Local, Social and Mobile Marketing Solutions
Local, Social and Mobile Marketing SolutionsLocalVox makes local online marketingSimple, Effective & AffordableBROADCAST ...
Local, Social and Mobile Marketing SolutionsWhat is blogging?Blogging is a simple way toreach new customers bywriting art...
Local, Social and Mobile Marketing SolutionsExamples of smallbusiness blogs
Local, Social and Mobile Marketing Solutions
Local, Social and Mobile Marketing Solutions
Local, Social and Mobile Marketing SolutionsWhy shouldyour smallbusiness blog?
Local, Social and Mobile Marketing SolutionsEducate, Engage &Persuade
Local, Social and Mobile Marketing SolutionsSEARCH ENGINEOPTIMIZATION
Local, Social and Mobile Marketing SolutionsSOCIAL SHARING
Local, Social and Mobile Marketing SolutionsFuture-proofyour onlinepresence byCreating aLastingfootprint
Local, Social and Mobile Marketing SolutionsBuild relationshipswith industryinfluencers
Local, Social and Mobile Marketing SolutionsAnd BECAUSEI SAID SO!
Local, Social and Mobile Marketing SolutionsHere’s my exampleSomebody wants ME to write in theirsoon to be published book...
Local, Social and Mobile Marketing SolutionsConsistency = resultsLocalVox blog traffic aftercreating a consistentposting ...
Local, Social and Mobile Marketing SolutionsWhat topicsshould youwrite about?
Local, Social and Mobile Marketing SolutionsCONTENT SHOULD BE:1. USEFUL2. ORIGINAL3. ACTIONABLE4. SHAREABLE5. TIMELY
Local, Social and Mobile Marketing Solutions14 THINGS SPOCKWOULD SAYABOUT SMALLBUSINESSBLOGGING
Local, Social and Mobile Marketing Solutions9 ways to becomelike MacGyver inYour garden
A helpful toolhttp://bit.ly/voxtitles
Local, Social and Mobile Marketing SolutionsPopular categories1. HOW-TO’S2. NEWS COMMENTARY3. OPINIONS4. PRODUCT INFO5. S...
Local, Social and Mobile Marketing SolutionsAsk yourself:Would youBe interestedIn readingThis Post?(IF NOT, TRASH IT!)
Local, Social and Mobile Marketing SolutionsENHANCINGYOUR CONTENT
Local, Social and Mobile Marketing SolutionsImages are awesome!
Local, Social and Mobile Marketing SolutionsVideo is awesomer!
Local, Social and Mobile Marketing SolutionsHow do you Findpictures Andvideos To use?
Local, Social and Mobile Marketing SolutionsFlickr creative commonshttp://bit.ly/voxphotos
Local, Social and Mobile Marketing SolutionsStock.xchng (sxc.hu)
Local, Social and Mobile Marketing SolutionsYoutube + Vimeo
Local, Social and Mobile Marketing SolutionsBorrowed images + videoshould not be the focalpoint of your blogsUse media to...
Local, Social and Mobile Marketing SolutionsPromotingyour blog
Local, Social and Mobile Marketing SolutionsWhat good is a blogpost if nobody sees it?
Local, Social and Mobile Marketing SolutionsOptimize your blogsfor seo to attractinterestedprospects
Local, Social and Mobile Marketing SolutionsUse keywords to rankfor relative terms
Local, Social and Mobile Marketing SolutionsShare on social mediasites to increase sharingand virality
Local, Social and Mobile Marketing SolutionsActivity on google+improves seo
Local, Social and Mobile Marketing SolutionsBlogging is a marathon,not a sprintDon’t get discouraged if youdon’t see imme...
Local, Social and Mobile Marketing SolutionsCreate a realisticschedule and stick to it!Write one post aweek to start,then...
Local, Social and Mobile Marketing SolutionsMOST IMPORTANTLY…
Local, Social and Mobile Marketing SolutionsBut wait!WHAT ABOUT EVERYTHING ELSE?
Local, Social and Mobile Marketing SolutionsChoice
Local, Social and Mobile Marketing SolutionsThe LocalVox SolutionOne login.One clickmarketing.Real results.
Local, Social and Mobile Marketing SolutionsGet a Free ConsultationGo Online: www.localvox.comEmail Us: GetHelp@LocalVox....
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Blogging for Small Business

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http://www.localvox.com - Blogging is one of the most important online marketing tactics that small business owners can use to increase website traffic, improve SEO rankings and generate qualified leads. Small businesses that blog get 55% more website visitors than those who do not blog, and many of these visitors are prone to becoming interested leads.

This introduction to blogging from LocalVox will teach your small business the importance of blogging as part of your online marketing strategy. You'll learn how to blog effectively, what makes a great blog post, and how to share your blogs to increase their effectiveness.

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Transcript of "Blogging for Small Business"

  1. 1. Local, Social and Mobile Marketing Solutions
  2. 2. Local, Social and Mobile Marketing SolutionsLocalVox makes local online marketingSimple, Effective & AffordableBROADCAST SEARCHCAST MOBILECASTRequest A Free DemoReach local customers with email, socialmedia, content, deals and mobile coupons.All with one simple platform.
  3. 3. Local, Social and Mobile Marketing SolutionsWhat is blogging?Blogging is a simple way toreach new customers bywriting articles, tips andadvice online
  4. 4. Local, Social and Mobile Marketing SolutionsExamples of smallbusiness blogs
  5. 5. Local, Social and Mobile Marketing Solutions
  6. 6. Local, Social and Mobile Marketing Solutions
  7. 7. Local, Social and Mobile Marketing SolutionsWhy shouldyour smallbusiness blog?
  8. 8. Local, Social and Mobile Marketing SolutionsEducate, Engage &Persuade
  9. 9. Local, Social and Mobile Marketing SolutionsSEARCH ENGINEOPTIMIZATION
  10. 10. Local, Social and Mobile Marketing SolutionsSOCIAL SHARING
  11. 11. Local, Social and Mobile Marketing SolutionsFuture-proofyour onlinepresence byCreating aLastingfootprint
  12. 12. Local, Social and Mobile Marketing SolutionsBuild relationshipswith industryinfluencers
  13. 13. Local, Social and Mobile Marketing SolutionsAnd BECAUSEI SAID SO!
  14. 14. Local, Social and Mobile Marketing SolutionsHere’s my exampleSomebody wants ME to write in theirsoon to be published book.They sought me out after discoveringmy blog posts.
  15. 15. Local, Social and Mobile Marketing SolutionsConsistency = resultsLocalVox blog traffic aftercreating a consistentposting schedule
  16. 16. Local, Social and Mobile Marketing SolutionsWhat topicsshould youwrite about?
  17. 17. Local, Social and Mobile Marketing SolutionsCONTENT SHOULD BE:1. USEFUL2. ORIGINAL3. ACTIONABLE4. SHAREABLE5. TIMELY
  18. 18. Local, Social and Mobile Marketing Solutions14 THINGS SPOCKWOULD SAYABOUT SMALLBUSINESSBLOGGING
  19. 19. Local, Social and Mobile Marketing Solutions9 ways to becomelike MacGyver inYour garden
  20. 20. A helpful toolhttp://bit.ly/voxtitles
  21. 21. Local, Social and Mobile Marketing SolutionsPopular categories1. HOW-TO’S2. NEWS COMMENTARY3. OPINIONS4. PRODUCT INFO5. STAFF PROFILES6. FUN FACTS
  22. 22. Local, Social and Mobile Marketing SolutionsAsk yourself:Would youBe interestedIn readingThis Post?(IF NOT, TRASH IT!)
  23. 23. Local, Social and Mobile Marketing SolutionsENHANCINGYOUR CONTENT
  24. 24. Local, Social and Mobile Marketing SolutionsImages are awesome!
  25. 25. Local, Social and Mobile Marketing SolutionsVideo is awesomer!
  26. 26. Local, Social and Mobile Marketing SolutionsHow do you Findpictures Andvideos To use?
  27. 27. Local, Social and Mobile Marketing SolutionsFlickr creative commonshttp://bit.ly/voxphotos
  28. 28. Local, Social and Mobile Marketing SolutionsStock.xchng (sxc.hu)
  29. 29. Local, Social and Mobile Marketing SolutionsYoutube + Vimeo
  30. 30. Local, Social and Mobile Marketing SolutionsBorrowed images + videoshould not be the focalpoint of your blogsUse media to support yourpoint, not to make it.
  31. 31. Local, Social and Mobile Marketing SolutionsPromotingyour blog
  32. 32. Local, Social and Mobile Marketing SolutionsWhat good is a blogpost if nobody sees it?
  33. 33. Local, Social and Mobile Marketing SolutionsOptimize your blogsfor seo to attractinterestedprospects
  34. 34. Local, Social and Mobile Marketing SolutionsUse keywords to rankfor relative terms
  35. 35. Local, Social and Mobile Marketing SolutionsShare on social mediasites to increase sharingand virality
  36. 36. Local, Social and Mobile Marketing SolutionsActivity on google+improves seo
  37. 37. Local, Social and Mobile Marketing SolutionsBlogging is a marathon,not a sprintDon’t get discouraged if youdon’t see immediate results.
  38. 38. Local, Social and Mobile Marketing SolutionsCreate a realisticschedule and stick to it!Write one post aweek to start,then after amonth write twoper week.
  39. 39. Local, Social and Mobile Marketing SolutionsMOST IMPORTANTLY…
  40. 40. Local, Social and Mobile Marketing SolutionsBut wait!WHAT ABOUT EVERYTHING ELSE?
  41. 41. Local, Social and Mobile Marketing SolutionsChoice
  42. 42. Local, Social and Mobile Marketing SolutionsThe LocalVox SolutionOne login.One clickmarketing.Real results.
  43. 43. Local, Social and Mobile Marketing SolutionsGet a Free ConsultationGo Online: www.localvox.comEmail Us: GetHelp@LocalVox.comCall Us: 646-545-3400
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