Farm City Forum - Pecha Kucha - Gotham Greens - Jennifer Nelkin


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On 09/25/2010, horticulturalists Jennifer Nelkin described her work developing rooftop hydroponic greenhouse business called Gotham Greens in NYC.

Farm City Forum concluded Farm City, a three-week series of events exploring the possibilities for urban agriculture in the current reality of NYC as part of Crossing the Line: FIAF Fall Festival from 9/12 to 9/25/2010. Farm City Forum took the format of an “unconference,” a lively participant-driven series of discussions exploring how to shape the future of urban agriculture. Three Sessions, each with its own distinct approach, brought together artists, farmers, urban planners, architects, food activists, and authors. The Primary Goal of the Forum was to engage participants in a visioning process about transformative possibilities of urban agriculture as a means to generate new thinking and experimental action positively impacting a more sustainable future.
The Forum's Secondary Goal was to explore how artistic interventions transform and illuminate urban agricultural endeavors and vice versa.

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Farm City Forum - Pecha Kucha - Gotham Greens - Jennifer Nelkin

  1. 1. GOTHAM GREENS Technology Selection & Business Development Farm City September 25, 2010 Jenn Nelkin, Greenhouse Director Gotham Greens
  2. 2. Nutrition & Health Food Access Food Safety Community Focus on Technology Selection & Business Development Urban, Local Food Movement Overlapping interests Transportation Energy Water Pesticides Qualifying Terms is Critical e.g. ‘Food Miles’ Is commercial urban farming viable?
  3. 3. What does a plant need to grow? SHOOTS - light - carbon dioxide - temperature - relative humidity ROOTS - water - temperature - nutrients - dissolved oxygen - pH
  4. 4. Many methods and reasons to farm consider output per input and source of inputs drip irrigation high tunnel greenhouse hydroponic greenhouse Increasing level of technology
  5. 5. Controlled Environment Agriculture <ul><li>Year Round </li></ul><ul><li>High Quality </li></ul><ul><li>Adaptable </li></ul><ul><li>High Yields </li></ul><ul><li>Food Safety </li></ul><ul><li>Pesticide Free </li></ul><ul><li>High WUE </li></ul><ul><li>Efficient Land Use </li></ul><ul><li>Rainwater </li></ul><ul><li>Renewable Energy </li></ul><ul><li>Ecological Design </li></ul><ul><li>High Capital Cost </li></ul><ul><li>High Technical Skill </li></ul>
  6. 6. CEA can grow food in arid climates High light, low humidity, lack of water and arable land
  7. 7. On islands with limited fresh water, arable land Poor quality of perishable produce delivered by boat
  8. 8. In Antarctica Antarctic Treaty Winter Produce Psychological Benefits Biosystem Services
  9. 9. On the Moon Biosystem services, reduce transport, fresh produce, psychological benefits
  10. 10. On a Barge
  11. 11. On a Roof in NYC… Gotham Greens
  12. 12. [WHY?] Narrowing the focus to specific project goals is critical and can be the most difficult part in this exciting field. Business Development Starting an Urban Farming Company Team Building [WHO] Site Selection [WHERE] Design & Engineering [WHAT] Financing [HOW] Construction [WHEN] Operation [HOW]
  13. 13. Management Team
  14. 14. <ul><li>Greenpoint, Brooklyn </li></ul><ul><li>Manufacturing Building </li></ul><ul><li>12,000 SF Greenhouse </li></ul><ul><li>Recirculating Hydroponics </li></ul><ul><li>Leafy Greens & Herbs </li></ul><ul><li>Rainwater Collection </li></ul><ul><li>Solar Energy </li></ul>Hydroponic Rooftop Greenhouse
  15. 15. Site Selection <ul><li>Zoning Regulations </li></ul><ul><li>Structural Loads </li></ul><ul><li>Shading from Adjacent Structure </li></ul><ul><li>Building Integration Opportunities </li></ul>
  16. 17. Grow Highest Quality Product: Flavor, Freshness, Nutrition, Food Safety Environmentally Responsible Production Practices, City/Farm Synergies Determine Economic & Environmental Performance of the Facility Project Goals
  17. 18. CROP SELECTION GH Design Production System Structure System Layout Controls Heating Irrigation Cooling CO 2 Glazing/ Supplemental Lighting Nutrient Delivery System Type of production system
  18. 19. Equipment Selection Production System Environmental Control <ul><li>Additional Considerations </li></ul><ul><li>Local Climate, Year Round Production </li></ul><ul><li>Crop Selection, Market </li></ul><ul><li>Experience </li></ul><ul><li>Site Constraints </li></ul><ul><li>Costs </li></ul>