Social Networks Generate Leads
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Social Networks Generate Leads

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Social Networks Generate Leads Presentation Transcript

  • 1. What Social Networks can do? Generate Business LeadsMunif Ahmad
  • 2. Social Networks You Already Know• Chambers• Village Head (KK)• Organization• Charities• Religious• Country Clubs• Network Groups
  • 3. Why do “Traditional” Social Networks Work?• Trusted Colleagues• Like-minded People hanging out• Similar Friends and Associations• You have more “Things” in common• Similar “Beliefs”• Recommended “IN”
  • 4. What can an ONLINE Social Networks do for YOU?•Build your professional network•Get your business known•Generate leads•Re-connect to old customers/friends•Find new markets•Promote yourself•Promote your product or service•Gain TRUST and Credibility•Find a new buyer – or have one find you!•The list goes on……..
  • 5. Who do they work best for?LawyersBusiness Owner Accountants Partners ConsultantsFinancial Services Coach’sProfessional Services InsuranceMedical Professionals Real EstateStudents Sales Job Seekers AgentsRecruiters Sports ManufacturersWeb Developers Technology ANDMANY MORE…………………………
  • 6. What Social Networks Should I Choose?
  • 7. What Social Networks Should I Choose? • Three Types of Social Sites • Reputation and Identity • LinkedIN – Plaxo – Facebook – Personal Site – Blog – Org Sites • News and Opportunity • EZineArticles – Article99 – Sales Gravy – FastPitch – Org Sites - Blog • Communication and Nurturing • Reunion – Xing – Twitter – Org Sites – Blog -Face book- Whatapps
  • 8. Are you doing any of these things?• Determine what your company is already doing or has! • What Information do you already have? • Information, Brochures, Sell Sheets, Instruction Sheets • LinkedIN – Plaxo – Org Site – Personal Site - Blog • Photo’s or Sales Videos, Training Videos, Product Videos • YOUTube – Org Site – Facebook - Vlogs (Video Blog) • Power Point, Training, Sales, Marketing, Service • Slideshare – Org Site • Articles, Monthly Newsletter, Events, Charities, Memberships • EZineArticles – Article99 – FastPitch – Org Site – Blog • Then why not leverage what you have to promote yourself and your business?
  • 9. I have joined a site –Then WHAT?• Profile Maintenance • REMEMBER - This is your Welcome Mat to the WWWORLD! • Have a system to update weekly – worst case! • Something simple – but relevant! • AddUpdate Pictures • Be newsworthy • Link and promote others • Publish articles • Target your profile to the reader • Link back to more associations and companies • Post awards and promotions • Join Groups • Create relevancy • Add more Co-workers – professionals – clients – vendors – partners – fans!
  • 10. I have joined a site –Then WHAT?• Blogging - If you can……. • Type an email • Start a conversation • Ask a questions • Take advice • Give advice • ………………………..Then you can Blog!
  • 11. I have joined a site –Then WHAT?• Blogging – How Frequent? • How often do you email now? • How many leads do you need • Who else can help you? • What do you have that’s relevant to someone else? • Then build a system to work it like email… daily!
  • 12. I have joined a site –Then WHAT?• Event Notifications – Online and Onsite • If you do events this is a must! • Product or Service Announcements • Webinars • Chamber Events • Village Head (KK) • Club meetings - Membership • Trade Shows • Grand Openings • Showings • Viral Effect – AGAIN!
  • 13. I have joined a site –Then WHAT?• Product/service Submissions – Personal PR!• If you have any new product/service – A MUST• If not – get a one! (People like new things/ trends)• You have things to tell the world!• It creates relevancy• Target your audience• Generate Leads• Viral Effect – again!