Econsultancy membership-guide-2011


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Econsultancy membership-guide-2011

  1. 1. Join EconsultancyDigital skills acceleration
  2. 2. 2 Join Econsultancy today at To discuss your requirements, please call +44 (0)20 7269 1450 or email You’re in good company Every day, successful digital marketers from the The power of Econsultancy is derived from our world’s top brands and agencies dive into the membership of influential digital marketers and world of Econsultancy. practitioners interacting with our world-leading research team. Because they’re members, they have access to the world’s richest resource of digital marketing and e-commerce This on-going dialogue between us and our members insight, intelligence, advice, training, forums, events is what keeps us close to the market. We know what and answers. you need to know, and are driven to find and deliver the clearest, most direct way to get it to you. The Econsultancy community is famous for the quality of our members, our content and our expertise. There’s never been a more exciting time to be a marketer and there’s never been so much to learn. Just some of our 100,000 worldwide members: WINNER WINNER HIGHLY COMMENDED BEST BUSINESS PUBLISHER BEST ONLINE PUBLISHER BUSINESS WEBSITE OF THE YEAR
  3. 3. 3Why joinEconsultancy?Become a better Better results fordigital marketer your businessBy making the most of your  More traffic to your sitemembership you’ll be able to:  Higher conversion rates Make better decisions  Better search rankings Save time  Faster results Find the best suppliers  Smoother projects Build business cases  Better partnerships Meet your peers and grow  A team that’s firing on your network all cylinders Lead the way in best practice and innovation Accelerate your career People could avoid a lot of pain by simply becoming an Econsultancy member. Their reports are consistently good IMO. @MartyHayes
  4. 4. 4 Join Econsultancy today at To discuss your requirements, please call +44 (0)20 7269 1450 or email Really enjoying the reports from @econsultancy. Now I just need to find some more time to finish a few of them ;) @mgaums Research One of the main reasons members Best Practice – our definitive ‘how-to’ guides for digital join us – and stay with us marketing professionals Econsultancy’s entire research library is free to Market Data – statistics, facts and figures; great for members, providing unlimited and unrivalled presentations! access to over 350 reports. Supplier Selection – to help you understand the market, Think of the ultimate university of online marketing and latest trends and find the right supplier e-commerce, captured in an award-winning series of Templates Files – save you time on RFPs, constantly updated reports and guides – all of which web and digital marketing projects come free with membership. Our analyst team is world famous for its insight, independence and authority – Trends and Innovation – what’s happening out there, without ever being dry and academic. what’s new, what’s next? Comprehensive, authoritative, and easy to read, Whatever you need to know, whether it’s buying our award-winning research offers practical advice to e-commerce services or the latest spin on social media, marketers on all aspects of e-business. you just found it. Our most popular research: • Internet Statistics Compendium • Checkout Optimisation Find out more at: • Template Files for Web Projects Guide: 70 ways to increase conversion rates • Search Engine Optimisation (SEO) Best Practice Guide • How to Create Amazing Facebook Pages Best Practice Guide • Selling Online: a How-to Guide for Small Businesses • The Innovation Report Reports available from Econsultancy are the absolute shizzle! @SpecialAd Just downloaded @econsultancy’s innovation report – looks like 95 pages of exciting stuff, can’t wait to read... @HannahMonty
  5. 5. 5 Econsultancy training? I wouldn’t hesitate to book – nothing but gems of wisdom and highly relevant. @Mark_McGee Training The best marketers never stop learning“ One of the Econsultancy has a range of training options, with members receiving discounts on our Looking for something best trainers I have ever had. scheduled training courses. more tailored? Communicated Over 3,000 marketers are trained by Econsultancy everything very We also deliver in-house training, each year. We run more than 30 different courses, from well, related to the introductory-level Fast Track to advanced workshops, from one-day sessions to fully everyone and had so you can focus on your exact needs. Like our research, advice for each programmed internal conferences. all courses are designed to provide best practice strategy, attendee on how tactics, tools and techniques. And with the additional Combine this with Platinum or to improve their insight provided by our analyst team, teaching faculty and Diamond membership to support online strategy.” membership community, courses offer the very latest, your team’s ongoing development.EMEA PR Manager, practitioner-led insight.Kingston Technology Our most popular training courses: • Fast Track Digital Marketing • Web Project Management Find out more at: • Online Video Strategies • Online PR & Social Media • Search Marketing • Advanced Email Marketing • Online Copywriting • Multichannel Marketing Job Ads Press Release Find your next specialist Distribution team member Maximise your online visibility The Econsultancy jobsboard reaches our 300,000 unique monthly users, as well as followers of @econ_jobs – When you post a press release on our site, it becomes a niche of passionate, career-focused professionals visible and accessible not only to Econsultancy’s working in digital marketing and e-commerce. 100,000+ members and 300,000 unique monthly visitors, but we also distribute all press releases via major news aggregators (like Google News). This maximises your online visibility, particularly on search engines, bringing you additional relevant traffic.
  6. 6. 6 Join Econsultancy today at To discuss your requirements, please call +44 (0)20 7269 1450 or email Events Get smart people together A few highlights from our and sparks fly events schedule: Econsultancy members receive discounts • Roundtables on events and exclusive invitations. Exclusively for Platinum and Diamond members, the objective is to share knowledge, experience Much as we all love the internet, we feel it is important to and best practice with your peers, and gain valuable meet with our peers to learn, share best practice, network, insight into issues, trends and developments. do business and, yes, sometimes to celebrate. • Digital Cream An invitation-only event for senior client-side digital marketers where you network and learn through specialist discussion, roundtables and debate. • The Future of Digital Marketing Get inside the minds of expert practitioners and leading thinkers to find out what’s on the 12-18 month horizon, and what needs to be in your development plans if you’re to be amongst the best. • JUMP A one-day multi-track conference for senior marketers Had a very interesting looking to join up on and offline data, technologies, & productive roundtable campaigns, agencies and creative. at @econsultancy today, #jump the event of 2010 thanks! • Innovation Briefings so far?! Congrats to @PentagonToyota Two-hour seminars on the latest digital trends, Econsultancy, as ever, leading the way. why they matter and their practical implications @TomDunkerly for your organisation. Diamond member? We’ll even provide the right speaker for your event...
  7. 7. 7EconsultancyMembership OptionsChoose the right membership for you and your team – from £295 per year Silver Gold Platinum DiamondUser Access 1 Up to 3 Up to 20 20+Report Access    Premium Benefits Speaking/moderating at your event – – –  Advice and support – – 3 hours 3 hours Exclusive social events (by invitation) – –   Roundtables (by invitation) – –   Job adverts included – 1 5 20 Press release distribution 3 10 20 50 Discount on 1 day conferences 10% 10% 10% 20% Discount on training 10% 10% 10% 20%Standard Benefits The Econsultancy newsletter     Profiles in directories     Post to members-only forum    SilverGreat if you’re an individual looking for quick access totime-saving reports and guides. Freelancers, SMEsand marketers for whom digital is just part of their rolego for Silver. To find out more about how EconsultancyGold membership can help you, contactIdeal for a small team; the job ad and press releasedistribution makes Gold popular with niche agencies. Francisco on 020 7269 1450 or email membership@econsultancy.comPlatinumPerfect for larger or inter-departmental teams of up to 20.FTSE 350 companies looking to develop and embeddigital frequently choose Platinum in combination within-company training.DiamondSpecifically tailored to support ongoing excellence wheredigital plays a central part in the strategy of the overallenterprise. International organisations, full-serviceagencies and suppliers go for this option.
  8. 8. Don’t just take1st week as @econsultancy our word for it…site member and deeplyimpressed with the contentand service. Econsultancy is@louisecwhite the most useful @jamesdeer Consistently subscription I have. excellent content, events @mjmantey and particularly networking. they’ve been at the I am now a Platinum forefront for 10 years or so. member of @econsultancy! I’m like a kid in a sweet @GrahamRuddick shop – don’t know which report to download first! @MartyHayes Join Econsultancy to find out what’s happening in digital marketing – and what works. Visit us today at Call us on: +44 (0)20 7269 1450 or email About Econsultancy Econsultancy is a global independent community-based publisher, focused on best practice digital marketing and e-commerce, and is used by more than 300,000 internet professionals every month. Our hub has 100,000+ members worldwide from clients, agencies and suppliers alike with over 90% member retention rate. We help our members build their internal capabilities via a combination of research reports and how-to guides, training and development, consultancy, face-to-face conferences, forums and professional networking. For the last 10 years, our resources have helped members learn, make better decisions, build business cases, find the best suppliers, accelerate their careers and lead the way in best practice and innovation.