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Viewing grid - Media

Viewing grid - Media

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  • 1. Analysis - writing mat Notes Structure of response *Introduce what the text is and what genre it is. *Discuss what features are used and what significance and effect they have. *Discuss who the target audience is and how the text has targeted them. *Draw ideas together to outline a conclusion – how effective is the text? Success Criteria *Ensure that all parts of the text have been discussed. *Remember not just to identify a technique, but explain why and how it works. *Use media terminology – use the jargon! *If you are unsure of something, check it out! Technical codes Camera shots/ angles: Editing: Sound (diegetic/ non-diegetic): Lighting: Language/ written codes Written text on screen: Speech or dialogue: Voiceovers: Symbolic codes Body language, Setting, Clothing, Objects, Colour, Shapes: Target audience Age, gender, social class, physical ability, sexuality, socio-economics: Personal targets to remember when writing up notes: 1. 2. Representation Who or what? How? Positive or negative? What major messages is the text putting across and why? Persuasive techniques Rhetorical questions, emotive, exclamations, adjectives, imperative verbs, excitement/ family fun, facts and figures, etc. Institution/producer Who has created the sequence? Are they well known and how is this significant? How do you know who made it? Does it challenge/reinforce dominant ideologies?