This document outlines the concepts, case study, long questions, and short notes that will be covered in an entrepreneurship exam. The concepts section will assess 15 topics related to entrepreneurship over 15 marks in 4 minute intervals. These include distinguishing entrepreneurs from intrapreneurs, innovation vs invention, and social entrepreneurship. The case study section involves identifying problems, making assumptions, and providing solutions for a case study worth 15 marks over 55 minutes. Long questions worth 10 marks each involve defining key entrepreneurship terms and explaining topics such as business plans, forms of business ownership, and assisting small enterprises. Short notes worth 5 marks each will assess topics such as government support programs, entrepreneurship theories, and export potential for small and medium enterprises.

2. CONCEPTS (15 MARKS) (20 MINUTES)
EACH CONCEPTS (4 MINUTES)
• ENTREPRENEURS V/S INTRAPRENEURS.
• ENTREPRENEURSHIP
• CUSTOMISATION.
• IDEA GENERATION.
• RISK TAKING.
• ACQUISITIONING.
• INNOVATION V/S INVENTION.
• MANAGERIAL COMPETENCE.

3.  PROJECT EVALUATION.
 WORKING CAPITAL MANAGEMENT.
 ROLE OF CULTURE IN DEVELOPMENT OF
ENTREPRENEURSHIP.
 OUTSOURCING.
 PROACTIVE PERSONALITY.
 SELF HELP GROUPS.
 SOCIAL ENTREPRENEURSHIP.
 NGOs

4.  PROJECT FORMULATION.
 ENVIRONMENTAL SCANNING.
 SISI.
 TURNAROUND STRATEGY.
 SICK UNIT
 MICROFINANCE.
 TOTAL QUALITY MANAGEMENT.
 DIVERSIFICATION.

5.  SUB CONTRACTING.
 FEASIBILITY ANALYSIS.
 BUSINESS PLAN.
 PROJECT IDENTIFICATION.
 PROJECT SELECTION.
 PROJECT FORMULATION.
 SMALL AND MEDIUM ENTERPRISE.

6. CASE STUDY (15 MARKS)
(55 MINUTES)
 SUMMARY.
 IDENTIFY THE PROBLEM IN THE CASE GIVEN.
 MAKE SOME ASSUMPTIONS PERTAINING TO THE
CASE.
 PROVIDE SOLUTIONS.

7. LONG QUESTIONS (10 MARKS)
15 MINUTES EACH
 DEFINE ENTREPRENEUR? EXPLAIN THE
DISTINGUISHING CHARACTERISTICS OF AN
ENTREPRENEUR.
 GIVE A BRIEF CLASSIFICATION OF DIFFERENT
TYPES OF ENTREPRENEURS.
 DEFINE INTRAPRENEUR AND EXPLAIN THE
CHARACTERISTICS OF AN INTRAPRENEUR.
 DEFINE WOMEN ENTERPRISE AND EXPLAIN THE
PROBLEMS FACED BY WOMEN ENTREPRENEURS.

8.  EDP IS A PROCESS TO GROOM THE
ENTREPRENEURS – EXPLAIN.
 DEFINE FRANCHISING AND EXPALAIN THE
OPPORTUNITIES OF FRANCHISING IN INDIA.
 DEFINE BUSINESS PLAN AND DESCRIBE THE
CONTENT AND STRUCTURS OF AN IDEAL
BUSINESS PLAN.
 WHAT ARE THE DIFFERENT FORMS OF
OWNERSHIP AVAILABLE TO
ENTREPRENEURSHIP? DISCUSS EACH FORM IN
BRIEF.

9.  EXPLAIN THE ROLE OF SIDBI IN ASSISTING THE
SMALL SCALE ENTREPRENEURS.
 EXPLAIN BRIEFLY THE STEPS TO BE FOLLOWED
IN SETTING UP A SMALL SCALE ENTERPRISE.

10. SHORT NOTES (5 MARKS)
 GOVERNMENT MEASURES TO PROMOTE WOMEN
ENTREPRENEURSHIP.
 TWO THEORIES ON ENTREPRENEURSHIP.
 NSIC
 ENTREPRENEURIAL MOTIVATION.
 ANCILLARISATION.
 EXPORT POTENTIAL FOR SMEs
 PROSPECTS FOR SMALL AND MEDIUM
ENTERPRISES.