Next Webinar Thursday, October 18 – 2 PM EDT Title: The 7 Deadly Sins of Landing Page Optimization Your baby is ugly—your landing pages have severe and fundamental problems. Luckily, many landing page problems are universal and can be easily corrected. • Why less is more when it comes to landing page design elements • How to align the content of your landing pages with visitors’ expectations • Tips on clarifying your call to action • How to ruthlessly edit your text to simple headlines and short bullet listsTim Ash, CEO, SiteTuners Tim Ash is the author of bestselling book Landing Page Optimization and CEO of SiteTuners, a firm that specializes in improving conversion rates through landing pages diagnosis and redesign, conversion consulting, a/b testing and multivariate test plan creations. A computer scientist by education (his PhD studies were in Neural Networks and Artificial Intelligence), Tim has expertise in user-centered design, persuasion and understanding online behavior. He is one of the early pioneers of landing page design and testing. Tim has helped hundreds of companies including Canon, Google, Expedia, CBS, Sony, Facebook, Nestle, Verizon, Texas Instruments and Cisco.