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Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
Data & Analytics Will Disrupt Your Business Model
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Data & Analytics Will Disrupt Your Business Model

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  • 1. #ProductCampDUB @LogiAnalytics Data and Analytics will disrupt your business model Product Camp Dublin – 5 June 2014
  • 2. #ProductCampDUB @LogiAnalytics Contact Information Alvin Wong Product Marketing Manager alvin.wong@logianalytics.com 2
  • 3. #ProductCampDUB @LogiAnalytics Embedded Analytics Integration of analytic content and capabilitiesinside software applications 3
  • 4. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Disruption 4
  • 5. #ProductCampDUB @LogiAnalytics Fitness trackers 5
  • 6. #ProductCampDUB @LogiAnalytics6 Data and analytics is a disruptive force for all products and services
  • 7. #ProductCampDUB @LogiAnalytics Amazon 7 No need for a salesperson! Embedded DataFast Transactions +
  • 8. #ProductCampDUB @LogiAnalytics8 All applications are becoming Analytic Applications
  • 9. #ProductCampDUB @LogiAnalytics Kayak 9 New business model Analytic Application Smooth Transactions +
  • 10. #ProductCampDUB @LogiAnalytics Analytics as a Core Capability • In successful consumer applications • For smarter consumers 10 Applications Analytics
  • 11. #ProductCampDUB @LogiAnalytics Analytics in Business Applications 11 Business Applications Business Intelligence Work Smarter ?
  • 12. #ProductCampDUB @LogiAnalytics Social Media Monitoring 12
  • 13. #ProductCampDUB @LogiAnalytics Analytics Enables Smart Process Applications “Smart process applications are growing at double-digit rates (18%) that are significantly faster than the overall software market (7%).” • Embedded awareness data relevant to the business activity • Embedded analytical tools designed for the task at hand - Forrester, Global Tech Market Outlook, 2013 13
  • 14. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics 2. Value of data and analytics 14
  • 15. #ProductCampDUB @LogiAnalytics 2014 State of Embedded Analytics Report • Executive Insights on Embedded Analytics • Why Embed Analytics • How to Embed Analytics 15 http://learn.logianalytics.com/2014-soea #SOEA
  • 16. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Relative to the overall value of your application, what is the value of analytics in your product? 16
  • 17. #ProductCampDUB @LogiAnalytics 23% Last year Percentage value of analytics relative to the overall product: 17 35% This year
  • 18. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics What percentage of your users regularly use analytics today? 18
  • 19. #ProductCampDUB @LogiAnalytics 51% today Regular users of analytics: 19 68% 1-2 years
  • 20. #ProductCampDUB @LogiAnalytics Software providers agree that embedded analytics helps them: 89% 90% 90% 91% 92% 92% Create a competitive differentiator Attract new users Give better sales demos Increase end user adoption of the product Improve customer satisfaction Improve user experience 20
  • 21. #ProductCampDUB @LogiAnalytics 22.6% Of those who charge for analytic capabilities, companies charge on average 22.6% on top of their core offering. 21
  • 22. #ProductCampDUB @LogiAnalytics 65% of software providers will invest in embedded analytics over the next 12 months 22
  • 23. #ProductCampDUB @LogiAnalytics 43%of those who do NOT have embedded analytics Who will invest in embedded analytics over the next 12 months? 23 75%of those who do have embedded analytics
  • 24. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Invest for the short- and long-term. 24
  • 25. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics The trend is moving toward Infused Analytics. 25
  • 26. #ProductCampDUB @LogiAnalytics Evolving Analytic Nature of Business Applications Analytics is becoming… • a core capability within applications instead of being an adjunct capability • prevalent within the user experience and user workflows 26
  • 27. #ProductCampDUB @LogiAnalytics Embedded Analytics Maturity Model Increasing integration = product differentiation 27 UI UI EmbeddedNon-Embedded
  • 28. #ProductCampDUB @LogiAnalytics The Standalone Analytics Application The only shared component between the application and analytics is the common data source. 28 Standalone Analytics Application UI UI Application OK Analytics Application
  • 29. #ProductCampDUB @LogiAnalytics Gateway to Analytics Application User security and access is integrated via single sign-on. 29 Standalone Analytics Application UI UI Gateway to Analytics Application OK Analytics Application OK
  • 30. #ProductCampDUB @LogiAnalytics Gateway to Analytics 30 On-Premise Applications Cloud Applications Cloud BI Standalone Gateway Inline Infused • On-premise applications in retail and healthcare • Hybrid architectures OK OK OK OK
  • 31. #ProductCampDUB @LogiAnalytics Inline Analytics Analytics appears inside the application. 31 Standalone Analytics Application UI UI Gateway to Analytics Inline Analytics Application OK Analytics Application OK Module OK
  • 32. #ProductCampDUB @LogiAnalytics Infused Analytics Analytics integrated within application workflows. 32 Standalone Analytics Application UI UI Gateway to Analytics Inline Analytics Infused Analytics Application OK Analytics Application OK Module OK OK
  • 33. #ProductCampDUB @LogiAnalytics Interactive Medica Multi-channel CRM solution for the life sciences industry • Replaced a vital, but expensive and manual process, with an efficient workflow 33 Standalone Gateway Inline Infused
  • 34. #ProductCampDUB @LogiAnalytics How applications embed analytics today Level 1 Gateway to Analytics Level 0 Standalone Analytics Application Level 2 Inline Analytics Level 3 Infused Analytics Application OK Analytics Application OK Module OK OK 34 9% 16% 53% 22%
  • 35. #ProductCampDUB @LogiAnalytics 100% of those who infuse analytics say it increases revenue Infused analytics delivers results 35 95% of those who infuse analytics say it creates a competitive differentiator
  • 36. #ProductCampDUB @LogiAnalytics How applications anticipate embedding analytics 15% 14% 30% 41% Standalone Gateway Inline Infused Application OK Analytics Application OK Module OK OK 36
  • 37. #ProductCampDUB @LogiAnalytics How applications anticipate embedding analytics 37 5% 10% 34% 51% Standalone Gateway Inline Infused With Embedded Analytics Today 37% 23% 22% 18% Standalone Gateway Inline Infused Without Embedded Analytics Today
  • 38. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Plan for deeper integration, in phases. 38
  • 39. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Big Data 39
  • 40. #ProductCampDUB @LogiAnalytics What is Big Data? • X # rows of data • A concept (Volume, Velocity, Variety) • A technology (Hadoop, NoSQL, Analytic Datastores) • Bullocks
  • 41. #ProductCampDUB @LogiAnalytics Gartner Hype Cycle
  • 42. #ProductCampDUB @LogiAnalytics Data sources to be deployed 42
  • 43. #ProductCampDUB @LogiAnalytics#ProductCampDUB @LogiAnalytics Data is evolving. 43
  • 44. #ProductCampDUB @LogiAnalytics 2014 State of Embedded Analytics Report • Executive Insights on Embedded Analytics • Why Embed Analytics • How to Embed Analytics 44 http://learn.logianalytics.com/2014-soea #SOEA
  • 45. #ProductCampDUB @LogiAnalytics Data and Analytics will disrupt your business model Product Camp Dublin – 5 June 2014

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