Maastricht Business
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Maastricht Business



Maastricht Business aims to help you find the information you need for partners, suppliers, research and events in the Maastricht Region.

Maastricht Business aims to help you find the information you need for partners, suppliers, research and events in the Maastricht Region.



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Maastricht Business Maastricht Business Presentation Transcript

  • Maastricht BusinessBETA
  • Mission
    Provide an open and dynamic platform for businesses, professionals, international institutes and ZZP-ers in the Maastricht Region
    Provide collaborative tools online that enable the community to communicate and share
    Getting businesses online in a consistent, effective and relevant way
    Provide great features that allow members of the community to publish news, events, new products and services and ideas
    Encourage, stimulate and grow innovative businesses and people who share a common vision for the Maastricht Region's future economic and cultural growth
    View slide
  • View slide
  • How
    Target specific businesses users to trial the system during BETA testing (20-40 users aged 21 - 65)
    Establish strategic partnerships with influential members of the Maastricht Region business community
    Research what features are most useful through qualitative interviews with Maastricht Centre for Social Innovation, Maastricht University, Maastricht Region branding, Limburg Investment and Development Bank (LIOF), Culture Capital enthusiasts and event organisers such as PechaKucha, Sphinx, Bonnefanten Museum, political representatives from top 5 parties and Local/Regional Government project leaders
    Build up loyalty in a user base of innovative local businesses. *See social media and marketing strategy
  • Who
    General data on people, board and international institutes with a separate presentation on their up-to-date activities using videos
    Need a team of editors who are in charge of daily newsletters of positive news to broadcast to the community - can come from general media and our network. Buzz can also be generated by users e.g. opinion
    Optimise the 'Maastricht Region Network' society by organising activities, events, build a community of active bloggers on social, opinion, political and business items
    Invitation to interesting commercial activities - paid services model similar to Y Combinator or Cambrian House
    Localised RSS feeds from international institutes that feed into a "general agenda" for e.g. Sports, Political Rallies, Technology
  • What
    Collaborative Platform – feature rich environment that builds on user generated content with a simple and quick interface
    Live Agenda – up-to-date information on a trans-regional business network (Phase 2 involves implementing an ‘intellectual agenda’ to include sports, culture & academia)
    Fully Integrated – Every major web app listed on the previous slide is integrated into Maastricht Business BETA with the option to add more
    Legacy Features – Blog, Photo, Video, in-browser chat client, RSS feeds
    Planned Features – Zipcast, ‘Buzz’ tracker, Mobile Access (implemented in BETA test environment – see, Advanced Location Tools including Street View from Google, Crowdsourcing
    Grid-hosted service with SSL encryption and certification in April 2011
  • Why
    We need to thrive when it seems this city has negative migration rates.
    We want to see Maastricht as Culture Capital 2018 when it seems budgets are falling.
    We would like free and easy access to what’s going on in the region without red-tape, PR stunts or political agendas
    We are connected. Whether we like it or not. Our neighbours in Belgium and Germany are one step ahead of the game.
    We are Maastricht Region and proud of it, yet Google Translate does not yet support Mestreech… & are in the pipeline.
    Eutropolis needs it. Now it has something. That is community initiative.
  • Maastricht Business BETA