Greece Haitoglou Bros S.A. Food

Case study - Haitoglou Bros S.A. – use of Enterprise Cultural Heritage The aim of this case study is to provide you with an example of Enterprise Cultural Heritage training material use by Haitoglou Bros S.A. This work is licensed under Creative Commons Attribution 3.0 Unported License.

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Traditional products with state-of-the-art production Haitoglou Bros S.A. is a family owned company that was established in 1924 in Thessaloniki, Greece. The company produces and markets sesame- based traditional products as well as a whole range of other products e.g. jams, praline spreads, loukoumi and confectionary products. The company has two state-of-the-art production units, one for sesame processing and one for the production of halva. 3

Preservation of tradition The company has actively preserved the traditional methods that are so critical in maintaining the authentic character of their products. As the company markets products that carry a prized cultural heritage of more than 80 years, it was already incorporating elements of Enterprise Cultural Heritage Management in its strategy and operation. Haitoglou Bros S.A. was involved in earlier stages of the MNEMOS project and had hosted a study visit of the project partners so is familiar with the project and its purposes. 4

Training materials a useful tool Mr. Hatzichristodoulou was impressed by the training material and felt that it would be a particularly useful tool for SMEs that want to be trained in ECH management issues with minimum effort. Given that the company already has a strong sense of ECH management techniques, it is not going to make any change in its strategy the near future. It is however going to disseminate and distribute the material to many of its employees and to its networks as it believes that training in ECH will significantly help the company to pursue its mission. 5

To find out more…Visit Haitoglou Bros S.A. at http://www.haitogloubros.comIf you would like to access the free training material and read case studies on the use of ECHvisit the project website at: www.enterpriseculturaleheritage.org 6

DisclaimerThe content included in this training material has been compiled by the MNEMOS project teamfrom a variety of sources. The MNEMOS project team reserves the right to change the terms andconditions of use of this training material without notice and any time. The training material isproduced for educational purposes only and does not offer legally binding advice. The trainingmaterial as well as the www.enterpriseculturalheritage.org website are made available “as is” and“as available”.MNEMOS project team makes no representation and does not warrant:a) That the information selected for the training material and the website is comprehensive,complete, verified, organised and accurate;b) That it is licensed by the copyright or database right owner of any third party content to includeor reproduce such content in this training material and the website;c) That the training material and the website will be uninterrupted and error-free; andd) That the server from which the training material and the website is available is free of virusesor bugs.This work is licensed under Creative Commons Attribution 3.0 Unported License.

End of Case Study in Enterprise Cultural Heritage (ECH) Management useTo leave the maximised screen press the ESC button on your keyboard.What would you like to do now?You can learn more about ECH at www.enterpriseculturalheritage.orgGet certified http://training.enterpriseculturalheritage.orgJoin Open Learning Community - Enterprise Cultural Heritage LinkedIn group.Contribute to ECH Wikipedia page http://en.wikipedia.org/wiki/Enterprise_Cultural_Heritage 8

Greece Haitoglou Bros S.A. Food

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Greece Haitoglou Bros S.A. Food Presentation Transcript