Touring the web: reflections on the Museums & Web 2008 conference

Collection records + digitisation + standards + onsite developers + teams = innovation + usable Get the basics right

Collection records + digitisation + standards + onsite developers + teams = innovation + usable

“ By and large the most innovation at Museums and the Web came from teams of people who have built expertise into the core operations of their institution. I fundamentally believe that at least in the museum world there isn't much danger of the technology folks unseating the curators of the world from their positions of power. I'm more interested in building skilled teams within museums so that the intelligent content people aren't beholden to external media companies but rather their internal programmers who feel like they are part of the team and understand the overall mission of the museum as well as how to pull UTF-8 data out of a MySQL database.” http://museumtwo.blogspot.com/2008/04/guest-post-from-museums-and-web-bryan.html Bryan Kennedy

“ By and large the most innovation at Museums and the Web came from teams of people who have built expertise into the core operations of their institution. I fundamentally believe that at least in the museum world there isn't much danger of the technology folks unseating the curators of the world from their positions of power. I'm more interested in building skilled teams within museums so that the intelligent content people aren't beholden to external media companies but rather their internal programmers who feel like they are part of the team and understand the overall mission of the museum as well as how to pull UTF-8 data out of a MySQL database.”

http://museumtwo.blogspot.com/2008/04/guest-post-from-museums-and-web-bryan.html

Fusion of physical and online offer: our paper We don't control the space – we just provide the framework / platforms + content for people to make their own meanings Museums are inherently social, so now is the web

Fusion of physical and online offer: our paper

We don't control the space – we just provide the framework / platforms + content for people to make their own meanings

Museums and YouTube Flickr Commons Facebook ArtShare Brooklyn Museum “ Touring” the web (Mal Booth)

Museums and YouTube

Flickr Commons

Facebook

ArtShare

Brooklyn Museum

Cross-functional teams Nimble structures that encourage collaboration and innovation Web 2.0 = task (way of thinking & working) not technology Where is the web strategy and who’s running it? Organisational development

Cross-functional teams

Nimble structures that encourage collaboration and innovation

Web 2.0 = task (way of thinking & working) not technology

Where is the web strategy and who’s running it?

Indigenous voice: Reciprocal Research Network Teens: Walker Art Teens, States Museum, ArtPad Education (and SlideShare!!) Everyone else Access to data audience, audience, audience

Indigenous voice: Reciprocal Research Network

Teens: Walker Art Teens, States Museum, ArtPad

Education (and SlideShare!!)

Everyone else

Access to data

Experimentation The mobile web Semantic web, faceted navigation Mash-ups Futures??

Experimentation

The mobile web

Semantic web, faceted navigation

Mash-ups

Sector-wide approach Accessing funding – one voice, consolidate Sustainability: open source, staff development, staff vs contract, changing the ways we work Assess the risk (including the risk of doing nothing) What can we learn??

Sector-wide approach

Accessing funding – one voice, consolidate

Sustainability: open source, staff development, staff vs contract, changing the ways we work

Assess the risk (including the risk of doing nothing)

The semantic web – the one paper to read(or read the workshop summary on Mia Ridge’s blog ) Information and data becoming more accessible with a low entry threshold – easier to use and express yourself We don’t control it – we can only provide the platform How ready are our organisations?? Final thoughts

The semantic web – the one paper to read(or read the workshop summary on Mia Ridge’s blog )

Information and data becoming more accessible with a low entry threshold – easier to use and express yourself

We don’t control it – we can only provide the platform

How ready are our organisations??

Semantic search for museum database s need to enable ways for users to investigate online collections in ways that make sense to them online collection use can be for curiosity, research or casual interest using museum-style jargon in online collections is unhelpful to most users, so therefore merely uploading our collection records en masse won't work social media are effective tools, with the most successful focussing on the community, not the delivery mechanism - how do people want to use, reuse and share data? Identify range of users, then focus on a primary target increased visibility of the collection brings increased scrutiny The Delphi project

Semantic search for museum database s

need to enable ways for users to investigate online collections in ways that make sense to them

online collection use can be for curiosity, research or casual interest

using museum-style jargon in online collections is unhelpful to most users, so therefore merely uploading our collection records en masse won't work

social media are effective tools, with the most successful focussing on the community, not the delivery mechanism - how do people want to use, reuse and share data?

Identify range of users, then focus on a primary target

increased visibility of the collection brings increased scrutiny

The Australian Museum YouTube Channel Facebook Dinosaur Fan page Facebook AMEP Fan page – aim to actually log how long it does take Museum 3.0 network Flickr – audience research results Flickr – a visitor’s view del.icio.us – social bookmarking The Australian Museum tours the web …

The Australian Museum YouTube Channel

Facebook Dinosaur Fan page

Facebook AMEP Fan page – aim to actually log how long it does take

Museum 3.0 network

Flickr – audience research results

Flickr – a visitor’s view

del.icio.us – social bookmarking

http.//www.australianmuseum.net.au/