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Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
Using Social Media In Your Job Search
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Using Social Media In Your Job Search

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  • I will be introducing a new social media recruitment/job search engine that will I hope soon turn the world on it's head. It will be FREE to start with. Subscribe to me for updates if interested.... http://www.joBlessYou.com
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  • 1. Using Social Media In Your Job Search Paul DeBettignies, Managing Partner
  • 2. Background and Experience
    • Over a decade recruiting in IT
    • Prominent blogger on Recruiting/HR, Career and Business topics
    • Co-Founder and Coordinator of Minnesota Recruiters
    • Contributor to RecruitingBlogs.com
    • Creator of BeYourOwnHeadhunter.com
  • 3. If you remember nothing else, remember these two things
    • Doing a job search SUCKS
    • Finding a job is a job
  • 4. Who Are You?
    • Marketing of you
    • 10-second pitch or sound byte
    • 30 second elevator pitch
    • Business cards
    • LinkedIn profile
    • Email address, get a professional one
  • 5. I love the GOPHERS!
  • 6. Don’t
    • [email_address] .com
    • Do
    • [email_address]
  • 7.  
  • 8. Where should I look?
    • Big job boards
    • Niche and local job boards
    • Newspapers
    • Trade, Professional, Association web sites
    • Aggregators
    • Social Networking Sites
    • Your Network
  • 9. Who is in my online network?
    • Linkedin has 30M users
    • Facebook has 150M users. Average age 25. Fastest growing demographic is 55+
    • Twitter (following & followers)
    • Ning groups
  • 10. LinkedIn 101
    • The fastest LinkedIn presentation you have ever seen
  • 11. Getting started: Creating and optimizing your profile
  • 12. Headline
    • Be specific about your location and industry
    • Use the “Headline” as a way to attract visitors. Include what you do or what you are looking for
  • 13. Real Time Updates
    • This can be updated as frequently as you wish
    • Say what you are doing similar to Facebook, Twitter
    • This will show in your connection’s “Network Updates”
  • 14. Add your online places
    • Default is “My Company” “My Website” “My Blog”
    • Edit to name your company, name of website, etc
    • More click through’s when sites are named
  • 15. Who are you and what do you do?
    • Summary = 30 second elevator pitch
    • Who you are, what you do, what you are interested in
    • Specialties can be used as keywords and acronyms specific to your industry
  • 16. Online Resume
    • This is your resume but without the worry of 1 or 2 page minimums
    • Be descriptive
    • Include keywords and acronyms (again) where appropriate
  • 17. Education
    • Be sure to list schools, majors, activities in and out of the classroom
  • 18. What interests you?
    • What are your hobbies, interests, volunteer activities
    • This humanizes you
    • This gives others the ability to find common interests with you
  • 19. Your Groups and Associations
    • Include personal and professional groups
  • 20. Honors and Awards
    • Include personal, professional, and volunteer nominations and awards
  • 21. How to get in touch with you
    • You may want to add a message
    • You may want to add your email address
    • Interested In = who you are looking to connect with
  • 22. Your Personal URL
    • Personalize your URL
    • Add this to your email footer
    • When commenting on web sites, blogs, industry leave this URL for people to find you.
    • Include it when signing up for events
  • 23. Use Google to search LinkedIn
    • Your reach is only so big
    • Google indexes most personal and company profiles
    • Start with this search string in Google
      • Site:LinkedIn.com (enter keywords)
      • You will need to “play” with words, phrases, “”, like you would usually do on any Google search
  • 24. LinkedIn Tips
    • Create a specific email address for your LinkedIn account
    • Archive unwanted or unknown connection requests
    • 5 I Don’t Knows can get you in trouble with LinkedIn
    • 3,000 Invitations allowed (can request for more)
    • Personalize invitations or create your own templates. LinkedIn templates are boring.
    • Write recommendations
    • Participate in Questions & Answers
  • 25. Ask yourself. . .
    • Look at your profile, would you want to connect with you?
  • 26. Social Network Sites
    • Keep profile(s) updated
    • Take advantage of “What are you doing” on Facebook and LinkedIn
    • Be conscious of the line between professional and personal.
    • Engage others in conversation
  • 27. Using Twitter For Job Search
    • Tweet that you are looking (DUH)
    • Expand who you follow
    • Use Twitter Search, Twitterholic, Twellow or a Google search to find users by title and/or company
    • Twitter Search: enter keywords, acronyms
    • Pull RSS feeds into your favorite reader
    • TwitHire
    • Complete profile with keywords and a link to something
  • 28. Facebook
    • Connect with:
      • Family & Friends
      • Join company pages, industry and location specific groups
      • Current and former co-workers
      • Folks in your industry
      • Acquaintances you want to keep in touch with
  • 29. Whew, Victory. Now What?
    • Send an email to those you have been in contact with
    • Is your new company hiring other positions?
    • Start looking for your next new job
    • Keep track of and nurture your network
  • 30. Mistakes With Social Media
    • Using industry jargon and acronyms with those not in the industry
    • Profiles that do not include keywords that allow others to find you
    • Not linking or adding widgets to/from your other pages (LinkedIn, Facebook, Twitter)
    • Failure to move from online relationships to in person
    • Not introducing your friends and connections to each other
  • 31. It’s not the size of your network but how you use it
  • 32. Resources
    • JibberJobber – Career management tool
    • Alltop HR and Alltop Careers – Blog aggregator with lots of useful content
    • Quintessential Careers – Templates, advice, articles
    • Job-Hunt.org – Lots of local an national links
    • Dan Schawbel – Personal branding guru
    • Emurse – Can host your resume here. Search engines love the site
    • LinkUp – Only jobs from corporate career pages
    • Indeed
    • Simply Hired
    • Twin Cities Business magazine – Lists of lists
    • Social Media Headhunter | @smheadhunter
  • 33.  
  • 34.  
  • 35. Thank You!
    • Paul DeBettignies
    • [email_address]

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