Getting social in the lotus space 2010

MWLUG Conference 2010 Cleveland Hilton Garden Inn Cleveland, OH August 19-20, 2009 Empowering the Lotus Community

Getting Social in the Lotus Space Gregg Eldred, Sherpa Software Denny Russell, Sherpa Software Session: With the number of social networking sites available, are you taking advantage of all that is being offered to you? From job postings, new product announcements, to access to the best minds that the Lotus space has to offer, the opportunities for you to increase your technological and social network are incredible. In this presentation, we will touch on many of the avenues available to you, how to leverage them, and the general strengths and weaknesses of each.

Agenda Intro to Lotus Community Social Media What can you gain from it? What are the tools? How to get started?

Top Internet Sites Global #2 Facebook #3 YouTube #7 Wikipedia #8 Blogger #10 Twitter #19 Wordpress #26 LinkedIn USA #2 Facebook #4 YouTube #6 Wikipedia #7 Twitter #11 Blogger #17 Linkedin #19 Wordpress Source: Alexa.com

What is Social Media?
Focuses on building on-line communities of people with similar interests/activities
Connects people at a very low cost
Services usually include:
Blogs
Chat
E-mail
Discussion Groups
More . . .

Why Get Involved in Social Media?
Latest News
Contacts in the industry
Job Postings
Employment
Personal and Professional References
Access to the most knowledgeable people in the Lotus/IBM world
A place to share your knowledge

The Tools
Blogs
Professional Networking
Casual Networking
Twitter
IBM Related Sites
Social Bookmarking

Blogs
Provide commentary or news on a topic
Allow comments from readers for feedback
Provides links to other, similar blogs
Aggregator: PlanetLotus.org
News Readers:
Google Reader
FeedDemon

Professional Networking
Focused on connections, interactions, and relationships of a business nature.
Job opportunities
Professional references
Discussions, forums, news, announcements
LinkedIn
Facebook

Twitter
“ What are you doing?”
Communicate in 140 characters or less
One to many relationship
Direct messages, follow/block
Tools: Web, SMS, TweetDeck, TwitNotes
Twitter.com

BleedYellow
Created by Lotus911 (now GROUP)
Blogs, Lotus Connections, Sametime IM
Powerful for connecting within community
bleedyellow.com

IBM/Lotus Sites
LotusLive.com
MyDeveloperWorks
Notes.net
Shared bookmarks, cloud, social networking, wiki's
LotusLive.com
ibm.com/mydeveloperworks
notes.net

Social Bookmarking
Share bookmarks
Who is interested in what right now
Easy to learn something quickly
What is important to someone
Tools: Delicious, LinkJam
delicious.com
linkjam.elguji.com

Getting Started
Visit planetlotus.org
Setup a Profile on LinkedIn
Setup a Profile on Facebook
Register on bleedyellow.com
Setup an account on Twitter
Find Groups that relate to you/your business

Tips for Social Networking
Consistent User ID
Link to your social sites on your web site
Create networks between sites
Promote yourself then your business
Reserve your ID across networks
http://www.usernamecheck.com

Tips for Social Networking
Know who and what you represent
Inform HR and/or your manager
If blogging, have a niche
If blogging, register with planetlotus.org
Respond to feedback
Sooner is better than later

Reminders About Social Networking
Employer WILL find you
Opportunity for embarrassment
Beware of strangers
May be addictive and time consuming
Monitor conversations
Privacy settings
Setup Google Alerts
More of a risk not to participate than it is to join in

Contact Information
Gregg Eldred
http://twitter.com/geldred
http://www.ns-tech.com/blog/geldred.nsf
geldred @sherpasoftware.com
http://www.linkedin.com/in/geldred
Denny Russell
http://twitter.com/dennyrussell
http://www.lotusdr.com
http://blog.sherpasoftware.com
[email_address]
http://www.linkedin.com/in/dennyrussell

Getting social in the lotus space 2010

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