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Marketwire tech day slides

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Transcript

  • 1. MARKETWIRETarget, Monitor and Engage Your Audience
  • 2. Target your Audience with Mediahub
  • 3. MediahubSend the right message to the right audience the rightway. Mediahub knows how reporters want to receive news and makes distributing information effortless• Perform quick or advanced searches, and filter down to the most specific level possible• Easily store and search your own contacts• Tailor your results view• Enter notes about specific contacts and campaigns• Save searches and custom lists for later use• Select the date and time you want messages delivered
  • 4. Searching made easy• By geographic location• By Email, Fax, Phone• By Name• By Organization• By Subject• By Trade show• By Editorial Calendar
  • 5. Monitor your Audience with Sysomos
  • 6. Sysomos Monitor billions of conversations happening in blogs, social networks, forums, news sites and more• Real-time social media monitoring and analytics• Automated sentiment• Global and multi-language support• Full featured engagement workflow• Detailed demographics• Identify key influencers• Gain insight about target audience
  • 7. Monitoring made easy• Easy to use Dashboard reporting• Email alerts on key words• 24/7 access to up to the minute reports• Intuitive easy to use interface• Copy paste graphics for easy sharing• Full demographic breakdown• Share of voice pie graphs
  • 8. Engage withMultimedia Press Releases
  • 9. Social Media Press Release Because 73% of online adults are engaging in Social media at least once a week• News comes to life with embedded video, photos and graphics• Encourage uses to share content via the social media widget• Include live links to any website• Tap into 233 social sharing sites• Allow users to email, print and view releases or sign up to RSS feeds• Promote your website and encourage visitors to click through• See what people are saying about your news on Technorati and Digg
  • 10. Target, Monitor, Engage