Lustratus REPAMA
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Personal Information
Organization / Workplace
Southampton United Kingdom
Website
http://www.lustratusrepama.com/repama-blog
About
Our objective is to help our clients to win more sales. We do this by working with their marketing, sales and product teams to first understand in detail how their competition takes their products to market. We then improve the way our clients position, promote and talk about their products and company; ensuring that their strategy is highly differentiated and that their competition is damaged in the process. We build effective marketing tactics to generate sales leads and produce supporting marketing collateral. Finally, we ensure that our clients communicate the new strategy as one organisation across product, marketing and sales divisions.
Tags
lustratus paas repama cloud as computing pain methodology depositioning analysis alternative market platform software channel taxonomy infrastructure service iaas saas oracle ibm soa appliance bpm layer7 xml appliance business rules processing 2011 open source integration open source predictions soa events business events business rules sap appliance software ag intel segment product name target audience ideal customer product category strategy marketing usp positioning unique selling proposition de-positioning competitor desire competition need re-positioning metrics db elastra cloudnine trigence informtica forcecom itricity apps soasta panaroma concur vsphere mul puppet fathomdb google executive guide threat reverseengineered perceived benefit primary applogic spectrum lustratusrepama customer name tone job unique strategic marketing competitive intelligence prositioning messaging reverse-engineered voice targeted company level vertical sales value selling focus buy use profile reason services professional landscape segmentation list vendors
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Personal Information
Organization / Workplace
Southampton United Kingdom
Website
http://www.lustratusrepama.com/repama-blog
About
Our objective is to help our clients to win more sales. We do this by working with their marketing, sales and product teams to first understand in detail how their competition takes their products to market. We then improve the way our clients position, promote and talk about their products and company; ensuring that their strategy is highly differentiated and that their competition is damaged in the process. We build effective marketing tactics to generate sales leads and produce supporting marketing collateral. Finally, we ensure that our clients communicate the new strategy as one organisation across product, marketing and sales divisions.
Tags
lustratus paas repama cloud as computing pain methodology depositioning analysis alternative market platform software channel taxonomy infrastructure service iaas saas oracle ibm soa appliance bpm layer7 xml appliance business rules processing 2011 open source integration open source predictions soa events business events business rules sap appliance software ag intel segment product name target audience ideal customer product category strategy marketing usp positioning unique selling proposition de-positioning competitor desire competition need re-positioning metrics db elastra cloudnine trigence informtica forcecom itricity apps soasta panaroma concur vsphere mul puppet fathomdb google executive guide threat reverseengineered perceived benefit primary applogic spectrum lustratusrepama customer name tone job unique strategic marketing competitive intelligence prositioning messaging reverse-engineered voice targeted company level vertical sales value selling focus buy use profile reason services professional landscape segmentation list vendors
See more