How eSports is changing your market - Mark Reed, Heaven Media

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How eSports is changing your market - Mark Reed, Heaven Media

  1. 1. WHAT IS ESPORTS?
  2. 2. Total sales of the CoD:MW series (3 games): 65 millionMonthly Xbox Live subscribers: 40 million after 8 yearsMonthly active LoL players: 32 million after 3 yearsDaily active MW3 players at peak: 3.3 millionDaily active LoL players currently: 12 millionPeak concurrent players on MW3: 1.4 millionPeak concurrent players on LoL: 3 millionTotal hours played of Halo series since 2004: 2+ billionAverage hours played each month in 2012 of LoL: 1+ billion
  3. 3. HOW DOES ESPORTS BENEFIT PUBLISHERS?
  4. 4. THE RIGHT DNA FOR AN ESPORTS TITLE
  5. 5. HOW CANDEVELOPERS & PUBLISHERSSUPPORT THEIR GAMEAFTER LAUNCH?
  6. 6. HOW ESPORTS ISCHANGING YOUR MARKET

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