Startup City - The Atlantic_2013.02.13

  • 412 views
Uploaded on

 

More in: Business
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Be the first to comment
    Be the first to like this
No Downloads

Views

Total Views
412
On Slideshare
0
From Embeds
0
Number of Embeds
1

Actions

Shares
Downloads
5
Comments
0
Likes
0

Embeds 0

No embeds

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
    No notes for slide

Transcript

  • 1. Downtown Project Collisions Community Co-Learning
  • 2. Zappos.com http://media.glassdoor.com/m/7b/2c/00/f6/entrance-to-the-zappos-com-headquarter-office-in-Slide 2 henderson-nv-photo-by.jpg
  • 3. Las Vegas City Hall http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpgSlide 3
  • 4. Nike http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpgSlide 4
  • 5. Google http://static.panoramio.com/photos/original/400729.jpgSlide 5
  • 6. Apple http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpgSlide 6
  • 7. Doggy Day Care http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPGSlide 7
  • 8. NYU Campus http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPGSlide 8
  • 9. Downtown Vegas - Fremont East http://www.eatinglv.com/wordpress/wp-content/gallery/odettedowntown/chinatown-038-large.jpgSlide 9
  • 10. Downtown Vegas - Fremont East http://www.lucyvegas.com/sites/default/files/griffin5.jpgSlide 10
  • 11. Downtown Vegas - Fremont EastSlide 11
  • 12. Downtown Vegas - Fremont East http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpgSlide 12
  • 13. DOWNTOWN PROJECT - $350M $ 50M – Small businesses $ 50M – Tech Startups $ 50M – Education, Arts, Culture $200M – Real EstateSlide 13
  • 14. DOWNTOWN PROJECT GOALSSlide 14
  • 15. DOWNTOWN PROJECT GOALS Live/Work/Play – Walking DistanceSlide 15
  • 16. DOWNTOWN PROJECT GOALS Live/Work/Play – Walking Distance The Most Community-Focused Large City in the WorldSlide 16
  • 17. DOWNTOWN PROJECT GOALS Live/Work/Play – Walking Distance The Most Community-Focused Large City in the World The Co-Learning and Co-working Capital of the WorldSlide 17
  • 18. ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)…Slide 18
  • 19. ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROCSlide 19
  • 20. ROI vs. ROC Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community)Slide 20
  • 21. ROI vs. ROC and ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community) and institutionalizing ROLSlide 21
  • 22. ROI vs. ROC and ROL Instead of maximizing short-term ROI (Return On Investment)… We focus on maximizing long-term ROC (Return On Community) and institutionalizing ROL (Return On Luck) – Accelerating SerendipitySlide 22
  • 23. THE BIG BET Accelerating Collisions, Community, and Co-LearningSlide 23
  • 24. THE BIG BET Accelerating Collisions, Community, and Co-Learning …will lead to… Happiness, Luckiness, Innovation, and ProductivitySlide 24
  • 25. DOWNTOWN PROJECT - $350M $ 50M – Small businesses $ 50M – Tech Startups $ 50M – Education, Arts, Culture $200M – Real EstateSlide 25
  • 26. $50M – Small BusinessesSlide 26
  • 27. $50M – Small Businesses  CriteriaSlide 27
  • 28. $50M – Small Businesses  Criteria  Owner Operated - PassionateSlide 28
  • 29. $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build CommunitySlide 29
  • 30. $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution AbilitySlide 30
  • 31. $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  SustainableSlide 31
  • 32. $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  Sustainable  Unique or First or Best at SomethingSlide 32
  • 33. $50M – Small Businesses  Criteria  Owner Operated - Passionate  Helps Build Community  Execution Ability  Sustainable  Unique or First or Best at Something  Story-worthySlide 33
  • 34. NatalieSlide 34
  • 35. NatalieSlide 35
  • 36. NatalieSlide 36
  • 37. NatalieSlide 37
  • 38. NatalieSlide 38
  • 39. NatalieSlide 39
  • 40. Check Cashing http://www.vegaschatter.com/files/100501/checks_cashed..jpgSlide 40
  • 41. Check CashingSlide 41
  • 42. SarahSlide 42
  • 43. SarahSlide 43
  • 44. SarahSlide 44
  • 45. Shipping Containers http://images03.olx.com/ui/8/84/18/1280992807_108377618_4-cargo-containers-40ft-20-ft-For-Sale.jpgSlide 45
  • 46. Shipping Container ParkSlide 46
  • 47. Shipping Container ParkSlide 47
  • 48. Shipping Container ParkSlide 48
  • 49. Shipping Container ParkSlide 49
  • 50. Bike SharingSlide 50
  • 51. $50M – Tech Startups http://img-Slide 51 s.foursquare.com/pix/EN1ZIL0JC5HTCZYD0PW41SWQYJHURTD204ZFZYBFGPM3F5JS.jpg
  • 52. $50M – Tech Startups http://timenerdworld.files.wordpress.com/2011/12/romotivefinal.jpg?w=576Slide 52
  • 53. The City as a Startup http://bostinno.com/wp-content/uploads/2011/10/startup-sign.pngSlide 53
  • 54. $50M – Startups http://www.shebytes.com/wp-content/uploads/2011/12/venture-for-america-12-12-11.jpgSlide 54
  • 55. $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpgSlide 55
  • 56. $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpgSlide 56
  • 57. $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpgSlide 57
  • 58. $50M – Education, Arts, Culture http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpgSlide 58
  • 59. $50M – Education, Arts, Culture http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpgSlide 59
  • 60. $50M – Education, Arts, Culture http://mikerossart.net/images/mikeross_enter.jpgSlide 60
  • 61. $200M – Real Estate http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpgSlide 61
  • 62. WHEN CITIES DOUBLE IN SIZE… Productivity and innovation per resident increases by 15% (But not true for companies) Accelerate serendipity -> Accelerate learning -> Accelerate productivity and innovationSlide 62
  • 63. 3 INGREDIENTS FOR SERENDIPITY 1. Residential density of 100 residents/acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimismSlide 63
  • 64. HOW TO ACCELERATE LEARNING & INNOVATION Maximize serendipitous interactions Density in the office Density in the city Collisions vs. convenienceSlide 64
  • 65. Las Vegas City Hall http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpgSlide 65
  • 66. DIFFERENT GROUPS COLLIDING 1. 2000 Zappos employees 2. 1000 Teach For America corp members and alumni 3. Tech Startup Community 4. Small Business Community 5. Art and Music Communities 6. Other Passion Communities 7. Local ResidentsSlide 66
  • 67. LEARNING FROM ZAPPOS & COWORKING… Culture is to a CompanySlide 67
  • 68. LEARNING FROM ZAPPOS & COWORKING… Culture is to a Company as Community is to a CitySlide 68
  • 69. LEARNING FROM ZAPPOS & COWORKING… Culture is to a Company as Community is to a City Values Innovation Serendipity Participation Upward MobilitySlide 69 Attracting Startups and the Creative Class
  • 70. Our Secret Weapon http://static3.vipasuite.com/resources/dyn/images/459355w783h429s185b/_fn/ogden-3.jpgSlide 70
  • 71. LEARNING FROM TED, SUMMIT SERIES, SXSW, BIF… Curated Content Serendipity Learning Connections CommunitySlide 71
  • 72. Downtown Vegas Every Day Curated Content Serendipity Learning Connections CommunitySlide 72
  • 73. Fremont St. & Las Vegas Blvd.Slide 73
  • 74. Fremont St. & Las Vegas Blvd.Slide 74
  • 75. Fremont St. & Las Vegas Blvd.Slide 75
  • 76. Fremont St. & Las Vegas Blvd.Slide 76
  • 77. Fremont St. & Las Vegas Blvd.Slide 77
  • 78. Fremont St. & Las Vegas Blvd.Slide 78
  • 79. Fremont St. & Las Vegas Blvd.Slide 79
  • 80. Fremont St. & Las Vegas Blvd.Slide 80
  • 81. Fremont St. & Las Vegas Blvd.Slide 81
  • 82. Downtown Vegas Monthly CadenceSlide 82
  • 83. Downtown Vegas Monthly Cadence Week 1 – First Friday WeekSlide 83
  • 84. Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech WeekSlide 84
  • 85. Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion WeekSlide 85
  • 86. Downtown Vegas Monthly Cadence Week 1 – First Friday Week Week 2 – Tech Week Week 3 – Fashion Week Week 4 – Catalyst WeekSlide 86
  • 87. Fashion Incubator – Stitch FactorySlide 87
  • 88. Fashion Incubator – Stitch FactorySlide 88
  • 89. Collisions, Community, Co-Learning What is the value of a resident that is out and about in the community?Slide 89
  • 90. Collisions, Community, Co-Learning What is the value of a resident that is out and about in the community? 3-4 hours/daySlide 90
  • 91. Collisions, Community, Co-Learning What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/weekSlide 91
  • 92. Collisions, Community, Co-Learning What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/week x 40 weeks/yearSlide 92
  • 93. Collisions, Community, Co-Learning What is the value of a resident that is out and about in the community? 3-4 hours/day x 7 days/week x 40 weeks/year = 1000 “collisionable” hours/yearSlide 93
  • 94. Jake – Flint and Tinder http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You-Slide 94 Will-Love-It-b.jpg
  • 95. Collisions, Community, Co-Learning What is the value of a purposeful visitor that contributes to community?Slide 95
  • 96. Collisions, Community, Co-Learning What is the value of a purposeful visitor that contributes to community? 12 hours/daySlide 96
  • 97. Collisions, Community, Co-Learning What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/weekSlide 97
  • 98. Collisions, Community, Co-Learning What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/yearSlide 98
  • 99. Collisions, Community, Co-Learning What is the value of a purposeful visitor that contributes to community? 12 hours/day x 7 days/week x 12 weeks/year = 1000 “collisionable” hours/yearSlide 99
  • 100. Collisions, Community, Co-Learning “Subscribe” to Downtown VegasSlide 100
  • 101. Collisions, Community, Co-Learning 1. 100 residents per acre 2. Street-level activity for residents to collide 3. Culture of openness, collaboration, creativity, and optimismSlide 101
  • 102. Collisions, Community, Co-Learning 1. 100 residents per acreSlide 102
  • 103. Collisions, Community, Co-Learning 1. 100,000Slide 103
  • 104. Collisions, Community, Co-Learning 1. 100,000 “collisionable”Slide 104
  • 105. Collisions, Community, Co-Learning 1. 100,000 “collisionable” communitySlide 105
  • 106. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hoursSlide 106
  • 107. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hours perSlide 107
  • 108. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hours per acreSlide 108
  • 109. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hours per acre perSlide 109
  • 110. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hours per acre per yearSlide 110
  • 111. Collisions, Community, Co-Learning 1. 100,000 “collisionable” community hours per acre per year 2.3 collisionable hours per square foot per yearSlide 111
  • 112. OUR BIG BET… 3 Guiding Principles Accelerate: 1.Collisions 2.Community 3.Co-Learning And everything else will fall into place… (productivity, innovation, growth, happiness) What will people say about downtown?Slide 112
  • 113. “Downtown Vegas Will Make You Smarter” http://langintro.com/lv_dec_2010/pics/0950_emergency_arts_window.jpgSlide 113
  • 114. ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECTSlide 114
  • 115. 50% of Humans Live in Cities http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpgSlide 115
  • 116. 75% Will Live In Cities in Our Lifetime http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpgSlide 116
  • 117. The 4-Minute MileSlide 117
  • 118. The 4-Minute Mile http://en.wikipedia.org/wiki/File:Iffley_Road_Track,_Oxford_-_blue_plaque.JPGSlide 118
  • 119. www.DowntownProject.com http://langintro.com/lv_dec_2010/pics/0950_emergency_arts_window.jpgSlide 119