of which route we
choose, the world's
limits our maneuvering
room. We are
step-change in the growth
rate of energy demand
due to population growth
development, and Shell
estimates that after
2015 supplies of
and gas will no
Jeroen van der Veer, CEO Shell
28th January 2008
Activist versus Skeptic
• The globe is warming! • The globe is not warming!
• We’re the ones doing it! • It’s a natural cycle
• It’s gonna be a catastrophe! • It’ll be harmless
• Panic! The wolf is at the • Chill out. The wolf is not at the
• This is the biggest threat in • No, this is the biggest hoax in
human history! human history!
• Waiting any longer would • Taking big action would be
be too expensive too expensive
• There is nothing more • There are tonnes of things
worth spending our money more worth spending money
on than this on than this
• If we don’t take drastic • If we do take drastic action,
action, the climate and the economy and everything
everything in it is doomed! in it is doomed!
Global Warming Significant Little or No
Action Now Action Now
What does this mean for Lichfield in 2020?
Meeting carbon budgets in 2020 will require a reduction in average
per person emissions from the current level of 9 tCO2 to 6 tCO2.
In a locality where carbon budgets are achieved, the typical person will:
• Meet more of their energy needs from low-carbon power.
• Live in well-insulated homes with new efficient boilers and advanced
• Purchase energy-efficient appliances and use these on low-carbon cycles
(e.g. low temperature washing and dishwashing).
• Work in energy-efficient offices with power and heating from low carbon
• Drive more carbon-efficient cars, including hybrids, electric cars or plug-in
hybrids with charging infrastructure at home, at work and in public places.
• Drive in an eco-friendly manner (e.g. not carrying excess weight in the car)
and within the existing speed limit.
• Plan journeys better and use public transport more.
Together these changes would be sufficient to achieve carbon budgets.
They could significantly improve energy security of supply and air quality,
and therefore maintain or improve quality of life.
‘We have a vision of a different Britain. It is a
vision of a Britain in which our cars run on
electricity; high speed trains whisk us from
North to South in less time than it takes to get
across greater London; we produce much more
but use much less energy to do it; our power
suppliers no longer depend to any great extent
on imported oil and gas; our homes require
less energy, produce far more of their own
energy and are heated by gas we produce from
our own agricultural and domestic waste. It is a
vision of a Britain which leads the world in new
green technologies. Secured against
interruptions of supply and volatile prices, our
industry can plan for growth. Our national
security is guaranteed, regardless of decisions
by volatile governments elsewhere to close
pipelines or restrict supply. It is a decentralised
vision rather than one in which all decisions
about our energy future are vested in the
government. Through it we play our full part in
protecting our planet against the effects of
man-made climate change.’
Professor David MacKay
Chief Scientific Advisor
of the Department of
Energy & Climate
Our Climate Change Strategy is the result of:
1. National / International Policy Drivers. These give rise, at least in part, to:
2. Local Policy Drivers. These draw from local needs and opportunities. The Policy
Drivers give rise to:
3. Aims/ Objectives. These are to realise the desired outcomes of the Policy Drivers. In
order to achieve the Aims or Objectives we set:
4. Targets. These define exactly what we want to achieve and by when. In order to
achieve the targets we take:
5. Actions. These need to be achieved in order to realise each Aim/Objective and its
To ensure that ‘Actions’ are ‘Actions’ rather than
‘intentions’ we specify the following for each:
1. Why we are doing it - the Policy driver behind the
2. What we are trying to achieve - the Aim/Objective that
the Action relates to
3. How this will be done - the specifics of the Action i.e.
4. Who this will be done by - who ‘owns’ the Action
5. When this will be done by - the timescale of the Action
6. Resources - existing or additional resources that will be
required to achieve the Action e.g. financial resources or
7. Progress - monitoring each Action through regular
review of the Action Plan
The Themes are:
1. Working with the Community
2. Environmental Education and Awareness Raising
3. Health & Wellbeing
4. District Knowledge
8. Economy, Business and the Third Sector
9. Transport and Travel
12. Biodiversity and the Natural Environment
14. Procurement, Fairtrade and Food
Theme 1: Working with the Community
“In the past, we didn’t understand the effect of our actions. Unknowingly, we sowed the wind and now,
literally, we are reaping the whirlwind. But we no longer have that excuse: now we do recognise the
consequences of our behaviour. Now surely, we must act to reform it: individually and collectively;
nationally and internationally.” Sir David Attenborough
In 2005-2006 Staffordshire County Council carried out a survey asking local residents what their concerns
about the future were. The results showed that climate change was the second greatest concern about
the future (after terrorism) and that the public expected local councils to take a lead on the issue.
Councils are uniquely placed. They have a democratic mandate to deliver and are trusted by their residents.
They have local knowledge, connections to businesses, other public agencies and the third sector.
However, a local authority working alone cannot address climate change. That is why the first theme of
our Climate Change Action Plan is how we are going to work with the community that we serve.
NI186 Per Capita Reductions in CO2 Emissions in the Local Authority Area
NI188 Planning to Adapt to Climate Change
Local Area Agreement 2008-2011
Sustainable Community Strategy 2006-2021
LDC Strategic Plan 2008-2012
The Staffordshire Declaration on Climate Change
What we are already doing / current status/ progress to date
We arranged the “Go Green” conference on 30th January 2010 at the Lichfield Garrick Theatre. We continue
to support the work of Low Carbon Lichfield (LoCaL) and Whittington & Fisherwick Environment Group
Case Study: Whittington and Fisherwick Environment Group (WFEG)
Whittington and Fisherwick Environment Group (WFEG) exists to encourage residents, businesses and
community organisations in the parish to understand the causes and consequences of climate change,
lower their carbon footprint and create a low carbon community. Whittington and Fisherwick Parish has a
population of around 2800 in 1200 households. WFEG was established in the summer of 2007 and now
has over 200 members within the villages and an equal number of supporters who live nearby.
“Make no little plans. They
have no magic to stir
men's blood... Make big
plans; aim high in hope
Daniel Hudson Burnham
“Search all the parks in all
your cities; you'll find no
statues of committees.”
“What we think,
or what we
know, or what
we believe is, in
the end, of little
what we do.”