Linkedin 1

What is Linkedin ?
LinkedIn was launched in 2003 as a professional networking site.
It currently has over 100 million users.
Executives from all the Fortune 500 companies are on LinkedIn
LinkedIn adds over 1 million new users everyday
LinkedIn is your online Business Card and/or Resume

Social/Fun
Profiles for Personal
Pages for Business
Sharing Pictures
Status Updates
Branched Out
Professional SocialNetworkGroups
Business Profiles
Job Postings

Your Profile will always be a

Profile Picture: Have One
The PROFILE PICTURE IS YOUR FIRST AND BIGGEST IMPRESSION

Isn’t she someone you would take seriously?
Wouldn’t you want to business with her?

It is your biggest first impression- make it professionalNO Silly , NO Group Pictures, NO Pets, NO Logos
People want to connect with a professional person!

Your Public Profile: Make it Connectable
1.
Use your full name
Headline: Business name Or what you are about- Use keywords-
UPDATE- Status change from your home page
2.
3.
EXPERIENCEYour current and pastwork, organizations &memberships
List all your Education

If your URL is long
shorten it using the edit button

WHO I AM
WHO I HELP
HOW I HELP
Include a
CALL TO ACTION
Specialties should
be in a list format

RECOMMENDATIONS ADD VALIDITY
TO YOUR PROFILE-
Give recommendations to get recommendations
Request recommendations

MAKE FIRST LEVEL CONNECTIONS
THIRD LEVEL
SECOND LEVEL
FIRST LEVEL
BUT IT IS REALLY ABOUT THE 2ND AND 3RD LEVELS

CONNECTIONS:Make Your Profile ConnectableAsk For ConnectionsAccept Connection RequestsMake IntroductionsRequest IntroductionsOrganize Your Connections with Tags

Click the dropdown box to reveal your settings
Adjust your privacy settings here

You can have up to
50 tags (or organized
groups of contacts)

Choose a contact
Click the blue hyperlinked name from the mini profile on the rightside
Edit Tags
Choose tag(s)
Click Save
You can now sort your connections
by specific groups you have set up

Edit Details
To add information
About your contacts

USE YOUR
CONNECTIONS
Reverse search to learn about someone before you contact them-Knowing about them can help reduce awkward pauses in cold calls
Reverse search businesses to learn if they are worth a contact, who to contact and what employees you might have a connection with already.
Use your tags to see who you know in what areas that can introduce you to a potential lead or find the person you need to talk to
LinkedIn shows the connections between people-it shows you who your mutual connections are and who knows who you don’t know that you need to know.
Use LinkedIn to let new connections know you are a professional and it worth their time to listen to you
WARNING: SOCIAL MEDIA, INCLUDING LINKEDIN, CAN NOT REPLACE FACE TO FACE NETWORKING- BUT IT CAN ENHANCE IT!

DON’T WORRY- IT MIGHT SEEM LIKE A SCARY RIDE…..
BUT, YOU KNOW WHERE I WORK IF YOU HAVE QUESTIONS.

Linkedin 1

by Maggie Zerkus on Jun 24, 2011

Accessibility

Categories

Upload Details

Usage Rights

1 Embed 2

Statistics

Linkedin 1 Presentation Transcript