Improved Efficiency through Automated Online Content Delivery Process for a Global Business Information Provider

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Automated workflow and data validation mechanism helped improved efficiency.

Automated workflow and data validation mechanism helped improved efficiency.

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  • 1. Improved Efficiency through Automated Online Content Delivery Process for a Global Business Information Provider The customer, a global media major, distributes news and insights to the global business community via its flagship weekly magazine, Challenges web portal and through digital downloads to mobile devices. • Manual intervention in the process of exporting content To create content online, the customer used InCopy/K4 production online owing to disparate systems workflow system to edit, tag and route stories through the editorial • Lack of error detection and handling mechanisms process, in which the last step involved manually copying the • Wastage of time and effort due to frequent changes in content from InCopy/K4 to a web form which was built on FatWire the requirements Content Management System (CMS). The customer wanted to automate the workflow process between the two disparate systems Solution –K4 Publishing system and the Web CMS (FatWire Content Server) • Automated workflow of content ingestion from the –with primary focus on improving the process of publishing production system to the web content management content, online. system • Implementation guided by publishing domain consultants Need to Reduce Manual Intervention and QPS domain experts • Detailed vendor documentation helped to integrate and Improve Error Handling disparate systems and develop additional features and Mahindra Satyam was engaged to automate the process of XML plug-ins workflow and avoid manual intervention in the process of publishing • Flexible and scalable system architecture content on their website. The content had to be exported from the production workflow used for online content creation, transformed Benefits into an XML document, automatically ingested into FatWire Content • Reduced content export cycle time Server and routed through the standard CMS workflow to get • No duplication of efforts published on the website. There was also a need to set up a mechanism • Enhanced error detection, error handling and validation to validate the desired output, along with error detection and error of the desired output handling. As this was first-of-its-kind content integration requirement, it through the planning stage of the project. A Proof of Concept was demanded an assimilation of products from different vendors. also developed to show case to the customer. The result was a flexible Mahindra Satyam brought in its publishing domain consultants and and scalable architecture to accommodate changes and new features Quark Publishing System (QPS) product experts to guide the team even at the final stages.
  • 2. Automated Workflow and Data Validation Mechanism Helped Deliver the Desired Results During the period of three months, a suite of workflows was developed. It enabled automation of the process of content intake from K4 publishing system to the Web CMS, avoiding duplication of efforts. The 100% offshore delivery model helped in reducing cycle time involved in content exporting process. Additionally, automating the system and data validation mechanism improved error detection, error handling and output validation. “ Through all the changes, you have all remained committed to our product objectives and looking to insure both on time and high quality deliverables. I applaud all of your dedication and hard work!...By automating the content flows, we’ve taken new steps to simplify editorial process and insure timely “ delivery of content. I applaud the efforts of the group of folks at Mahindra Satyam who contributed to this project. – VP-Technology, after successful delivery of the project About Mahindra Satyam Mahindra Satyam (NYSE: SAY) is a leading global business and information technology services company that leverages deep industry and functional expertise, leading technology practices, and an advanced, global delivery model to help clients transform their highest-value business processes and improve their business performance. The Company's professionals excel in enterprise solutions, supply chain management, client relationship management, business intelligence, business process quality, engineering and product lifecycle management, and infrastructure services, among other key capabilities. Mahindra Satyam is part of the $7.1 billion Mahindra Group, a global industrial conglomerate and one of the top 10 industrial firms based in India. The Group’s interests span financial services, automotive products, trade, retail and logistics, information technology and infrastructure development. Mahindra Satyam development and delivery centers in the US, Canada, Brazil, the UK, Hungary, Egypt, UAE, India, China, Malaysia, Singapore, and Australia serve numerous clients, including many Fortune 500 organizations. Contact To know more, write to