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Marc Herling: Visibly Better Decisions
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Marc Herling: Visibly Better Decisions

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Presented at the 10th Heidelberg Innovation Forum, http://www.heidelbergerinnovationsforum.de

Presented at the 10th Heidelberg Innovation Forum, http://www.heidelbergerinnovationsforum.de

Published in: Technology

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  • 1. Heidelberg Innovation Forum 2011Visibly better decisions: 3D visualization for product configuration with LumoLogic Marc Herling Managing Partner & CEO Lumo Graphics
  • 2. Lumo Graphics at a Glance» Core competences » Visualization 3D product configuration » Industry expertise » Automotive, Engineering, MedTech» Services » Software development » Visualization engine LumoVis » Configuration Mgmt. engine LumoLogic » Professional services » Consulting and project management » Industrial CAD data processing » Software engineering » System integration and support» Enterprise » Founded 1998, focused 2005 » Employees 20+ » Germany/Karlsruhe » Awarded CyberChampion 2010
  • 3. References and Solutions
  • 4. Visibly better decisionsMass Customization Decisions Results WYSIWYG IYSWYG? ? ? YGWYW ? Pig in a poke? ? ? ? ?
  • 5. Rocket stage 2» Visualization for product configuration works » Growth of Lumo Graphics 2006-2008 50% p.a. » Customers approve benefit and expand their solutions » Configuration partners seek closer cooperation with us» But the combination of logical configuration and visualization needs expert know-how to achieve good results in project due to lack of tools.» LumoLogic
  • 6. Software for successsful management of 3D configuration» Attractive Pricing » 2 major Automotive OEM as pilot customers!» Saves 50% cost and time! » Developed together with Autodesk!» Easy ! Empowers the user ! » 4 simple steps!
  • 7. Next steps» We are looking for: Business Partners, Buyers or Licencees» We want to achieve: R&D Cooperation, Commercialisation or Licensing» We have an info point in the hall