• Share
  • Email
  • Embed
  • Like
  • Save
  • Private Content
Finding and Vetting a Veterinary Source
 

Finding and Vetting a Veterinary Source

on

  • 516 views

Tips for finding a veterinary source and vetting that source for your pet writing and/or blogging assignments.

Tips for finding a veterinary source and vetting that source for your pet writing and/or blogging assignments.

Statistics

Views

Total Views
516
Views on SlideShare
515
Embed Views
1

Actions

Likes
0
Downloads
0
Comments
1

1 Embed 1

http://community.blogpaws.com 1

Accessibility

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel

11 of 1 previous next

  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
  • Nice work on understanding why we vets may not be willing to be interviewed. Misquoting is probably the biggest reason vets may be unwilling to speak to the media.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

    Finding and Vetting a Veterinary Source Finding and Vetting a Veterinary Source Presentation Transcript

    • Finding and Vetting a Veterinary Source
    • Finding a Veterinarian When You Need a Source• Consider asking your local veterinarian.• Ask for a referral.• Go to your network.• Veterinarians with an online presence may be more likely to be willing to speak to the media.• Do a Google search for similar articles. Who is the source or author?
    • Finding a Veterinarian When You Need a Source• Board certified veterinarians: http://www.avma.org/education/abvs/specialty_• University hospitals: http://www.avma.org/education/cvea/colleges_
    • Vetting Your Chosen Veterinarian• Do a Google search. Look for a bio and for previous online discussions.• Check with state for licensure/disciplinary action. http://www.aavsb.org/DLR/• Currently practicing? Retired?• Any publications? Where? Peer-reviewed?• Affiliations? (AVMA, local VMA, AAFP, AAHA, etc.)• Speaking engagements?
    • Vetting Your Chosen Veterinarian• Board certified? http://www.avma.org/education/abvs/specialty_• Only boarded veterinarians should be referring to themselves as specialists, although other veterinarians may still be knowledgeable sources.
    • Reasons a Veterinarian May Not Welcome Media Attention• Fear of negative publicity• Fear of being misquoted/quoted out of context• Lack of time• Lack of confidence• Lack of knowledge about subject matter for interview
    • Getting a Veterinarian to Agree to Become a Source• Offer to do a phone interview or email interview and leave the choice up to your source.• Offer to provide questions ahead of time, if possible.• Be honest.• Be flexible.• Allow as much lead time as possible. Don’t procrastinate.
    • My InformationLorie Huston, DVM• Phone: (401)921-6369• Email: loriehuston@pet-health-care-gazette.com• www.pet-health-care-gazette.com