UserPlus BCA2010

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A method to get usability kowledge out of the lab and into the field.

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UserPlus BCA2010

  1. Living with a usability fetish. Lonneke Spinhof, lonneke@userplus.org, @LonnekeSpinhof
  2. My ultimate product • paper-clips
  3. My ultimate product My ultimate product is the product everybody uses without thinking. • paper-clips
  4. Years of research Eye tracking
  5. Years of research Observing users in a lab Eye tracking
  6. Large amounts of knowledge
  7. Large amounts of knowledge Valuable knowledge is scattered over many sources such as books, blogs, papers,...
  8. But still...
  9. Even experts
  10. Even experts Many countries donʼt have States, so donʼt make it a required field.
  11. Solution?!? Get Usability out of the lab and into the field. Usability consultant + Highly experienced + External +/- Pure focus on usability - Expensive - Often difficult co-operation with development & design
  12. Solution?!? Get Usability out of the lab and into the field. Educate your team + Less expensive +/- Knowledge with the executers - Not their focus, interest - T much info, difficult to filter oo
  13. Guidelines, design patterns & best practices Translate knowledge into ready to use information elements
  14. Myths Three click rule The number of clicks isn't what is important to users, but whether or not they're successful at finding what they're seeking. (www.uie.com)
  15. Myths Myth of the fold If you use visual cues and compelling content users will scroll to see all of it. (nice example: http://iampaddy.com/ lifebelow600/)
  16. Project related checklist + Link to design + Gets knowledge out of the heads + Scoring based on importance + Simplifies communication - Correct interpretation needed - No advice
  17. Project related advice + Link to design + Gets knowledge out of the heads + Links examples to good usability practice + Simplifies communication - Not as specific as consultancy
  18. UserPlus - Advisor Want to try: join our beta-test

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