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  • 1. New
Developments
in
Technology
 Using Mobile Commerce and Mobile Banking Chris6ne
Amarra
 Blue
Blade
Technologies
 2010
RBAP‐MABS
Na.onal
Roundtable
Conference
 Hya=
Hotel
and
Casino,
Manila
 June
2‐3,
2010

  • 2. Blueblade Technologies, Inc.   Started in 2003 as a Mobile Research Center in Ateneo de Manila University   Experience in VAS, mobile marketing, and business solutions   Mobile and Web-based Learning
  • 3. Mobile Money/M-Commerce   Globe   Smart   GCASH Mobile   Smart Money   GCASH Click   Smart Load   GCASH Online   Pasa Load   GCASH Remit   Smart Padala   Globe AutoLoadMax Cost-effective, SMS-based, Convenient, Secure Keywords & Access Codes
  • 4. Mobile Banking (M-Banking)   Account Information   Payments, Deposits, Withdrawals, and Transfers   Issues: Security, Scalability & Reliability, Application distribution, Personalization   Modes: Java ME, SIM Application Toolkit, WAP browser, SMS
  • 5. Java Mobile App for MABS   Easy-to-use interface   User-friendly   Secure
  • 6. GCASH Text-Based Definition (with Mobile Phone Banking Functions) Transaction Text-Based Syntax Loan Payment <AMOUNT>space<MPIN>space<LPAY:[Account Name]space[Account Number]> Deposit <AMOUNT>space<MPIN>space<FAO:[Account Name]space[Account Number]> Withdraw <1 PESO>space<MPIN>space<DAO:[Account Name]space[Account Number]space[Amount to Withdraw]> Balance Inquiry <1 PESO>space<MPIN>space<BALINQ:[Account Name]space[Account Number]> Send the text message to 2282<10-digit mobile number of the bank> Example: 2882917xxxxxxx