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First Volunteer Centers Midwest Retreat
 

First Volunteer Centers Midwest Retreat

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Social media presentation given to Volunteer Center folks from around the Midwest.

Social media presentation given to Volunteer Center folks from around the Midwest.

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    First Volunteer Centers Midwest Retreat First Volunteer Centers Midwest Retreat Presentation Transcript

    • First Midwest Volunteer Centers Retreat
    • Megan M. Engle Social Media Manager Michigan Nonprofit Association [email_address] www.MNAonline.org http://MNAonline.wordpress.com Twitter: @MNAonline About Me:
    • http://www.slideshare.net/MNAOnline Where This Presentation is Located:
    • What Is Social Media?
      • Definition: “the use of electronic and Internet tools for the purpose of sharing and discussing information and experiences with other human beings .”
        • - Ben Parr
      • http://www.benparr.com/2008/08/its-time-we-defined-social-media-no-more-arguing-heres-the-definition
      • In other words, social media describes the tools people use and the ways people share ideas online.
    • SERVE STRENGTHEN TRANSFORM COMMUNITIES http://www.commoncraft.com A Great Resource for Basic Videos:
    • Examples of Social Media:
      • Social Bookmarking
      • Photo Sharing
      • Podcasting and Video
      • Blogging
      • Social Networking
    • The Importance of Listening
      • Good first step in listening: set up Google alerts with your organization name, key words, event names, figureheads, etc.
      • Little time on the front end = big payoffs in the long run
      • Food Stamp Challenge example – Michigan Nonprofit Association Blog
    •  
    • What Is Social Bookmarking? vs. + + Traditional bookmarking Social bookmarking
    • SERVE STRENGTHEN TRANSFORM COMMUNITIES http://delicious.com/MNAOnline
    •  
    • http://www.flickr.com/photos/30182286@N07/ Photo Sharing
    • http://www.flickr.com/photos/learning_community/collections/72157606633646747/ Photo Sharing – How Can It Be Used?
    •  
    • What are Podcasts and Vodcasts?
      • Podcast refers to the method of distributing multimedia files, such as audio or video programs, over the Internet using syndication feeds, for playback on mobile devices and personal computers.
      • Basically, a podcast is a downloadable audio recording and a vodcast is a downloadable video recording. Podcasts and vodcasts are generally produced as episodes in a series.
    • http://www.youtube.com/nonprofits YouTube Nonprofit Channel Program
    •  
      • A blog is a contraction of the term “web log,” meaning an online journal or log comprised of multiple entries posted by the user. The entries are generally displayed in reverse chronological order.
      • A blog can contain thoughts, ideas, photos, video, audio, links to other web sites, and forums in which discussion can take place through comments.
      • Blogging is the practice of maintaining or adding content to a blog. MNA Blog
      What is a blog? What is blogging?
      • A form of blogging comprised of user-created brief updates ~ 140 characters
      • The truncated nature of the updates allows for less sifting and faster, more direct transmission of information
      • The most popular microblogging service is currently Twitter
      • http://twitter.com/MNAonline
      What is Microblogging?
    •  
    • What is Social Networking?
      • People using the internet to connect with others online
      • Individuals often connect with friends, family, colleagues, and other internet users with similar interests and hobbies
      • Four popular social networking sites: Facebook, MySpace, LinkedIn, and Ning
    • http://www.facebook.com/pages/Nonprofit-Organizations/27795452714 Facebook Nonprofit Organizations Fan Page
    • Facebook Best Practices http://www.diosacommunications.com/facebookbestpractices.htm
    • http://www.myspace.com/nonprofitorganizations MySpace Nonprofit Organizations Page
    • MySpace Best Practices http://www.diosacommunications.com/facebookbestpractices.htm
    • LinkedIn http://www.linkedin.com/ LinkedIn is a business oriented social networking site aimed at professionals.
    • Ning http://www.ning.com/ Ning allows users to create open or closed social networks with chat, group, calendars, video, etc.
    • What People Do On The Internet (By Age) http://images.businessweek.com/mz/07/24/0724_6insiid_a.gif
    • http://www.slideshare.net/MNAOnline Where This Presentation is Located:
      • Set up a LinkedIn profile
      • Set up Google Alerts for your organization
      • Continue thinking about what social media can do for you.
      • Thank you!!!!