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Expor t Distribution Primer for Small
Manufacturers

Mike Scaglione – Director of International Sales – Printing Research,...
A.
B.
C.
D.

By Region
By Countr y
Within Reach
Business Climate for Print
A.
B.
C.
D.
E.
F.

Web Search – Dealers
Website (Yours!)
Social Media for Business LinkedIn
Associations
CIA World Fact Bo...
A.
B.
C.
D.
E.

F.

Product
Margins / Pricing / Terms
Language
Logistics
Suppor t Materials –
Por tfolio/Literature/Videos...
A.
B.
C.

Agreements
Goals
ROI
A.
B.

C.
D.
E.

Expor t Impor t Bank
United States & Foreign
Commercial Ser vice (par t of the
U.S. Depar tment of Commer...
A.
B.

C.
D.
E.

Expor t Impor t Bank
United States & Foreign
Commercial Ser vice (par t of the
U.S. Depar tment of Commer...
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You're Never Too Small To Think Big - Mike Scaglione

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Mike Scaglione presents 'You're Never Too Small to Think Big' during the Global Channel Partners Summit @ Print 2013 in Chicago earleir this year. With thought provoking and practical advice on how the small manufacturer can supply and support the GlobalPrintmediaChannel.

Published in: Marketing, Business
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  • How many domestic manufacturers here? Currently export? Selling to Canada or Mexico? Belong to the NPES or looked into exporting?
  • Disseminating where to start and understanding the print market by region, country and what’s within reach.  
    Understanding business practices, opportunities and reasonable return of time and effort.  
    Napkin SWOT analysis, litmus test for going forward.
  • Locating dealers from other manufacturer websites
    Is your site up to par?
    Do you utilize online social sites like LinkedIn for building networks and exposure?
    NPES and other associations
    World facts from the source that knows
    Trade shows attendance or participation.
  • Product approval & adaptation for targeted market. Elec/Mech, CE or other required safety regulations.
    Utilizing a master distributor or dealer? Price competitive for market? Terms and payment!
    Language barriers
    Shipping
    Documentation, Literature and Manuals
    Traveling
  • Transcript of "You're Never Too Small To Think Big - Mike Scaglione"

    1. 1. Expor t Distribution Primer for Small Manufacturers Mike Scaglione – Director of International Sales – Printing Research, Inc.
    2. 2. A. B. C. D. By Region By Countr y Within Reach Business Climate for Print
    3. 3. A. B. C. D. E. F. Web Search – Dealers Website (Yours!) Social Media for Business LinkedIn Associations CIA World Fact Book Trade Shows
    4. 4. A. B. C. D. E. F. Product Margins / Pricing / Terms Language Logistics Suppor t Materials – Por tfolio/Literature/Videos/Web inars Travel
    5. 5. A. B. C. Agreements Goals ROI
    6. 6. A. B. C. D. E. Expor t Impor t Bank United States & Foreign Commercial Ser vice (par t of the U.S. Depar tment of Commerce) Global Channel Par tners NPES CIA World Fact Book
    7. 7. A. B. C. D. E. Expor t Impor t Bank United States & Foreign Commercial Ser vice (par t of the U.S. Depar tment of Commerce) Global Channel Par tners NPES CIA World Fact Book
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