Social Media For Events

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    Social Media For Events - Presentation Transcript

    1. Social Media for Events How to leverage the internet for your events…. And have fun doing it!! Indie Biz Chicks Conference May 6, 2009 http://www.flickr.com/photos/spookymomma/2890619895/in/set-72157607527404118/
    2. http://www.facebook.com/home.php#/photo.php?pid=1979700&id=706991554
    3. What we’ll talk about
      • The online Event Cycle
      • A few Success Stories
      • Easy things you can do today!
      http://www.flickr.com/photos/mom2summit/3296242307/
    4.  
    5. Social Media is a Conversation between actual HUMANS!
    6. It’s not about tools, it’s all about your STORY! (just follow the yellow brick road) http://www.flickr.com/photos/chishikilauren/10780774/
    7. Online Event Cycle http://www.flickr.com/photos/ayashok-s_d40/1520743020/
    8. Step 1: Start Listening
    9. What are people saying to/about you? www.google.com/alerts Email updates for your company name and keywords www.technorati.com/watchlist Powerful Social Media search engine watches for your terms and updates you http://search.twitter.com Search for what you care about on Twitter Step 1: Start listening!
    10. Step 2: Set up your response + promotion vehicles
    11.  
      • Keep it consistent EVERYWHERE
      • Create an Avatar
      • Add important links / personal brands to your email footers
      • Flesh out your profile
      • Be picky on who you connect with
      • Add your Social Media links
      • Re-purpose other content
      • Be fun and interesting
      Step 2: Set up your response + promotion vehicles Your Facebook Profile at a Glance
    12. Step 3: Start spreading the news….
    13. Step 3: Start Spreading the News Facebook Events ROCK!!
    14. Step 3: Start Spreading the News! Your Blog is a conversation: Get is Started!!
    15. Step 3: Start Spreading the News! Keep it connected and consistent
      • Tie it all in together
      • Put your SM links on your stickers, mail outs, etc
      • Re-purpose your content
      • BADGES!!!
    16. Step 3: Start Spreading the News! Blog bling: You DO need those ‘Stinkin’ Badges’ (It makes your event portable!)
    17. http://christynelson.etsy.com www.twitter.com/sra_nelson www.christynelson.net www.flickr.com/groups/christynelson/ Branding, growing Community and having FUN
    18.  
    19. Step 4: Follow up Fun!
    20. It really, really, really matters! www.flickr.com/photos/90458343@N00/58742420/
    21. http://culintro.com/en/photos/albums/v/3 http://twitter.com/culintro   http://culintro.com/g-vine-cocktails/ Make them (really) feel special www.culintro.com
    22.  
    23. Excited about your next event? Quickie To-Do’s
      • Track the buzz about you ( www.google.com/alerts )
      • Market on Facebook ( www.facebook.com )
      • Connect your networks! - Flickr ( www.flickr.com ) - Twitter ( www.twitter.com ) - Your Blog - Offline marketing pieces
      • Be playful and have fun - How can you make someone’s day? - Be gracious and awesome 
    24. Let’s review!
      • Grow that Personal Brand!
      • Keep it connected (and make your life easier)
      • Be playful and interactive during and after your event
      http://www.flickr.com/photos/mom2summit/3296242307/ www.flickr.com/photos/estherase/61207180
    25. Get Personal Branding! Maggie McDonald Operations - The Web Marketing Company www.schipul.com // www.tendenci.com Blog: www.magsmacncheese.com Twitter: www.twitter.com/magsmac Find my slides on Slideshare: www.slideshare.net/magsmac
    26. Questions? Inquiries? Preguntas? www.flickr.com/photos/oberazzi/318947873

    + MagsMacMagsMac, 7 months ago

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