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Digital Media Makeover Marketing Profs B2B Forum July 2011

by Customer Experience Geek at Live Path on Jun 17, 2011

  • 17,658 views

Leigh Durst does a makeover of the digital media footprints of two B2B brands, Ritchie Brothers Auctions (3.3 Billion Dollar Global Auctioneer) and Package Machinery Corp (Mid-sized Machine ...

Leigh Durst does a makeover of the digital media footprints of two B2B brands, Ritchie Brothers Auctions (3.3 Billion Dollar Global Auctioneer) and Package Machinery Corp (Mid-sized Machine Manufacturer for CPG companies) including notes on how to improve execution within various properties (web, blog) before/after wire frames and tips and tricks for creating a more usable web presence.

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Digital Media Makeover  Marketing Profs B2B Forum July 2011 Digital Media Makeover Marketing Profs B2B Forum July 2011 Presentation Transcript