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E Books Victoria 2011

by Lorne Daniel on Sep 13, 2011

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My presentation to the Federation of BC Writers for \'Wired Words\' - the writers\' experience with e-books

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My presentation to the Federation of BC Writers for \'Wired Words\' - the writers\' experience with e-books

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----- Meeting Notes (11-09-10 08:01) -----note "pocketbooks" are segment hardest hitpresentation from one learner to another
----- Meeting Notes (11-09-10 08:01) -----Graham Swift - winner of Booker for Last Orders
----- Meeting Notes (11-09-10 08:01) -----other criticisms he didn't add - including corporate control
----- Meeting Notes (11-09-10 08:01) -----John Locke
----- Meeting Notes (11-09-10 08:01) -----John LockeGraham Swift
----- Meeting Notes (11-09-10 08:01) -----e-books will even change the used book marketpocketbooks will virtually disappear
----- Meeting Notes (11-09-10 08:01) -----graph shows sales of readers
----- Meeting Notes (11-09-10 08:01) -----Christmas 2010 was a tipping point
----- Meeting Notes (11-09-10 08:01) -----graph shows sales trend lines - increasingly vertical
----- Meeting Notes (11-09-10 08:01) -----reading is upoverall sales are up
----- Meeting Notes (11-09-10 08:01) -----but sectors are struggling and it's not "business as usual"
----- Meeting Notes (11-09-10 08:01) -----sketch of me examining the proofs of my first book
----- Meeting Notes (11-09-10 08:01) -----traditional process - and could add many others
----- Meeting Notes (11-09-10 08:01) -----reality is e-books sales are all over the map - with no logicno obvious tie between production cost and retail cost
----- Meeting Notes (11-09-10 08:01) -----e-book experience will continue to improve
----- Meeting Notes (11-09-10 08:01) -----Kerouac's On The Roadshow my iPad
----- Meeting Notes (11-09-10 08:01) -----agents say she needs to be in the "few hundred sales per month" category to interest traditional publishers
----- Meeting Notes (11-09-10 08:01) -----find your tribeor start your tribe
----- Meeting Notes (11-09-10 08:01) -----Friesen Press - offshoot of long time high quality printing press Friesen Printing in Manitoba
----- Meeting Notes (11-09-10 08:01) -----can ignore trendscan freek out and protestcan embrace the change
----- Meeting Notes (11-09-10 08:01) -----again: sectors within the book market will be radically changed
----- Meeting Notes (11-09-09 14:07) -----different rate for e-booksbased on retail not netwhen rights revert to writer----- Meeting Notes (11-09-10 08:01) -----see my blog post for more
----- Meeting Notes (11-09-10 08:01) -----Amazon has much larger share of e-book market than paper marketKobo (Chapters)iBooks (Apple)
----- Meeting Notes (11-09-10 08:01) -----many how-to guides and services out thereSmashwords probably most prominentDavid Weedmark
----- Meeting Notes (11-09-10 08:01) -----need to find your balancefrom complete D-I-Y to reliance on traditional publisher
----- Meeting Notes (11-09-10 08:01) -----my point on the spectrum - wanted to get a new Selected Poems to market quickly because older books are out of printLulu - not officially released yet
----- Meeting Notes (11-09-10 08:01) -----Challenges of page layout on e-readers where reader is able to change font size etcline breaks look entirely randomthere are work-arounds
----- Meeting Notes (11-09-10 08:01) -----the paper copy still feels great in the handironically, the paper copy was ready first

E Books Victoria 2011 — Presentation Transcript

What E-books mean for writersLorne Daniel
What E-books mean for writers
What’s happening?
Why does it matter?
The new world of publishing
How can writers react?
What won’t change
Things to think about
What’s happening?
greatest challenge since 19th century
excuse to pay writers even less
digital publishing creates expectation of free content
devalues writers
1 million e-books
5 months
$.99 to $3.99
a download every 7 seconds
and now…
Who is right?
Yay!
Nay!
This guy is right
The Christmas factor
Why does it matter?
You want readers
You want income
You are small; global business trends are big
How e-books are changing publishing
more direct connection
two-way interaction
faster
But of course…
who does all the work?
what are the economics?
Show me the money
Lower cost, higher royalty
Traditional:
$20 book
10% royalty to author
$2 per book
E-book:
$3 book
70% royalty to author
$2.10 per book
Changing the reading experience
One writer’s experience
Sells 6 books / day
Very active in ‘indie book’ community
Targets Amazon & Smashwords markets
“Market won’t come to you”
Agents starting to call…
Rachel Thompson
A publisher’s perspective
No longer ‘vanity’ only
stigma royalties
Less control of format for author & publisher
Don’t forget lovers of paper books
Marketing platform a necessity
How can writers respond?
3 guesses about the future
Reading won’t disappear
Paper books won’t disappear (after all, we still have radio…)
Writers won’t disappear
Things for writers to think about
Contracts & royalties
Self-publishing options
Digital rights (DRM)
Markets / e-readers
Formats
writing editing cover design layout typography pricing outlets reviews publicity readings
Lorne Daniel
http://lornedaniel.com/blog
Twitter.com/LorneDaniel
Facebook.com/pages/Lorne-Daniel

E Books Victoria 2011

by Lorne Daniel on Sep 13, 2011

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E Books Victoria 2011 — Presentation Transcript