  http://video214.com/play/tymf6Khk8qbmj0j9lV4LCQ/s/dark
Sample Video                                 http://video214.com/play/pAKJdUne                                 nTWFcqUZ9J1...
220 Catering           www.220catering.comhttp://video214.com/play/IHt9DyBPD1iUM0iRvNmi1A/s/dark                  SSIS    ...
Social Media Platforms
Social Media Platforms that we mainly use    www.twitter.com    www.facebook.com    www.Merchantcircle.com    www.myspace....
Business Directories!
Business Directories to put you on!  superpages  yellowpages  hotfrog  hellosandiego.com  insiderpages.com  mojopages.com ...
Classified Ad Sites
Classified Ad Sites  We create a custom HTML Code for the ads to  create a look and feel that suits the brand!    global-f...
Example: Craigslist Ad© Majestic Social Media – Full Service Social Media & SEO
Blog Marketing
Blog Marketing     We set up blogs on wordpress in order     to be able to promote that blog and     treat it as a second ...
Content Sharing
Content Sharing   We create power point presentations about   Your company and products in order to use   these presentati...
Online PR
Online PR     We write and publish PR Releases on a     weekly or Bi-Weekly basis on the     following platforms & More!  ...
Bookmarking
Bookmarking   We bookmark Your website on the   following bookmarking sites and about   300 more…   http://business-planet...
Work Examples
Printed Silk Fabrics!SEO + Social Media Client,based in Los Angeles!www.printedsilkfabrics.com
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Social media pitch rdo gateway
Upcoming SlideShare
Loading in...5
×

Social media pitch rdo gateway

1,011

Published on

0 Comments
2 Likes
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,011
On Slideshare
0
From Embeds
0
Number of Embeds
0
Actions
Shares
0
Downloads
27
Comments
0
Likes
2
Embeds 0
No embeds

No notes for slide

Transcript of "Social media pitch rdo gateway"

  1. 1. SOCIAL MEDIA PlanRDO Gateway Center Majestic Social Mediawww.majesticsocialmedia.com
  2. 2. RDO GATEWAY SHOPPINGEat, Dine, Shop & Have Fun!
  3. 3. RDO GATEWAY SHOPPING We believe a commonmarketing strategy will help everyone to achieve their goals!
  4. 4. The Rise of Social Media 74% of the worlds Internet surfers visit SM (Nielsen, 2010) o YouTube, Wikipedia and Facebook are three of the top seven online brands visited Time spent using SM rose 210% in 2009 (Nielsen, 2010) o Average time per person increased 143% o Average time spent on Facebook and Twitter increased 200% and 368% respectively Facebook alone catering to 500 million users o 150 million access via mobile devices Twitter growing 579% in annual unique visitors (Nielsen, 2010) SM marketing to grow 34% annually over the next 5 years o US$3.1 billion by 2014 (Forrester Research, 2010)
  5. 5. The New Age: “Social retailing” “Shopping meets social networks” (Foresee Results, 2010) o 56% of shoppers who interact with social media websites have elected to “friend” or “follow” or “subscribe” to a retailer o More than 50% of online shoppers use Facebook, and of those online shoppers who engage in social media, more than 80% use Facebook o 49% of respondents who “friend” or “follow” companies through social media do so to learn about special deals and options o 45% of users do it to learn about products o 5% use social media primarily for customer support However, 60% of retailers do not have a presence on a social networks… 85% of Gen Y shoppers participate in social networking (PriceGrabber, 2010)
  6. 6. Content Website Ideas Social Media Marketing Plan Spicy Ginger Ambrosia is a blend of raw California wildflower Honey, Viral Marketing bee pollen, certified organic powdered cinnamon and powdered ginger. About Majestic Social Media Clients and Examples Content!
  7. 7. A common website is beneficial for everyone!
  8. 8. Your Website! - Not existent! Attract with pictures!- Your website needs to be engaging! Attract with emotions! - We need faces on the website! Attract with videos! - Happy people eating & shopping! Attract with benefits! - People having fun! Attract with contests! - Showcase all the businesses Attract with coupons! - Showcase vacant space!
  9. 9. Example: The Carlsbad Forum
  10. 10. Social Media Marketing What We Do!
  11. 11. Analysis Social Media Analysis Website Analysis TARGET MARKET! TARGET MARKET! Strategic Planning Goals Vision Mission Operative PlanningSocial Media Blog Marketing SEO + Bookmarking E-Commerce Online PR
  12. 12. Products Social Media Target Market Analysis & moreTarget Market RDO Families Mom’s Residents Middle to Business High Class People College Students
  13. 13. Social Media Marketing CISS Formula
  14. 14. Social Media Tactics
  15. 15. Social Media ApplicationsWe will use all of these!
  16. 16. Overall Strategy
  17. 17. www.slideshare.net www.myplick.com www.authorstream.com www.slideboom.com Business Directories Publish PR Releases www.yelp.com www.local.com Share Content www.superpages.com Power Point Presentation or Documents www.yellowpages.com www.reddit.com www.hotfrog.com www.free-press-release.com www.citysearch.com www.prlog.com www.insiderpages.com www.articlesbase.com And more directories and more© Majestic Social Media – Full Service Social Media & SEO
  18. 18. www.wordpress.com www.blogger.com www.mybloglog.com www.technorati.com Viral Marketing Classified Ads www.youtube.com Blog Set up and Publishing www.vimeo.com www.global-free-classified- www.ustream.tv ads.com www.yahoo.com/videos www.craigslist.org and more www.hoobly.com Website Integration www.backpage.com Blog Integration And more© Majestic Social Media – Full Service Social Media & SEO
  19. 19. Keyword Optimization Bookmark Website Create Backlinks Website Creation + Optimization Social Media Marketing SEO and Bookmarking We create and optimize websites and showcase all of your offers! -Interactive www.twitter.com - Special Offers www.facebook.com - Discounts www.myspace.com - Contests, etc. www.youtube.com & more© Majestic Social Media – Full Service Social Media & SEO
  20. 20. Twitter Tactics:- We increase Nr. of Followers: We add twitter users by keywords & demographics!- Incentivizing: We recommend to offer Discounts for twitter followers – also offer discounts for twitter followers if they follow the facebook fanpage too.- We monitor, and post on a daily basis! We post about 30-40 tweets a day!- We engage your twitter followers with contests, incentives and more! Examples: www.twitter.com/righteouslyraw www.twitter.com/andrebergermd www.twitter.com/majesticsm
  21. 21. Facebook Tactics:- We Increase Number of Followers- We join facebook groups and post articles on group forums- Incentivizing: Offer Discounts for followers- We monitor, and post on a daily basis!- We add applications to the facebook fanpage! (contests, games)- We customize the Facebook Fanpage! Example FanpageS www.facebook.com/rejuvalife www.facebook.com/thecellproject www.facebook.com/righteouslyraw www.facebook.com/ragzdressware
  22. 22. Contests, Trends & Ideas! CQ/s/dark
  23. 23. Contest Suggestions! Facebook Treasure Hunt This contest model involves posing questions to your fan page and providing clues or answers on your website. To participate, Facebook users must look for the answer on your website and then answer the question with a comment to your status update or note. This contest model provides the additional benefit of driving traffic to your website.© Majestic Social Media – Full Service Social Media & SEO
  24. 24. Contest Suggestions! Tag Yourself In this contest model, you upload a photo album of your products to your Fan page. Ask your Fans to tag their name to a product to win that product. To maximize this contest model, upload 1 picture every few days to encourage Fans to keep returning to your page. As an alternative, ask Fans to post a review or testimonial of your product in the photo comments.© Majestic Social Media – Full Service Social Media & SEO
  25. 25. Social Scanning
  26. 26. Smartphones are the latest trend. What this means is that any smartphone owner can fire up a barcode scanning application, scan a code and complete activities or gain access to information. You can utilize barcodes that either link to your website, facebook page, twitter page, or any other url! Also with a barcode, you can introduce a contest or any kind of special offer! We recommend to create barcodes that link to your facebook and/or twitter and print the code either on postcards, banners, letters etc. Also, these barcodes can be used to conduct contests on your social media profiles!© Majestic Social Media – Full Service Social Media & SEO
  27. 27. QR Codes – Social Scanning! This would be a sample code! Scan it With your Smartphone!© Majestic Social Media – Full Service Social Media & SEO
  28. 28. Location Marketing
  29. 29. Location services will grow in popularity as people get more comfortable checking in to a business. Its time to utilize sites, such as Foursquare, Facebook Places and Gowalla. These sites will help you better target prospects likes and interests, pique interest and influence purchase decisions by offering discounts, promotions or giveaways when they “check in” to your business.© Majestic Social Media – Full Service Social Media & SEO
  30. 30. FACEBOOK PLACES!© Majestic Social Media – Full Service Social Media & SEO
  31. 31. Mobile Marketing
  32. 32. As the mobile arena grows, you should continue to move marketing campaigns to mobile phones. MessageBuzz and Enowit offer free demo accounts that allow us to test a mobile- marketing campaign. You can start by incorporating a mobile widget onto our site to help collect mobile numbers through an automated system and create campaigns specific to area codes or regions.© Majestic Social Media – Full Service Social Media & SEO
  33. 33. Presentation platforms
  34. 34. As teleseminars become overused, interactive web seminar platforms will step in. New presentation platforms such as SlideRocket.com and Prezi.com are incorporating easy-to-build presentation tools with social media, live feeds and video. People online want to see the presenter, not just listen over a bridge line.© Majestic Social Media – Full Service Social Media & SEO
  35. 35. Viral MarketingWe recommend to use videos and pictures slideshows to promote your website and to add to your social media profiles!
  36. 36. Sample Videohttp://video214.com/play/ywxr2ZuduCm5TIKHG0a5QA/s/dark http://video214.com/play/tymf6Khk8qbmj0j9lV4LCQ/s/dark
  37. 37. Sample Video http://video214.com/play/pAKJdUne nTWFcqUZ9J1rYg/s/darkhttp://video214.com/play/tymf6Khk8qbmj0j9lV4LCQ/s/dark http://video214.com/play/ZKU2DO5 UNNbKvkOwFpWaBg/s/dark
  38. 38. 220 Catering www.220catering.comhttp://video214.com/play/IHt9DyBPD1iUM0iRvNmi1A/s/dark SSIS Senior Security Insurance Services www.ssis.wshttp://video214.com/play/7RVHXodnihV1OgoAvF9Pdg/s/dark
  39. 39. Social Media Platforms
  40. 40. Social Media Platforms that we mainly use www.twitter.com www.facebook.com www.Merchantcircle.com www.myspace.com www.Linkedin.com www.Meetup.com www.kaboodle.com www.Xing.com www.Flickr.com www.friendster.com www.friendfeed.com www.youtube.com www.Delicious.com www.zoominfo.com www.tumblr.com© Majestic Social Media – Full Service Social Media & SEO
  41. 41. Business Directories!
  42. 42. Business Directories to put you on! superpages yellowpages hotfrog hellosandiego.com insiderpages.com mojopages.com hotfrog Citysearch local.com kudzu.com phones.whitepages.com realpageslive.com theusaexplorer.com bridgat.com discoverourtown.com yellowusa.com Google Maps www.kudzu.com www.manta.com© Majestic Social Media – Full Service Social Media & SEO
  43. 43. Classified Ad Sites
  44. 44. Classified Ad Sites We create a custom HTML Code for the ads to create a look and feel that suits the brand! global-free-classified-ads Craigslist Craigslist Craigslist Backpages www.bridgat.com hoobly.com www.kijiji.com www.oodle.com classified.yahoo.com classifiedsforfree.com www.webleeg.com www.zoozads.com www.tweetmart.com© Majestic Social Media – Full Service Social Media & SEO
  45. 45. Example: Craigslist Ad© Majestic Social Media – Full Service Social Media & SEO
  46. 46. Blog Marketing
  47. 47. Blog Marketing We set up blogs on wordpress in order to be able to promote that blog and treat it as a second website. We promote the blog using the following blogging directories and more! Technorati blogcatalog.com bloghub.com bloghints.com blogville.us bestblogs.org totalblogdirectory.com blogdirectory.net bloggingfusion.com blogarama.com© Majestic Social Media – Full Service Social Media & SEO
  48. 48. Content Sharing
  49. 49. Content Sharing We create power point presentations about Your company and products in order to use these presentations for Your blog, social media profiles and in order to publish these presentations on so called content sharing sites, see below: authorstream.com slideshare.net slideboom.com myplick.com© Majestic Social Media – Full Service Social Media & SEO
  50. 50. Online PR
  51. 51. Online PR We write and publish PR Releases on a weekly or Bi-Weekly basis on the following platforms & More! reddit.com free-press-release.com prlog.com articlesbase.com slashdot.com pressrelease.com pressreleasepoint.com theopenpress.com© Majestic Social Media – Full Service Social Media & SEO
  52. 52. Bookmarking
  53. 53. Bookmarking We bookmark Your website on the following bookmarking sites and about 300 more… http://business-planet.net http://digg.com http://www.diigo.com http://faves.com http://againlinks.com http://agilemarks.com http://ardour.tv http://atozbookmarks.com http://bharatinfo.com http://bookmark4seo.com http://bookmarkalley.com http://bookmarkarticles.com http://bookmarkcity.com http://bookmarkingpalace.info http://bookmarkingweb.com http://bookmarkix.info© Majestic Social Media – Full Service Social Media & SEO
  54. 54. Work Examples
  55. 55. Printed Silk Fabrics!SEO + Social Media Client,based in Los Angeles!www.printedsilkfabrics.com
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×