Subject line: Be All You Can Be, Step 1: ”DESIRE”
BE ALL YOU CAN BE in 13 steps
How Can You Harness and Use the Power of DESIRE?
*Before reading further quickly rate how you feel about your life. On a scale of 1-10 how
would you rate your energy level______, your happiness______, your health______ and
your wealth______.
”The Whole Course of things goes to teach us Faith, we need only obey. There is guidance
for each of us, and by lowly listening; we shall hear the right word.” Ralph Waldo Emerson
“…the right word? DESIRE
…A burning desire to be and to do is the starting point from which the dreamer must take
off. Dreams are not born of indifference, laziness, or lack of ambition.” Napoleon Hill
Once upon a time…there was a man who celebrated his 40th birthday, alone. Still single,
never married and not yet with any children, he wished most of all to be united with his
“Beloved.” Having followed many spiritual paths he knew he wasn’t “alone,” but he was
lonely and had a Burning Desire to be with the woman of his dreams. At that time a Birth-
Day PURPOSE and Dream for him “Takes off!”
Today, 3 years later, sharing my personal story…has its own Purpose:
“To Build a Relationship with You that Expands Our Horizons.”
Hereby my INTENTION becomes the Power to manifest a Chosen DESIRE. This Power
connects each of us with our Chosen Purpose, and I say, “Purpose is Everything.”
What is Your Purpose in Reading This? Ever notice how we each find what we are looking
for?
I’m not only sharing a story, it’s my personal experience. Writing this from a beautiful island
in Norway, now married to my Beloved wife Andrine, I am sharing with you how my DESIRE
became my Reality. Furthermore, application of what is now “Our DESIRE” continues and
instead of allowing our relationship to fluctuate as mood dictates, Andrine and I INTEND for

it to become Richer and Deeper…and without fail every day it does. DESIRE can do this for
you too!
I know of no better “laboratory” to experience DESIRE than when we are in Love, and even
more so when such a love chooses to expand horizons in marriage. Partners are constantly
filling each other with a stream of DESIRES, needs and opinions. I believe we connect to our
Soul through such deeply felt DESIRES as that found in a love relationship.
So, what does all this have to do with the 1st of 13 steps of a Philosophy of
Success…especially, as applied here in the Mastermind and Implementation ezine?
Great Question!
You see for much of my life I felt like a Failure, in Love and Business. Now that’s not to say I
never experienced success, I did…but I experienced success as something done “to me”
rather than “by me” like I was “just lucky” every once and a while. My whole life I have
longed to be “Master of my Fate and Captain of my Soul,” not at the effect of Fate but the
author of it! Now, after 43 years of “feeling at the effect,” I am the “cause” of all that I
experience. We each have absolute control over but one thing, that being our Thoughts.
How are You Setting Your Sails of Thought?
As Napoleon Hill details in ‘Think and Grow Rich,’ “Success comes to those who become
SUCCESS-CONSCIOUS. Failure comes to those who indifferently allow themselves to become
FAILURE-CONSCIOUS. If you are seeking to remember the art of changing your mind from
FAILURE-CONSCIOUSNESS to SUCCESS-CONSCIOUSNESS you are in the right place at the
right time.
I Believe it is My Responsibility to Make Sure that Positive Emotions Constitute the
Dominating Influence of My MIND. Learned from the “school of hard knocks” I know how

just one single powerful negative thought, feeling, or emotion in the conscious mind
destroys all chance of constructive aid from my subconscious mind (Step 3
“Autosuggestion,” will detail the medium for influencing the Subconscious Mind. Look for
this upcoming IMezine to be in your inbox in the next couple of weeks. “Autosuggestion”
will be in the subject line).
DESIRE is the starting point of All Achievement. Want something quicker try kindling a
“Burning Desire!”
“Those who would win in any undertaking must be willing to burn their ships and cut all
sources of retreat. Only by so doing can one be sure of maintaining that state of mind
known as a BURNING DESIRE TO WIN, essential to success.” Napoleon Hill
Marrying my “Viking Wife” and relocating to Norway continues to teach me a lot  (I’ll share
some of the details as this story continues over the next few weeks and we take all 13 steps
together) LOL! At the time of this writing I have Survived Two Dark Norway Winters. The 2nd
winter deeply tested our Burning Desire to Succeed in Our Marriage! Napoleon Hill
describes it well when he say’s “cutting all sources of retreat…maintains a State of
Mind…essential to success.” One year into our marriage the honeymoon was long over, if I
would have found a way out…well, let’s just say I wouldn’t be writing this now as a happily
married man!
When have life’s circumstances brought out the worst and the best in you? Were you able
to complete the experience for better or for worse? Was having “no source of retreat” a
critical part of your victory as well? Are you in such a circumstance now!?

The object of this IMezine is to help all who seek it to learn the art of changing their minds
from FAILURE CONSCIOUSNESS TO SUCCESS CONSCIOUSNESS, to Remember and Experience
how You Are the “Master of Your Fate and the Captain of Your Soul.”
When poet William Ernest Henley wrote those prophetic lines he didn’t detail “Why this is
so.” It took Napoleon Hill to help me remember…I am the Master of my Fate, I am the
Captain of my Soul …because I have The Power to Control my Thoughts. We all do. Yet it
calls for more willpower than the average person cares to use for this purpose.
The same applies to Riches, “…before we can accumulate riches in great abundance, we
must magnetize our minds with intense DESIRE for riches, we must become “money
conscious” until the DESIRE for money drives us to create DEFINITE PLANS for acquiring it
(Step 6 “Organized Planning,” will detail the Crystallization of Desire into Action. Look for
this upcoming IMezine to be in your inbox a few weeks from now. “Organized Planning” will
be in the subject line).
“If you do not see great riches in your Imagination, you will never see them in your bank
balance…we now live in a changed world…this changed world requires practical dreamers
who can and will put their dreams into action. The practical dreamers have always been and
always will be the pattern makers of civilization.” Napoleon Hill

Remember that no more effort is required to aim high in life, to demand abundance and
prosperity, than is required to accept misery and poverty.
“My Wage” by Jessie B. Rittenhouse
“I bargained with Life for a penny, And Life would pay no more, However I begged at evening
When I counted my scanty store.
For Life is a just employer, He gives you what you ask, But once you have set the wages,
Why, you must bear the task.
I worked for a menial’s hire, Only to learn dismayed, That any wage I had asked of Life, Life
would have willingly paid.”

Are you settling for less than you know you are worth?
All achievement, no matter what may be its nature or its purpose, must begin with an
intense, BURNING DESIRE for something definite.
Nothing is impossible to the person who backs DESIRE with enduring FAITH (Step 2 is
“FAITH” and will be the focus of the next IMezine. Look for “FAITH” in the subject line of an
email to you very soon).
I believe in the application of DESIRE backed by FAITH because I have seen it lift people from
lowly beginnings to places of power and wealth (see interviews I have conducted at:
http://TimothyBertOwen.com/interviews ). My own firsthand experience has also proven to
me how individuals staged a comeback after having been defeated in countless ways. Surely
you have experienced in yourself and/or in another the Power of DESIRE when it assumes
the proportion of an Obsession!
Having read this far I trust you remember experiences with DESIRE that you yourself have
had.
Do you remember the end of the movie “The Matrix?” when Neo says, “Where we go from
here is up to you.”
Where do you choose to go from here?
You’ve traveled all the other roads… and you already know where they lead …don’t you?

Leave your comments below and let us know what you think of this 1 st of 13 steps coming to
you by way of your Mastermind and Implementation ezine.”
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our blog, comments can be left there as well.
You are also welcome to join our Facebook Community. Send us a message there and let us
know you’ve chosen once and for all to settle for nothing less than Riches:
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Welcome to MICC - BE ALL YOU CAN BE, Unlimited, Eternal and Free!
Tim and Andrine Tindvik Owen
Mastermind and Implementation Coaches
“Your Guides from the Side”
Mastermind and Implementation Coach Clubs (MICC)
http://www.TheCoachingClub.info
PS. Quick Summary of BE ALL YOU CAN BE Step 1: “DESIRE”
Harnessing and using the POWER of DESIRE to unerringly guide yourself in attaining
whatever you ask of life.
The starting point of all achievement is DESIRE. The finishing point is that brand of
KNOWLEDGE which leads to understanding – understanding of Self, understanding of
Others, understanding of the Laws of Nature, and understanding of JOY and recognition of
PEACE, which when experienced can then be extended.
PPS. Quickly rate how you feel about your life again now after reading this first of 13 steps.
On a scale of 1-10 how would you rate your energy level______, your happiness______, your
health______ and your wealth______. Compare these results to how you rated yourself

initially and take note of any differences. It may reveal more of “your own chosen purpose”
in reading this, remember Purpose is Everything for it causes us to find what we seek.
If while reading this 1st of 13 steps you were lifted to a higher level of mental stimulation,
splendid! Read it once more, and observe that your mind will soar to ever higher levels of
stimulation. Repeat this from time to time and eventually…
“…you will find yourself in possession of a Power that will enable you to throw off
discouragement, master fear, overcome procrastination, and draw freely upon your
Imagination. Then you will have felt the touch of that unknown something which has been
the moving spirit of every truly great thinker, leader, artist, musician, writer, scientist, or
statesman. Then you will be in position to transmute your DESIRES into their physical or
financial counterpart as easily as you may lie down and quit at the first sign of opposition.”
Napoleon Hill, “Think and Grow Rich”