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View stunning SlideShares in full-screen with the new Android app!View stunning SlideShares in full-screen with the new iOS app!
WHAT IS PREMIUM?pre·mi·um adj.1. Of superior quality or valuepre·mi·um n1. A prize or award2. Something offered free or at a reduced price as an inducement to buy something else3. A sum of money or bonus paid in addition to a regular price, salary, or other amount4. The amount paid, often in addition to the interest, to obtain a loan5. The amount paid or payable, often in installments, for an insurance policy6. The amount at which something is valued above its par or nominal value, as money or securities7. The amount at which a securities option is bought or sold8. Payment for training in a trade or profession9. An unusual or high value: Employers put a premium on honesty and hard work2
SUPERIOR TO … ? The Ritz is premium to the Hyatt … is premium to the Holiday Inn …3