Taking risks wheres your     R&D Budget?        Lucy Gower
Do you have a R&D budget?
What is risk?
What is risk?Risk is the potential that an action (including the choice of inaction)          will lead to a loss     (an ...
Life is inherently risky. There is only one big risk you should avoid at all  costs, and that is the risk of doing        ...
"If you always do what youvealways done, youll always get    what youve always got."          Henry Ford                  ...
It’s more risky to be like everyone                else
Corporates and R&DApple= 2% of total revenueHewlett-Packard= 2.6% of total revenue
P&G – Connect and Develop
Your typical Angel investor
The F Word“I have not failed. Ive just found 10,000ways that wont work.”Thomas Edison“To develop working ideas efficiently...
©lucyinnovation
Have a process to manage risk           What are you setting out to achieve? FOCUS            Seek to understand your audi...
Have a process to manage risk             Make it real, draw it, role play it, PROTOTYPE             say it             Sm...
Making your case
What good influencers do1. Focus on what you want2. Get closer3. Seek first to understand
Getting and keeping my risk          budget1. What does success look like?2. Why is this a must?3. What are all the things...
“Insanity; doing the same things overand over again and expecting different                results”            Albert Eins...
Reading list               www.sofii.orgUncharitable          Dan PallottaSwitch                Chip and Dan HeathMade to ...
Questionslucy@lucyinnovation.co.uk    @lucyinnovation
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Taking Risks. IFC 2012
Upcoming SlideShare
Loading in...5
×

Taking Risks. IFC 2012

317

Published on

Developing new ways to raise money and awareness involves risk. Taking risk to develop new products and income streams is part of most corporate business models. Yet charities are much more risk adverse. If we are not prepared to take risks, how can we develop powerful learning curves that ultimately enable us to make a bigger difference for the causes that we fundraise for?

0 Comments
0 Likes
Statistics
Notes
  • Be the first to comment

  • Be the first to like this

No Downloads
Views
Total Views
317
On Slideshare
0
From Embeds
0
Number of Embeds
1
Actions
Shares
0
Downloads
2
Comments
0
Likes
0
Embeds 0
No embeds

No notes for slide

Taking Risks. IFC 2012

  1. 1. Taking risks wheres your R&D Budget? Lucy Gower
  2. 2. Do you have a R&D budget?
  3. 3. What is risk?
  4. 4. What is risk?Risk is the potential that an action (including the choice of inaction) will lead to a loss (an undesirable outcome).
  5. 5. Life is inherently risky. There is only one big risk you should avoid at all costs, and that is the risk of doing nothing. Denis Waitley
  6. 6. "If you always do what youvealways done, youll always get what youve always got." Henry Ford ©lucyinnovation
  7. 7. It’s more risky to be like everyone else
  8. 8. Corporates and R&DApple= 2% of total revenueHewlett-Packard= 2.6% of total revenue
  9. 9. P&G – Connect and Develop
  10. 10. Your typical Angel investor
  11. 11. The F Word“I have not failed. Ive just found 10,000ways that wont work.”Thomas Edison“To develop working ideas efficiently - Itry to fail as quickly as I can.”Richard Feynman 1965 Nobel prizewinner ©lucyinnovation
  12. 12. ©lucyinnovation
  13. 13. Have a process to manage risk What are you setting out to achieve? FOCUS Seek to understand your audienceINSIGHTS Only then generate ideas based IDEAS around your strategic objective and understanding of your audiences
  14. 14. Have a process to manage risk Make it real, draw it, role play it, PROTOTYPE say it Small scale – one geography one PILOT audience type LAUNCH Refine make changes and launch
  15. 15. Making your case
  16. 16. What good influencers do1. Focus on what you want2. Get closer3. Seek first to understand
  17. 17. Getting and keeping my risk budget1. What does success look like?2. Why is this a must?3. What are all the things I could do
  18. 18. “Insanity; doing the same things overand over again and expecting different results” Albert Einstein
  19. 19. Reading list www.sofii.orgUncharitable Dan PallottaSwitch Chip and Dan HeathMade to Stick Chip and Dan HealthThe Art of Woo G. Richard Shell and Mario MoussaPurple Cow Seth GodinLinchpin Seth GodinSeven Habits Stephen R CoveySpeed of Trust Stephen Covey
  20. 20. Questionslucy@lucyinnovation.co.uk @lucyinnovation
  1. A particular slide catching your eye?

    Clipping is a handy way to collect important slides you want to go back to later.

×