MYRA Business School, Mysore Business education in emerging markets - Prof Rajiv Sinha


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With 1250 approved business schools, 1600 accredited by AICTE, 1,250,000 full time MBAs and 1,000,000 online MBAs, business education in emerging markets boils down to understanding the aspirations of the people and delivering on the faculty training, research, curriculum, faculty development.

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  • GlobalResolve combines these two realities with the Design Aspirations of the New American University. Read slide GlobalResolve started in 2006 as an initiative at ASU in the College of Technology and Innovation and also affiliated with GIOS and the School of Sustainability. GlobalResolve improves the world by building partnerships to create technological, economic, educational and social solutions for villages in the developing world. The results are: 1.New products for the BOP to improve lives 2.New business ventures to build village economies 3.Life-changing educational experiences for students.
  • Respiratory illness is the leading killer of children under 5 in the world. We met with villagers in May of 2007 and talked about the problem.
  • Last summer we took our improved ethanol gelfuel stove to show the villagers and as well as our innovative clean lighting system called the twig light
  • MYRA Business School, Mysore Business education in emerging markets - Prof Rajiv Sinha

    1. 1. Business Education in Emerging Market Economies Rajiv K. Sinha Lonnie Ostrom Chair in Business W.P. Carey School of Business Arizona State University
    2. 2. Business Education in India THE HYPE <ul><li>1250 approved business schools </li></ul><ul><li>1600 accredited by AICTE </li></ul><ul><li>1,250,000 full time MBAs </li></ul><ul><li>1,000,000 online MBAs </li></ul><ul><li>13 IIMs </li></ul><ul><li>______________________________ </li></ul>
    3. 3. Business Education THE CRISIS <ul><li> QUALITY OF GRADUATES ______________________________ </li></ul><ul><ul><ul><li>FACULTY TRAINING </li></ul></ul></ul><ul><ul><ul><li>RESEARCH </li></ul></ul></ul><ul><ul><ul><li>CURRICULUM </li></ul></ul></ul><ul><ul><ul><li>FACULTY DEVELOPMENT </li></ul></ul></ul><ul><ul><ul><li>EXECUTIVE EDUCATION </li></ul></ul></ul><ul><ul><ul><li>______________________________ </li></ul></ul></ul><ul><ul><ul><li>IIM-SHILLONG, INDORE ETC . </li></ul></ul></ul>
    4. 4. Value of Business Education <ul><li>Value For Whom? </li></ul><ul><li>Students </li></ul><ul><li>Alumni </li></ul><ul><li>Employers </li></ul><ul><li>Educators </li></ul><ul><li>Media </li></ul><ul><li>______________________________ </li></ul><ul><li>Society </li></ul>
    5. 5. Re-think Fundamentals <ul><li>Shareholder value </li></ul><ul><li>Profit and loss account </li></ul><ul><li>People account </li></ul><ul><li>Planet account </li></ul><ul><li>Beyond lip service </li></ul><ul><li>How do we achieve this? </li></ul>
    7. 7. <ul><li>Greatest potential in Biodiversity and Ecosystem services: water,   agriculture, forest products….. </li></ul><ul><li>2050 PLAN : $970 BILLION IN US ALONE </li></ul><ul><li>Sustainable products and services that provide social and economic benefits over their  entire commercial cycle , from the extraction of raw materials to final disposition, while preserving public health, societal welfare and the environment. </li></ul>FUTURE OF INNOVATION AND MARKETING
    8. 8. Big Issues : General <ul><li>What constitutes social value HERE ? </li></ul><ul><li>VIRGINIA SLIMS: YOU’VE COME A LONG WAY BABY? </li></ul><ul><li>Better routes to Emancipation: TARU </li></ul><ul><li>What is the role of consumers in driving socially responsible behavior?) </li></ul><ul><li>How can they be motivated to care about the social and environmental characteristics of the products/services they buy and use? </li></ul><ul><li>How do we get managers to incorporate this in their vision for the products and services they market? </li></ul>
    9. 9. Big Issues: Specific <ul><li>How do we change management education to reflect this? </li></ul><ul><li>New tools, different paradigms </li></ul>
    10. 10. <ul><li>Bihar AIDS project </li></ul><ul><li>Cemex </li></ul><ul><li>Global Resolve </li></ul>Re-defining Product Markets
    11. 11. GlobalResolve <ul><li>The results are: </li></ul><ul><li>New products that improve lives for communities at the base of the pyramid </li></ul><ul><li>New business ventures to build village economies </li></ul><ul><li>Life-changing educational experiences for students </li></ul>GlobalResolve builds partnerships to create technological and economic solutions for villages in the developing world.
    12. 12. The GlobalResolve Method The GlobalResolve Method
    13. 13. The GlobalResolve Method
    14. 14. The GlobalResolve Method
    15. 15. The GlobalResolve Method
    16. 16. The GlobalResolve Method
    17. 17. The GlobalResolve Method The Problem: How can a supply chain model help make these ventures successful?
    18. 18. Case Study Cooking Fuel Pollution Smokeless Cooking Fuel: Gelled Ethanol
    19. 19. Case Study Cooking Fuel Pollution Smokeless Cooking Fuel: Gelled Ethanol And a Matching Gel Fuel Stove
    20. 20. Business Education must address poverty alleviation Green Accounting for Indian States and Union Territories Project ( “GAISP” ) Eco-Systems, Markets and Poverty Breaking the Vicious Cycle : A Case Study from India
    21. 21. The ‘Vicious Cycle’ of Poverty and Environmental Degradation <ul><li>Low assets -> low income -> no surpluses -> consuming natural capital in which they are stake-holders -> even lower assets </li></ul><ul><li>The Backdrop : lack of markets in public goods / externalities pricing … eco-system conservation benefits all, but hits the resident poor with disproportional opportunity costs of conservation .. </li></ul><ul><li>The Challenge : finding alternative, sustainable, local, income models such that residents can earn a return on conservation . </li></ul><ul><li>The Goal : converting the accidental custodianship of forest-dwelling poor into purposeful stewardship … the ‘win-win’ solution </li></ul>
    22. 22. A Case Study from India Nilgiris Biosphere Reserve in the Western Ghats global biodiversity hot-spot , and home to the ancient Toda tribe and later Badaga tribals …
    23. 23. The Vicious Cycle : An Example from the Nilgiri Biosphere Reserve ‘ Shola’ (Reserve Forest Land) Tea Estate ( Revenue Land ) <ul><li>land ‘patta’ allocated by local corporator from ‘Revenue Land’ </li></ul><ul><li>clear felling by Tribals </li></ul><ul><li>lease to local farmer (INR 4,000- p.a. per acre) </li></ul><ul><li>cash crops or grain </li></ul><ul><li>seasonal employment to Tribals (INR 50 p.d.) </li></ul><ul><li>land goes fallow… </li></ul><ul><li>next ‘patta’ allocated .. </li></ul>Tribal Family earns ~ INR 25 K p.ha.… & Natural Capital Lost = ?
    24. 24. The Capital Cost of this ‘Vicious Cycle’ is Staggering Sources : * from GAISP, Monograph 1, Jan 05 ¬ from GAISP, work in progress ‘ Shola’ remnant ‘ Shola’ cleared last year ‘ Shola’ cleared two years ago Values per Hectare (INR) Tamil Nadu India (Average) Carbon Storage * 36,837 35,882 Non-Timber F.P. * 5,950 10,763 Fodder * 7,079 4,736 Bio-prospecting ¬ 10,267 17,085 Eco-Tourism ¬ 962,266 382,941 Water Recharge (t.b.c.) (t.b.c.) Flood Damage Prevention (t.b.c.) (t.b.c.) Soil Erosion Avoidance ¬ 64,671 63,832 TOTAL (INR) > 1 Mio > 1 Mio
    25. 25. Lessons from PEP …. Seeing the Poor as Part of the Solution <ul><li>“ PEP’s work since 2001 has identified three broad lessons : </li></ul><ul><ul><li>The environmental quality of growth matters to poor people. The poor depend more immediately on clean water, fertile soils, etc, than other groups. Ignoring the environmental sustainability of growth – even if it reaps short-run gains – can undermine growth itself and its effectiveness in reducing poverty. </li></ul></ul><ul><ul><li>Environmental management cannot be treated separately from other development concerns. Improving environmental management in ways that benefit poor people requires policy and institutional changes that cut across sectors. These lie mostly outside the control of environmental institutions. </li></ul></ul><ul><ul><li>Poor people must be seen as part of the solution rather than part of the problem. If environmental management is to contribute to sustainable growth and poverty reduction, it should reflect the priorities of the poor.” </li></ul></ul>&quot;Certain environmental services, e.g. watershed protection, management of landscape beauty, and carbon sequestration, can be supplied competitively by poor groups and rural communities – given the labour- and land-intensive nature of such services.&quot;
    26. 26. Sustainable Income Models for Poverty Alleviation in Nilgiri Biosphere Reserve degraded local land employable local labour <ul><li>access to capital : </li></ul><ul><li>Govt of India (carved out of “EGS” scheme INR 240 Bio, 100 days @ Min Wage) </li></ul><ul><li>Institutional & Philanthropic </li></ul><ul><li>Microfinance </li></ul><ul><li>Local income models … </li></ul><ul><li>Eco-restoration </li></ul><ul><li>Eco-tourism </li></ul><ul><li>… earn a tribal family 5%-8% on conserved natural capital </li></ul>
    27. 27. Eco-Restoration is a viable income model <ul><li>Rental of land @ INR 5,000 per acre OR… purchase @ INR 100 K per acre </li></ul><ul><li>Removal of unharvestable Tea @ INR 10,000 per acre OR… De-weeding ( + +) </li></ul><ul><li>Pitting, Planting, Watering, Weeding @ INR 65 per day (Tea Garden Rates ) </li></ul><ul><li>Resident watchman wages @ INR 50 - 75 per day ( 1 x through the year ) </li></ul><ul><li>Nursery Maintenance & Sapling preparation ( 1 x through the year) </li></ul><ul><li>Tribal harvesting of medicinal plants & herbs, floriculture, and nursery sales </li></ul><ul><li>1 Hectare afforested with endemics @ low cost , and 3 tribals employed </li></ul>
    28. 28. Cultural / Eco-Tourism is a another sustainable income opportunity .. <ul><li>The Todas have a unique & complex ancient culture, a separate pantheon, an evolved mythology … a fascinating anthropological subject </li></ul><ul><li>Their unique, eco-friendly huts are a tourist experience </li></ul><ul><li>Income Model : Five Huts “for tourists” maintained by one Toda village </li></ul><ul><li>“ Fair Trade” share of Tourist booking Incomes to the Toda Tribals </li></ul>
    29. 29. The Key Point….
    30. 30. The Key Point…. … is to understand their aspirations !