Promotional Products/Year End Gifts

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    Promotional Products/Year End Gifts - Presentation Transcript

    1. Promotional Products The Advertising Medium That Remains To Be Seen William J. Alonge, MAS Winner - 2 Golden Pyramid Awards Winner - 1 Award of Merit
    2. 37 Years – High School Hockey Coach 33 Years – Hicksville HS Varsity 4 Years – Cold Spring Harbor MS & JV NY Rangers Hockey Development Team USAHockey Player Development Evaluator USAHockey Coaching Education Speaker
    3. 3 Dimensional Advertising
      • Goodwill
      • Targeted
      • Retention
      Trade Show Promotion Increase Traffic Fund Raising Enhancing An Image Motivating a Sales Force Open Doors /Secure Appointments Introduce New Products & Services Generate Sales Leads & Response Recognition of Performance
    4. How big Is the Promotional Products Industry? As of 2007, more than $19.4 billion annually
      • Top Product Categories
      • Wearables
      • Writing Instruments
      • Calendars
      • Desk Accessories
      • Bags
      • Drinkware
      • Recognition
      • Sporting Goods
      • Housewares
      • Stickers and Decals
    5. Enhancing an Image Employee Recognition Fund Raising MERCY COLLEGE
    6. Create Awareness Reinforce Existing Products Your Community PhoneBook C of C Golf Outings
    7. Motivate Dealers Create Awareness of New Product Snapple Beverages
    8. Customer Appreciation Retail Awareness Custom Shape Clips in Tin Pen & Pencil Caddys Year End Gifts for Advertisers Custom Shape Clip Memo Holder
    9. Counselor Magazine Reports: Business Gift Buyers Rank Food Gifts as the #1 Holiday Gift
    10. Buyers of Maple Ridge Farms Food Gift Programs Numbers in ( ) represent 2008 figures.
      • Construction - 1336
      • Building Supply - 442
      • General Contractors – 371
      • Trade Contractors – 329
      • Construction Services - 194
      • Financial – 982
      • Financial Advisors - 516
      • Taxes & Acctg. Firms - 59
      • Credit Unions - 39
      • Misc Financial Svcs - 368
    11. Business Services - 951
      • IT - 196
      • Marketing - 171
      • Facility Management - 114
      • Consulting - 112
      • Staffing - 91
      • Telecommunications - 60
      • Commercial Printers - 46
      • Other Business Services - 161
    12. Commercial Real Estate & Property Management -404 Law Firms -367 Food & Foodservice -122 Hotels & Casinos - 108 Pharmaceutical - 101 Agriculture - 91 Other Businesses - 757
    13. Banking - 679
      • Community Banks - 346
      • Regional Banks - 200
      • Money Center & Investment Banks - 133
      • Insurance - 762
      • Independent Agencies - 472
      • Insurance Companies - 182
      • Brokers - 108
    14.  
    SlideShare Zeitgeist 2009

    + LongWorth Enterprises, Inc.LongWorth Enterprises, Inc. Nominate

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