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SEARCH                          for 30 countries - powered by Apache Solr    Daniel Pötzinger    CIO AOE media GmbHWednesd...
image                            agilist        retrival                                         www.imagerr.com          ...
80            6                              PEOPLE                                          COUNTRIES                    ...
Panasonic Europe                          30 individual localisationsWednesday, May 25, 2011
complex Web IT                Microsites                          CMS         Product DataWednesday, May 25, 2011- grown C...
...the problem:                             20 sec. for a searchWednesday, May 25, 2011..main Problem: search was too slow...
...the solution:                          search as a serviceWednesday, May 25, 2011
DEMOWednesday, May 25, 2011
the search as a service                           Infrastructure                               1. intelligent crawling    ...
Crawling &                Administration   Search Output         Import                    - Promotions     & CMS         ...
Crawling & Import                Crawler                 Indexer /                                        Extracter       ...
Crawling & Import 1. page and product detection              2. page aggregation                               3. data ext...
Search Administration                              Login to Panasonic Search UKWednesday, May 25, 2011
Administration Features                                            CMS           Stopword /        Facet-                 ...
StopwordsWednesday, May 25, 2011
SynonymsWednesday, May 25, 2011
Facet / Filter configurationWednesday, May 25, 2011
PromotionsWednesday, May 25, 2011
Promotions                                                              Panasonic introduces the new                      ...
boosting          page type /         product type                               document                                 ...
ranking manipulation                                            gp age                                         din        ...
CMS featuresWednesday, May 25, 2011
Whats next?Wednesday, May 25, 2011
instant livesearchWednesday, May 25, 2011
personalisation                                         interest                 click boost                              ...
THE RESULTS...Wednesday, May 25, 2011
0.25 sec per searchWednesday, May 25, 2011
massive increase in                           conversion rateWednesday, May 25, 2011
40% server resource                               reductionWednesday, May 25, 2011
60% reduction on                             drop outsWednesday, May 25, 2011
want to know more?         Ask now or later...                                         aoemedia                           ...
Used Images:                          http://www.flickr.com/photos/manicomi/2391828247/sizes/l/                 http://www...
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Case Study - Panasonic Europe Powered by Apache Solr

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In 2010 Panasonic made the decision to replace their legacy enterprise search tool and switched the search for all their European websites to a Apache Solr based solution.

Now their customers benefit from an incredibly fast and feature rich solution that is much more than just a search and has become a valuable sales-driving tool for Panasonic.

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Transcript of "Case Study - Panasonic Europe Powered by Apache Solr"

  1. 1. SEARCH for 30 countries - powered by Apache Solr Daniel Pötzinger CIO AOE media GmbHWednesday, May 25, 2011
  2. 2. image agilist retrival www.imagerr.com CIO AOE media TYPO3 Community Open SourceWednesday, May 25, 2011
  3. 3. 80 6 PEOPLE COUNTRIES 12 YEARS 2700% GROWTH CLIENTS Open Source COMMUNITYWednesday, May 25, 2011
  4. 4. Panasonic Europe 30 individual localisationsWednesday, May 25, 2011
  5. 5. complex Web IT Microsites CMS Product DataWednesday, May 25, 2011- grown CMS system- individual microsites- distributed maintenance
  6. 6. ...the problem: 20 sec. for a searchWednesday, May 25, 2011..main Problem: search was too slow- didnt show relevant products- no manipulation possibilities- high drop out of users
  7. 7. ...the solution: search as a serviceWednesday, May 25, 2011
  8. 8. DEMOWednesday, May 25, 2011
  9. 9. the search as a service Infrastructure 1. intelligent crawling 2. simple Integration 3. flexible search result outputWednesday, May 25, 2011
  10. 10. Crawling & Administration Search Output Import - Promotions & CMS - Facets - flexible Templating - intelligent Crawling - Manipulation - Promotion, Suggest - Feedimporter - Search, Livesearch ... Index scalable Solr cores search / facetting...Wednesday, May 25, 2011
  11. 11. Crawling & Import Crawler Indexer / Extracter Documents RelationsWednesday, May 25, 2011As a second benefit the crawler also detected a lot of broken links and duplicated content -which helped clean up the CMS content as well.
  12. 12. Crawling & Import 1. page and product detection 2. page aggregation 3. data extraction 4. color extractionWednesday, May 25, 2011
  13. 13. Search Administration Login to Panasonic Search UKWednesday, May 25, 2011
  14. 14. Administration Features CMS Stopword / Facet- Promotions Synonym configuration Ranking Input Statistics Manipulation ControlWednesday, May 25, 2011
  15. 15. StopwordsWednesday, May 25, 2011
  16. 16. SynonymsWednesday, May 25, 2011
  17. 17. Facet / Filter configurationWednesday, May 25, 2011
  18. 18. PromotionsWednesday, May 25, 2011
  19. 19. Promotions Panasonic introduces the new consumer 3D camcorder HDC-SDT750 - Dynamic 3D Images Press Can Now Be Recorded by Anyone You are looking for the press and news section?Wednesday, May 25, 2011promotion use cases and customer benefits 1) Hints for common search words - wow effect 2) Promotions of new products / campaigns
  20. 20. boosting page type / product type document boost link-rankWednesday, May 25, 2011
  21. 21. ranking manipulation gp age din lan st the booWednesday, May 25, 2011
  22. 22. CMS featuresWednesday, May 25, 2011
  23. 23. Whats next?Wednesday, May 25, 2011
  24. 24. instant livesearchWednesday, May 25, 2011
  25. 25. personalisation interest click boost boost search browse history historyWednesday, May 25, 2011
  26. 26. THE RESULTS...Wednesday, May 25, 2011
  27. 27. 0.25 sec per searchWednesday, May 25, 2011
  28. 28. massive increase in conversion rateWednesday, May 25, 2011
  29. 29. 40% server resource reductionWednesday, May 25, 2011
  30. 30. 60% reduction on drop outsWednesday, May 25, 2011
  31. 31. want to know more? Ask now or later... aoemedia typo3media searchperience US Headquarter: AOE media Inc. 251 Rhode Island St. 94103 San Francisco Tel.: +1 415 230-0690 Fax: +1 415 230-0699 E-Mail: sales@aoemedia.com Web: http://www.aoemediacomWednesday, May 25, 2011
  32. 32. Used Images: http://www.flickr.com/photos/manicomi/2391828247/sizes/l/ http://www.flickr.com/photos/bearpark/2373643780/ http://www.flickr.com/photos/oakleyoriginals/3065393607/sizes/l/in/photostream/ http://www.flickr.com/photos/notmpres/401782545/ http://www.flickr.com/photos/stuckincustoms/4848088053/ http://www.flickr.com/photos/geyring/5290188093/sizes/l/Wednesday, May 25, 2011planbarnicht planbare
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