To Tweet or Not To Tweet<br />Or why Live Oak Pharmacy uses social media to connect with the community.<br />
Twitter answers the question . . . “What are you doing?”<br />“a real-time short messaging service that works over multipl...
Facebook&apos;s mission is to give people the power to share and make the world more open and connected.http://www.faceboo...
weB LOG = BLOG<br />blogs can help to raise the independent pharmacy above the chains. <br />
Why?<br />
Create Visibility<br />
Define Our Brand<br />
Have an Affair With Your Pharmacist? http://retwt.me/2ci We&apos;re not open yet, but if you have questions pharmacist@liv...
September Is Prostate Cancer Awareness Month FREE Prostate Cancer Screenings at St. David’s http://retwt.me/2YM<br />9:52 ...
Today is @LIVESTRONG Day. Learn more, get involved at http://retwt.me/vCLR<br />12:47 PM Oct 2nd, 2009 from web <br />
It&apos;s National #NursePractitioners Week! NPs provide comprehensive, patient-centered, personalized care take a moment ...
Nov 22 - 28 is Gastroesophageal Reflux Disease Awareness Week learn more about #gut heath at http://www.aboutgerd.org<br /...
Clinical pharmacists, like our pharmacist - Nathan Pope, can fill in healthcare gaps. http://bit.ly/7t7mwn <br />9:48 AM D...
We are only 1 fan away from 100 fans! Be sure to tell your friends and family about Live Oak Pharmacy on Facebook! http://...
Who?<br />
Resources<br />http://www.marketingzen.com<br />http://business.twitter.com/twitter101<br />http://smallbusiness.intuit.co...
Join our community<br />http://facebook.com/LiveOakRx<br />http://twitter.com/LiveOakRx<br />http://LiveOakRx.wordpress.co...
Questions?<br />SMaitland@LiveOakPharmacy.com<br />http://www.linkedin.com/in/scotmaitland<br />
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To Tweet Or Not To Tweet (or why Live Oak Pharmacy uses social media)

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Slide deck from a presentation I recently gave to NCPA (National Community Pharmacy Association) members.

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To Tweet Or Not To Tweet (or why Live Oak Pharmacy uses social media)

  1. 1. To Tweet or Not To Tweet<br />Or why Live Oak Pharmacy uses social media to connect with the community.<br />
  2. 2. Twitter answers the question . . . “What are you doing?”<br />“a real-time short messaging service that works over multiple networks and devices” <br />https://twitter.com/about#about<br />
  3. 3. Facebook&apos;s mission is to give people the power to share and make the world more open and connected.http://www.facebook.com/facebook?ref=pf#/facebook?v=info&ref=pf<br />
  4. 4. weB LOG = BLOG<br />blogs can help to raise the independent pharmacy above the chains. <br />
  5. 5. Why?<br />
  6. 6. Create Visibility<br />
  7. 7. Define Our Brand<br />
  8. 8.
  9. 9.
  10. 10.
  11. 11.
  12. 12.
  13. 13.
  14. 14. Have an Affair With Your Pharmacist? http://retwt.me/2ci We&apos;re not open yet, but if you have questions pharmacist@liveoakpharmacy.com<br />12:23 PM Sep 5th, 2009 from web<br />
  15. 15. September Is Prostate Cancer Awareness Month FREE Prostate Cancer Screenings at St. David’s http://retwt.me/2YM<br />9:52 AM Sep 11th, 2009 from web <br />
  16. 16. Today is @LIVESTRONG Day. Learn more, get involved at http://retwt.me/vCLR<br />12:47 PM Oct 2nd, 2009 from web <br />
  17. 17. It&apos;s National #NursePractitioners Week! NPs provide comprehensive, patient-centered, personalized care take a moment to thank an NP! <br />1:56 PM Nov 9th, 2009 from web <br />
  18. 18. Nov 22 - 28 is Gastroesophageal Reflux Disease Awareness Week learn more about #gut heath at http://www.aboutgerd.org<br />8:31 AM Nov 23rd, 2009 from web <br />
  19. 19. Clinical pharmacists, like our pharmacist - Nathan Pope, can fill in healthcare gaps. http://bit.ly/7t7mwn <br />9:48 AM Dec 10th, 2009 from Facebook<br />
  20. 20. We are only 1 fan away from 100 fans! Be sure to tell your friends and family about Live Oak Pharmacy on Facebook! http://bit.ly/56Hzkp <br />11:58 AM Jan 7th from Facebook <br />
  21. 21. Who?<br />
  22. 22.
  23. 23.
  24. 24. Resources<br />http://www.marketingzen.com<br />http://business.twitter.com/twitter101<br />http://smallbusiness.intuit.com/small-business/grow-your-business/word-of-mouth-marketing.jsp<br />http://www.healthfinder.gov/nho/nho.asp<br />http://www.facebook.com/advertising/FacebookPagesProductGuide.pdf<br />
  25. 25. Join our community<br />http://facebook.com/LiveOakRx<br />http://twitter.com/LiveOakRx<br />http://LiveOakRx.wordpress.com<br />http://LiveOakRx.com<br />
  26. 26. Questions?<br />SMaitland@LiveOakPharmacy.com<br />http://www.linkedin.com/in/scotmaitland<br />
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