Your SlideShare is downloading. ×
0
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Creating Passion is an Inside Job-The Why & How of Building a Great Staff Culturefor Your Organization’s Success
Upcoming SlideShare
Loading in...5
×

Thanks for flagging this SlideShare!

Oops! An error has occurred.

×
Saving this for later? Get the SlideShare app to save on your phone or tablet. Read anywhere, anytime – even offline.
Text the download link to your phone
Standard text messaging rates apply

Creating Passion is an Inside Job- The Why & How of Building a Great Staff Culture for Your Organization’s Success

1,763

Published on

Presentation for ASAE-American Society for Association Executives, Marketing and Membership Conference by Panelists: Chris Bailey, Matt Baehr and Missy Blankenship …

Presentation for ASAE-American Society for Association Executives, Marketing and Membership Conference by Panelists: Chris Bailey, Matt Baehr and Missy Blankenship

Published in: Business, Career
0 Comments
1 Like
Statistics
Notes
  • Be the first to comment

No Downloads
Views
Total Views
1,763
On Slideshare
0
From Embeds
0
Number of Embeds
4
Actions
Shares
0
Downloads
129
Comments
0
Likes
1
Embeds 0
No embeds

Report content
Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
No notes for slide

Transcript

  • 1. Marketing & Membership Conference Creating Passion is an Inside Job- The Why & How of Building a Great Staff Culture for Your Organization’s Success Panelists: Chris Bailey, Matt Baehr and Missy Blankenship June 27, 2006 Connecting Great Ideas and Great People
  • 2. What We’ll Cover Today
    • Associations constantly search for new ways to increase passion and loyalty among their stakeholders.
    • We’ll explore the vital connection between passionate staff and stakeholders. 
    • We’ll provide you a sustainable process for maximizing your staff's talents toward organizational success.
    • We’ll offer our experiences, ideas, and examples of programs to implement in your association.
    • You’ll learn how to harness your most valuable "human" resource's knowledge and experience and put it to work!
  • 3.
    • We will be using an Audience Response System (ARS) courtesy of InfoComm. First, here are some ARS questions to kick start the session and establish a baseline for attendees.
  • 4. ARS Questions
    • What is your position?
    • Executive / Marketing / Membership / Other
  • 5. ARS Questions
    • Does your organization have a Mission Statement?
    • Yes / No / I don’t know
  • 6. ARS Questions
    • 3) Do you know what your Mission Statement is?
    • Yes / No / I don’t know
  • 7. ARS Questions
    • 4) If you had a 30-second elevator ride in which to verbally deliver your Mission Statement AND to adequately explain it to the person riding with you before the elevator self-destructed, can you do it?
    • Yes / No / I’m taking the stairs.
  • 8. ARS Questions
    • Do you live your Mission?
    • Yes / No / Sort of
  • 9. Mind Map Style for Passion-Building
  • 10. Why Does Passion Matter? A Model for Creating Passionate Staff
  • 11. PURPOSE: Why does this organization matter? The Foundation “ Our task is to create organizations we believe in and to do it as an offering, not a demand.” Peter Block
  • 12. PROCESS: Why does our work matter? The Foundation “ Stability is found in freedom – not in conformity and compliance.” Meg Wheatley
  • 13. PLAY: Why do I matter? The Foundation “ Individuals want to work in a place where they have an opportunity to make important decisions, undertake actions of importance to the success of the organization, and assume responsibility for the results.” Dennis Bakke
  • 14. Mind Map Style for Passion-Building
  • 15. Mind Map Style for Passion-Building
  • 16. ARS Questions
    • 6) Does your organization have a Strategic Plan?
    • Yes / No / I don’t know
  • 17. ARS Questions
    • 7) If you have a Strategic Plan, do you know what your Critical or Strategic Issues are? (key items which must be addressed for organizational success)
    • Yes / No / I don’t know
  • 18. ARS Questions
    • Does your organization use any of the following words in relation to its “Vision” or “Values”: Accountability, Empowerment, Innovation, Respect, Corporate Culture
    • Yes / No / I don’t know
  • 19. ARS Questions
    • 9) Does your organization refer to any of the following Critical or Key Strategic Issues? Marketing, Branding, Development (Career, Personal, Business or Membership), Training, Communications
    • Yes / No / I don’t know
  • 20. ARS Questions
    • 10) As part of your planning, do you ever feel that communication within the organization is or becomes difficult, bogged down, unwieldy, impossible?
    • Yes / No / *EXPLETIVE* YES!
  • 21. Strategic Plan Style for Passion-Building
  • 22. FRIENDSHIP AMBASSADORS PROGRAM
    • 2005
    • And Beyond
  • 23. What is an Ambassador?
    • A diplomatic official of the highest rank appointed and accredited as a company’s representative.
    • An authorized messenger or representative.
    • An unofficial or informal representative of a company or cause.
  • 24. What is a Friendship Ambassador?
    • Friendship Industries’ Employees have the opportunity and the responsibility to serve as our best ambassadors, community representatives and spokespersons.
    • Our Employees are our most precious and largest investment.
    • Friendship Employees are truly our Mission and most valuable Resources.
  • 25. What will we cover?
    • The History of
    • And
    • Supporting Friendship:
    • Where Have We Been?
    • And Where Are We Going?
  • 26. What will we cover?
    • Rehabilitation Services (Employment & Training)
    • at Friendship:
    • Why Are We Here?
    • And What is Expected?
  • 27. What will we cover?
    • Commercial
    • Products & Services
    • at Friendship:
    • What Do We Do?
    • How Will We Get Where We Want to Go?
  • 28. So, What’s In It For You?
    • Allows us all to create an environment that is conducive for: > team-building > company growth > personal development > good communications > corporate stability
  • 29. What’s In It For Friendship ?
    • You can help us convey the message of “Friendship” both inside and outside the company, called “ Friend-raising ”.
    • As Friendship Employees, you are our best, most valuable asset and our best prospecting and networking resource in the Community.
    • YOU are Friendship !
  • 30. Who is in a better position to help convey a positive message than our Employees?
    • It is up to us to dispel the myths and reinforce the realities of Friendship’s quality, skills and abilities, not disabilities.
  • 31. What will we learn?
    • What is our mission statement
    • AND
    • what does it mean?
  • 32. What will we learn?
    • What do we make here?
    • What do we do here?
    • What are Friendship’s strengths?
    • How do I share Friendship?
  • 33. We are all Friendship Ambassadors …
    • “ The greatest source of competitive advantage is not really COST or QUALITY, but CREATIVITY.”
  • 34. ARS Questions
    • 11) Do you have a dedicated HR person?
    • Yes / No / I don’t know
  • 35. ARS Questions
    • 12) Do you have a structured “new hire” orientation for employees?
    • Yes / No / I don’t know
  • 36. ARS Questions
    • 13) Do you have a structured new member orientation?
    • Yes / No / I don’t know
  • 37. ARS Questions
    • 14) Do you have a structured Board orientation?
    • Yes / No / I don’t know
  • 38. Linear Framework for Passion-Building
  • 39. Using What You Have to Give You More
  • 40. Questions
    • Talk at your table and select the answer that represents a majority of your table.
  • 41. Question 1
    • Does your organization have a separate HR department or someone whose only job is Human Resources?
  • 42. Results by Table
  • 43. Question 2
    • Does your organization have an organized, official New Hire Orientation program?
  • 44. Results by Table
  • 45. Question 3
    • Does your organization have an organized, official New Member Orientation program?
  • 46. Results by Table
  • 47. Question 4
    • Does your organization have an organized, official Board Orientation program?
  • 48. Results by Table
  • 49. About Me
    • Former HR Manager (PHR Certification)
    • Worked at 2 different dot coms
    • Currently Director of Membership at InfoComm International
      • International Trade Association for the Professional Audio Visual Industry
      • Over 3800 corporate and individual members
  • 50. Example #1
    • Our Education and Workforce Development Department was working on some studies, etc.
    • Needed help with Job Descriptions
    • Call the guy with HR experience!
  • 51. Example #1
    • Based on talking with EWD Dept., found that member’s need help with Job Descriptions
    • Creating a Job Description creation software program
      • Includes Performance Reviews
      • New Hire Checklist
      • Career Development/Education
  • 52. Moral of the Story
    • Find out the past professional lives of your staff, and even key members.
    • Just because a project falls in one department doesn’t mean it should stay there in a silo.
  • 53. Example #2
    • Out of last year’s M&M symposium (June), I decided to do an online member orientation
    • (September) – Board needs new orientation
    • I wish I had seen the old Board orientation when I started
      • Too Long (180 slides)
  • 54. Example #2
    • Use Streaming Media to film each segment and slide deck
    • Film separate segment to act as employee intro
    • Use couple of segments for member orientation
  • 55. Example #2
  • 56. Moral of the Story
    • There is nothing wrong with repurposing what you already have.
    • Ask yourself if there are other uses for things you are already doing that can enhance member experience.
    • As marketing and membership executives, don’t overlook doing things to help other staff departments.
  • 57. Other Examples
    • We have several ex-college professors – help with Education.
    • Employees who used to work for Member Companies are a wealth of knowledge.
    • Talented writers and photographers – using people’s hobbies will get them to help gladly.
  • 58. Making It Work
    • If you have an HR department, meet with the Director and get a rundown of talents and backgrounds of employees.
    • If not, get to know your association staff. They have been told they are responsible for membership. Help them get involved by learning their skill sets and background.
    • When working on a project, brainstorm other uses for that project’s components or deliverables.
  • 59. Use Your Members
    • Ask and you shall receive.
    • Add “Interests” section to member applications or surveys.
  • 60. Wrap-Up ARS Question
    • 15) Do you live your Mission?
    • Yes / No / I just ducked in for an afternoon nap.
  • 61. Special Thanks for the ARS Tools Used Today: Audience Response Systems, Inc. http:// www.audienceresponse.com / 812-479-7507
  • 62.
    • Chris Bailey, Director of Membership, Association for Conflict Resolution
    • Matt Baehr, PHR, Director of Membership, InfoComm International
    • Missy Blankenship, Director of Sales & Marketing, Friendship Industries
    • THANK YOU!
    Connecting Great Ideas and Great People

×