M A R I LY N B L A K E : F W D

OCTOBER 27,2013

A D U LT L I T E R A C Y L E A G U E
M O B I L E A N D TA B L E T W E B S...
WHY

• Customer Engagement:
MOBILE WEBSITE INSTEAD OF MOBILE
APP
• Lack of red tape: add new features on a whim, no need

to request permission from A...
MOBILE BROWSER-VS- MOBILE APP
S M A R T P H O N E S A N D TA B L E T S
TA B L E T S W I L L TA K E O V E R F O R
S M A R T P H O N E S O N E D AY !

• With the IPad being also a phone on this l...
TA B L E T S C A N D O T H E S A M E T H I N G S
A S A S M A R T P H O N E S , O N LY B E T T E R

• People are using thei...
THINK ABOUT TOMORROW

• In the past desktop computer were a must have.
• Today is all about the Smartphones and all they c...
SMARTPHONES:
TA B L E T S
R E F E R E N C E PA G E :
• All Photos by Marilyn D Blake 10/25/2013
Confessions Of A Customer Service Rep: Dishonesty Is...
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A l l mobile and tablet website

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A l l mobile and tablet website

  1. 1. M A R I LY N B L A K E : F W D OCTOBER 27,2013 A D U LT L I T E R A C Y L E A G U E M O B I L E A N D TA B L E T W E B S I T E
  2. 2. WHY • Customer Engagement:
  3. 3. MOBILE WEBSITE INSTEAD OF MOBILE APP • Lack of red tape: add new features on a whim, no need to request permission from Apple or navigate an approval process • Simpler cross-platform Scalability: works across all platforms, while apps are device specific(i.e. iPhone, Android, ect.) • Analystics-friendly: tracking clicks and behavior is as simple (and insightful) on a mobile site as it is on an old fashioned webpage.
  4. 4. MOBILE BROWSER-VS- MOBILE APP
  5. 5. S M A R T P H O N E S A N D TA B L E T S
  6. 6. TA B L E T S W I L L TA K E O V E R F O R S M A R T P H O N E S O N E D AY ! • With the IPad being also a phone on this larger screen it make sense to have a Website for both .
  7. 7. TA B L E T S C A N D O T H E S A M E T H I N G S A S A S M A R T P H O N E S , O N LY B E T T E R • People are using their tablets more than their smartphones because it is easier on the eye with the screen size.
  8. 8. THINK ABOUT TOMORROW • In the past desktop computer were a must have. • Today is all about the Smartphones and all they can do • In the future it will be the Tablets and what they are doing today wont matter because they will be doing more.
  9. 9. SMARTPHONES:
  10. 10. TA B L E T S
  11. 11. R E F E R E N C E PA G E : • All Photos by Marilyn D Blake 10/25/2013 Confessions Of A Customer Service Rep: Dishonesty Is Part Of The ... jobs.aol.com - 620 × 365 - Search by image Page by Dan Fastenberg ! ! ! Strategy More: Small Business Mobile Mobile Web Mofuse Most Small Businesses Shouldn't Even Bother With Apps Mariana Simoes Mar. 19, 2013, 11:44 AM 4,896 5 
 Read more: http://www.businessinsider.com/a-mobile-website-might-be-what-your-business-needs-2013-3#ixzz2iwAvGCJc ! ! ! http://www.safarimultimedia.com/marketing-tips/18-tips/59-10-reasons-why-you-need-a-mobile-website-now ! ! Study: U.S. Smartphone Penetration Is at 74 Percent Jacqueline Sahagian Google+ Twitter | More Articles October 16, 2013 ! ! ! ! ! Here’s why tablets (yes, tablets!) will replace the smartphone By Kevin C. Tofel Aug. 1, 2012 - 12:13 PM PDT ! !

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