Evaluation Report                          6th of April 2011              … the link between the youth and business sector...
Content Final Report:  A. Latvian Youth to Business Forum (3rd page)     -   Global Youth To Business Forum concept     - ...
A. Latvian Youth to Business Forum                                                   … the link between the youth and busi...
The event started with a short introduction                                                                   on behalf of...
Track: Talent Management from another perspective                 Mrs. Julia Rajevska                   HR Specialist Balt...
Marija Korolova                         Baltic Marketing Manager“Consumer/Brand Marketing vs. Operational/Trade           ...
Panel Discussion                                                (one hour)The purpose of the panel discussions was to brin...
Agenda:10:30 - 11:00                           Opening event – Mrs. Laura Katinaite                                       ...
Feedback from the organizing team members:                ‘I have always been engaged in such                             ...
B. Synergy Baltic Conference 2011                                      Date: 25th – 27th of March 2011                    ...
Moderator of the conference:                                                                           Orsoyla Kovacs     ...
In the first evening all AIESEC members gathered for the Global Village Cultural Event to represent their                 ...
The second evening was the most expected one as Celebration of AIESEC in the Baltic’s performances over                   ...
C. AIESEC Alumni Conference during Synergy Conference                                                               28.03....
Partners and Suporters for ‘Synergy baltic Confernece’ FinancialSupporter  In-kindSupportersLogistics andInformation Suppo...
What means Synergy for our members?“Taking Responsibility” track was dedicated to the new recruited members. They went thr...
E. Gratitude Letter ‘AIESEC in Latvia would like to thank each and every partner and supporter for their involvement and c...
Anexa:                                     Web Pages         AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +37...
Media AppearancesCV Online:1st PR appeared on Internet:1. Youth portal jaunietim.lv          http://www.jaunietim.lv/?p=61...
nekur.lv http://nekur.lv/search?q=AIESEC2nd PR appeared on internet:National news agency LETA home page       http://www.l...
AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995             mc@office.lv | www.aiesec.lv / www.a...
F. Feed-back from participants Overall, how would you rate the Latvian Youth to Business forum?                           ...
What is the reasons why you attended the track you registered for?      „Marketing is the key to good sales”      „Because...
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Latvian Youth to Business Forum

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Latvian youth to Business Forum is a one-day conference which aims to build up a bridge between the
active young people in Latvia (students and recent graduates) and the business sector. This year, the 1st
edition of the Forum was organized on 24th of March 2010, with three tracks: “Corporate Social
Responsibility”, “Innovations in Marketing” and “Talent Management from another perspective”.

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Latvian Youth to Business Forum

  1. 1. Evaluation Report 6th of April 2011 … the link between the youth and business sectors and SYNERGY Baltic Conference 2011AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  2. 2. Content Final Report: A. Latvian Youth to Business Forum (3rd page) - Global Youth To Business Forum concept - 1st edition of Latvian Youth to Business Forum in Latvia 2011 - Latvian Business Support towards young people’s development - Partners and Supporters - Media appearances (*page 18th) B. Synergy Baltic Conference 2011 ( 10th page) - Baltic tradition: Synergy Conference - Synergy Baltic Conference 2011 in highlights - AIESEC members’ development in the organizations - “Global Village” - AIESEC Alumni sharing event - Awards Gala - Partners and Supporters C. AIESEC Alumni Conference (14th page) D. AIESEC in Latvia National Partners Group (16th page) E. Gratitude Letters (17th page) F. Feed-back from participants (22nd page) AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  3. 3. A. Latvian Youth to Business Forum … the link between the youth and business sectors Initially, the idea came from Global Level, as AIESEC International has been organizing Global Youth for Business Forum since 2009. The Conference is a unique meeting point for youth leaders from around the world and leadingorganizations. More than 600 youth leaders and selected organizations met yearly, in a different country toshare perspectives and propose possible actions around issues of global relevance. The forum aims togather opinions upon different topics such as: Climate Change and Sustainability, Entrepreneurship, Mobilityand Diversity etc.Latvian youth to Business Forum is a one-day conference which aims to build up a bridge between theactive young people in Latvia (students and recent graduates) and the business sector. This year, the 1stedition of the Forum was organized on 24th of March 2010, with three tracks: “Corporate SocialResponsibility”, “Innovations in Marketing” and “Talent Management from another perspective”. Date: 03.24. 2011 Location: Turiba Faculty, Riga Delegates: 100 participants Partners and Supporters for sessions/ work-shops: AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  4. 4. The event started with a short introduction on behalf of Mrs. Lura Katinaite, as President of AIESEC in Latvia. AIESEC in Latvia After 16 years AIESEC in Latvia is currently present in 2 cities - Riga and Valmiera- and has influence in over 10 top Universities around Latvia, with more than 80 members per year. The audience was inspired by Mr. Fionn Dobbin’s presentation on Social Business as live example of a person leading his own businesses and at the same time, having a positive impact in society!Mr. Fion DobbinBrand Manager & Shareholder at PEERKONSCreative Director and Co-Founder at MAMMUProject Manager and Lecturer at Stockholm School ofEconomics AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  5. 5. Track: Talent Management from another perspective Mrs. Julia Rajevska HR Specialist Baltic“Processes and tools of Talent Management” Igors Djacenko General Director “Talent Management from Business Development point of view” Track: Innovations in Marketing Tomas Burovas Head of Marketing Operations Baltic Aidas Papreckis Premium BrandExecutive Baltic „Marketing in FMCG sector” AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  6. 6. Marija Korolova Baltic Marketing Manager“Consumer/Brand Marketing vs. Operational/Trade Marketing” Track: Corporate Social Responsibility Ivonna Zirdzina Quality Assurance & Corporate Responsibility Director “RIMI CSR Strategy” Company presentations: AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  7. 7. Panel Discussion (one hour)The purpose of the panel discussions was to bring together both young people as well as business sector and debate upon the topics delivered on the three tracks (Corporate Social Responsibility, Talent Management and Marketing) as well as have the chance to interract upon now-days reality in society, in the market, what are students and recent graduates interested most when looking for a position in the buisness sector and on the other hand, what are companies mostly interested within a young person when hiring or offering internships. AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  8. 8. Agenda:10:30 - 11:00 Opening event – Mrs. Laura Katinaite (welcoming greeting from the AIESEC President)11:00 - 12:00 Inspirational speech - Mr. Fionn Dobbin (Lecturer &Project manager at SSE / Creative Director at Mammu / Brand Manager at Peerkons)12:00 – 12:30 Coffee Break Corporate Social Talent Management from Tracks Innovations in Marketing Responsability another perspective12:30 - 14:0014:00 - 15:00 Networking Lunch15:00 - 16:3016:30 - 17:00 Coffee Break17:00 - 18:00 Panel Discussion18:00 - 18:30 Award ceremony and Closing the event AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  9. 9. Feedback from the organizing team members: ‘I have always been engaged in such ‘It’s always a pleasure to organize AIESEC activities due to the chance of such events and give all students applying in practice what I learn in the opportunity to gain extra theory and therefore gain more knowledge besides what they valuable experience!’ learn in University’ Partners and Suporters for ‘Latvian Youth to Business Forum’Forum Main Partners Event PartnerSupporters of the Forum AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  10. 10. B. Synergy Baltic Conference 2011 Date: 25th – 27th of March 2011 Location: Ratnieki, Latvia Participants: 241 AIESEC members and 40 AIESEC AlumniSynergy 2011 is an educational Baltic conference for open-minded, young and ambitious AIESEC membersfrom all over the world.Main objectives of the conference: For delegates to receive different useful skills and knowledge needed for their future roles For delegates to get inspired and motivated after the conference Reward the best performing members in AIESEC in the BalticsAgenda consisted of 3 tracks, held in paralel: for new recurited members who joined AIESEC in Spring 2011,for experienced members who have joined our organisation for more than 6 months and 3rd track for themembers who are about to finish their experience and involvemt in AIESEC and make plans for their futurecareers and international experiences. AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  11. 11. Moderator of the conference: Orsoyla Kovacs Vice President Country Development in Central and Eastern Europe AIESEC International team memberThe sessions and workshops were delivered by experienced AIESEC members from different countries as well as company representatives and AIESEC Alumni: AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  12. 12. In the first evening all AIESEC members gathered for the Global Village Cultural Event to represent their countries with traditional food, clothes, objects, dances and songs: Romania Italy The Netherlands Estonia Germany Ukraine Lithuania Latvia AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  13. 13. The second evening was the most expected one as Celebration of AIESEC in the Baltic’s performances over the last year: Gala Awards NightAwards citeria: Best Baltic Local Committee – Best Exchange Project (based on our sponsored by Unilever Global Internship Program) (prize: Corporate Training) Baltic Leadership Award Best Developing Local Committee AIESEC Experience Delivery Achievement through the Network Best baltic Expansion Award Company presentation: AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  14. 14. C. AIESEC Alumni Conference during Synergy Conference 28.03.2011, Ratnieki Within Synergy Confernece AIESEC organized also a special day-track for our dear Alumni who have been supporting AIESEC for the past 16 years. Agenda: From – till Topic Lead byFrom 13:00 Registration Session "Life Balance" Kaspars14:00-14:50 Language: English Rutkis14:50-15:00 Coffee Break Session "Be different or die" Session with case studies about small business strategies and innovations for Aigars15:00-15:50 small enterprises & business start-ups. Differences in setting strategies for big and Ruņģis small companies. Examples and case studies will be used. Language: English15:50-16:00 Coffee Break Session "NLP: the map of your personal achievements / НЛП: карта твоих личных достижений" Mihail16:00-18:00 Aim of the session is to show how much depends on each own’. Ways and tools to Džondžua influence to our life & changing different situations. Language: Russian/ English18:00-18:10 Coffee Break Alumni meeting / discussion The aim is to inform alumni about past and current alumni activities, updates18:10-19:30 Ieva Stumpe from AIESEC side, discuss future alumni’ events & involvement/support to AIESEC. Language: English19:30-20:00 Coffee Break Alumni sharing The aim is to share alumni experience to AIESEC members (Synergy delegates). The session is planned to be organized in “world cafe” style, when delegates are Laura20:00-21:00 divided in groups of several people, each group having one table with one alumni Katinaite sharing his/her knowledge & experience. Groups are changing tables, so that to have opportunity of getting to know as many alumni as time allows.21:00-22:30 Dinner and getting ready22:30-23:30 Awards nightFrom 23:30 Jazz party AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  15. 15. Partners and Suporters for ‘Synergy baltic Confernece’ FinancialSupporter In-kindSupportersLogistics andInformation Supporters AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  16. 16. What means Synergy for our members?“Taking Responsibility” track was dedicated to the new recruited members. They went through a series ofpreparation sessions followed by simulations on specific functional areas. All these offered them a deeperknowledge about the organization and prepared them for taking their first responsibilities in AIESEC.“Leadership elect” track offered the future leaders of the organization (members of the executive board,team leaders and project coordinators) extensive leadership preparation. Also the delegates learned moreabout how the processes are managed in the other local committees and shared their experiences in aninternational environment.“Leadership current” track, dedicated to the current leadership bodies in the organization, offered thedelegates preparation on transition and knowledge management delivery and the needed working frame todevelop new strategies for the upcoming period, based on the term evaluation. D. AIESEC in Latvia National Partners Group AIESEC in Latvia National PartnersPlatinum Partners Gold PartnersExchange Partners Supporters AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  17. 17. E. Gratitude Letter ‘AIESEC in Latvia would like to thank each and every partner and supporter for their involvement and carefor developing young talented students and recent graduates in Latvia who are abput to become the future employees of the country, future leaders and future more experienced young human resource!A big thanks also to our AIESEC members who organized this event and therefore gaiend more experience in event planning, account management as well as working within a team’ Laura Katinaite- AIESEC in Latvia President Ivan Buli- Vice President External Relations Louisa Olar- Vice President External Relations & Global Internships Liliana Ionita- Vice President Human Resources Maryana Matsyuk- External relations ManagerJevgēnijs Vizņuks- IT Support Manager Jekaterina Slavgorodska- OCP Armands Skutelis- LogisticsMargarita Čačka- Communication Elza Petrova- Reception Sandra Gudrīte- ReceptionCoordinator Zane Salaka- Reception AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  18. 18. Anexa: Web Pages AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  19. 19. Media AppearancesCV Online:1st PR appeared on Internet:1. Youth portal jaunietim.lv http://www.jaunietim.lv/?p=61922. Youth portal jauns.lv http://www.jauns.lv/aiesec-latvija-organize-biznesa-seminaru-jauniem-lideriem/3. News portal news.lv http://news.lv/BNS/2011/03/09/AIESEC-Latvija-organize-biznesa-seminaru-jauniem-lideriem4. Business school Turiba home page http://www.turiba.lv/lat/dzive_turiba/aktualitates/aiesec_latvija_organize_biznes/5. National news agency LETA home page http://www.leta.lv/press_rel.php?id=5BA86422-8103-4280-8381-5C91405A15DA6. News web page Oyo.lv http://www.oyo.lv/posts/jaunslv-2011-mar-10-aiesec-latvija-organize-biznesa-seminaru-jauniem-lideriem7. RTU IT faculty page http://ditfi.lv/2011/aiesec-seminars-jauniem-lideriem/8. izpetit.com: http://izpetit.com/dir/bizness+un+karjera9.Forum of Alberta College http://albertakoledza.lv/downloads/Latvian_Youth_to_Business_Forum.pdf10. RTU Management faculty page http://www.ievfsp.lv/2011/03/21/aiesec-latvija-organize-biznesa-seminaru-jauniem-lideriem/11. New portal AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  20. 20. nekur.lv http://nekur.lv/search?q=AIESEC2nd PR appeared on internet:National news agency LETA home page http://www.leta.lv/print_prel.php?print=true&id=75BB3703-4848-4DF0-A128-9BB041CEA9C0Social network: Skype, Facebook and Draugiem.lv AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  21. 21. AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  22. 22. F. Feed-back from participants Overall, how would you rate the Latvian Youth to Business forum? Excellent 6 21% Good 20 69% Satisfactory 1 3% Poor 2 7%Did Latvian Youth to Business forum meet your expectations? Yes 19 66% No 5 17% N/A 4 14%Would you join Latvian Youth to Business forum next year? Yes 24 83% No 1 3% N/A 3 10%Would you recommend this event to your friends? Yes 25 86% No 2 7% N/A 2 7% Any specific topic you would like to cover on the next forum? “Business sharing” “More practical knowledge” “Project organization and management PR” “Youths experience how did they start their own “Information Technologies” business” What other companies would you have liked to see involved in this event and why? Geoterma (geothermal energy in Klaipeda), Delfi.lv, Efumo, Swedbank, AIRBALTIC, Google.com, NCar industry, Mars Ernst & Young, Nestle Latvija, Samsung electronics Baltic, Price Waterhouse Coopers, AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org
  23. 23. What is the reasons why you attended the track you registered for? „Marketing is the key to good sales” „Because my future work will definitely be related to work with people and I want to improve my knowledge in this sector!” „Interested in CSR” „New people, experience” „Someday I will set up my own business and that was useful to know what the criteria for choosing and developing employees are” „I didnt have any knowledge about marketing and I was really interested in it, so now, I am satisfied” „Wanted to know what Talent Management is” „To get an impression of what the work life looks life, to be better prepared, to know what skills I should develop.” Session evaluations:Fionn Dobinn- on Social Business Coca Cola HellenicSession content Excellent 52%; Good 30%; Satisfactory 3% Session content Excellent 21%; Good 21%; Satisfactory 3%;Presentation skills Excellent 67%; Good 12%; Satisfactory 3% Presentation skills Excellent 24%; Good 12%; Satisfactory 9%;Logistical matters Excellent 45%; Good 36%; Satisfactory 0% Poor 0%Unilever Logistical matters Excellent 24%; Good 12%; Satisfactory 6%;Session content Excellent 21%; Good 42%; Satisfactory 9% Poor 0%Presentation skills Excellent 24%; Good 39%; Satisfactory 9% BATLogistical matters Excellent 27%; Good 33%; Satisfactory 12% Session content Excellent 39%; Good 36%; Satisfactory 6%Rimi Presentation skills Excellent 39%; Good 36%; Satisfactory 6 %Session content Excellent 3%; Good 12%; Satisfactory 6%; Poor Logistical matters Excellent 42%; Good 27%; Satisfactory 9%6% SDI MediaPresentation skills Excellent 6%; Good 9%; Satisfactory 6%; Poor Session content Excellent 12%; Good 12%; Satisfactory 9%6% Presentation skills Excellent 15%; Good 19%; 18SatisfactoryLogistical matters Excellent 3%; Good 12%; Satisfactory 12%; 0%; Logistical matters Excellent 12%; Good 12%; SatisfactoryPoor 0% 9% Panel Discussion evaluation - Were the questions relevant/ interesting? Yes 14 42% No 0 0% N/A 6 18% Panel Discussion evaluation - Were the company representatives’ questions satisfactory- complete, understandable and to the point? Yes 15 45% No 0 0% N/A 5 15% AIESEC in Latvia | 11, Skolas Street, room 222 – at RBS | +371 200 10 995 mc@office.lv | www.aiesec.lv / www.aiesec.org

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