B106 – Sneaking the Social Web Into Your Library & Going Beyond 23 Things4:15 PM – 5:00 PM - DeAnza I & II (Portola)Bobbi L. Newman, Digital Branch Manager, Chattahoochee Valley LibrariesErin Downey-Howerton, School Liaison, Johnson County LibraryLori Reed, Training Specialist, Public Library of Charlotte & Mecklenburg County (PLCMC)Have staff members run in the other direction any time you mention anything related to the social web? Hear how one library tricked staff into happily using blogs, Goodreads, Delicious, Flickr, and more. Learn how to get your staff started using social web tools as our speakers share tips, tricks, and just plain sneaky tactics to get staff to use (and enjoy!) these tools to create and contribute content. And if you have already done a Learning 2.0 project, given out your prizes, and created an appetite for learning, now what? Reed explores ideas to continue informal learning and leverage the momentum built by successful Learning 2.0 projects. Technology is here today, and library staff must stay current to stay relevant.
Build a Marketing Plan Identify a need. Research. Identify the audience. Identify objectives. Output or outcome? Craft your message. Find the right platform/tools. Develop a plan. Evaluate. How will you know what worked?
Build a Marketing Plan Learning Identify a need. Research. Identify the audience. Identify objectives. Output or outcome? Craft your message. Find the right platform/tools. Develop a plan. Evaluate. How will you know what worked?