Coca cola
Upcoming SlideShare
Loading in...5
×
 

Coca cola

on

  • 600 views

http://www.linkedin.com/in/yurueiliu

http://www.linkedin.com/in/yurueiliu

Statistics

Views

Total Views
600
Views on SlideShare
600
Embed Views
0

Actions

Likes
0
Downloads
2
Comments
0

0 Embeds 0

No embeds

Accessibility

Categories

Upload Details

Uploaded via as Microsoft PowerPoint

Usage Rights

© All Rights Reserved

Report content

Flagged as inappropriate Flag as inappropriate
Flag as inappropriate

Select your reason for flagging this presentation as inappropriate.

Cancel
  • Full Name Full Name Comment goes here.
    Are you sure you want to
    Your message goes here
    Processing…
Post Comment
Edit your comment

Coca cola Coca cola Presentation Transcript

  • Yu-Ruei Liu Yash Kanakia
  • Company Overview
  • Organizational Change Effects 1886-1918 Brand Safeguarding 1982-1989 Diet and New Coke 1923-1940 Global Developing 1941-1969 war and legacy 1990-2010 New market Strategy
  • Firm Resources/Capabilities
  • Challenge
  • Business Strategy and Performance
  • Business Strategy and Performance Market Share in U.S. Coca - Cola Pepsi Dr. Pepper Others
  • Business Strategy and Performance Coca - Cola Pepsi Dr. Pepper