Bootcamp EXPRESS
Your Social Media Plan in 60 Minutes or Less...

Quick Info
• Who :
Lynette Young
@LynetteRadio
• Where :
www.PurpleStripe.com
@PurpleStripe
www.PurpleStripe.com/bootcamp

Home Base
• Blog Not Website
• Mobile Friendly
• Don’t be afraid to continue conversation
away from home
• Snacks & Meals
www.PurpleStripe.com/bootcamp

Outposts
• Outpost
• Build and reinforce relationships
• Be HUMAN
• Breadcrumbs back to Home Base
www.PurpleStripe.com/bootcamp

Bread
Crumbs
• Leave A Mess
• Free Samples! Now I’m HUNGRY!
• Outreach to Inspire Word of ‘Mouse’
www.PurpleStripe.com/bootcamp

How This Works
• Talk about the items & ideas you need to
think about when crafting a social
communications plan
• Match your communication & relationship to
the platform
• Realistically schedule time in your workday
www.PurpleStripe.com/bootcamp

Big Messy Paper!
• Prompts
• No Thinking Answers!
• Home Base / Outpost / Bread Crumbs
• Frequency & Time Commitment
www.PurpleStripe.com/bootcamp

Thank You PodCampers!
#PCPhilly3
@LynetteRadio
@PurpleStripe
www.PurpleStripe.com/bootcamp