Kick off a New Girl Scout Year!
August 2013
WELCOME!!!!!
REDEDICATION
Mission
Girl Scouting builds girls of courage,
confidence and character,
who make the world a better place.
P...
REDEDICATION
Law
I will do my best to be
honest and fair,
friendly and helpful,
considerate and caring,
courageous and str...
Membership 2014
Andrea Miller
Director Membership & Community
Development
amiller@gscsnj.org
2013 Membership
• 20,655 Girls -13.6%
• 9,975 Adults -13.0%
• 1, 146 Lifetime
31,776 Total Members
2013 Membership
• Girls –
58% Retention 6,016 New Members
• Adults –
63% Retention 3,060 New Members
2014 Membership
• 6,076 Girls
• 2,999 Adults
• 1,146 Lifetime
10,221 Total Members
The Big Number
21,555
2014
• Big Picture/Mission
• Appreciate
• Respond/Recognize
Questions?
Recruitment & Retention
Lori Wolfhope
Manager Recruitment & Retention
lwolfhope@gscsnj.org
STAR Award
• Criteria has been updated for 2014
• RR Specialist will review with you
throughout the year
• Membership numb...
Online Registration
• New members will be able to register
on line
• We are still encouraging new
members to use paper and...
ZOMBIE DAY
• Zombie Apocalypse Day
• Sunday, September 29th 1-8pm
• Kettle Run Camp
• Workshops: emergency preparedness,
f...
RECRUITMENT
• New RR Team structure this year
• Each RR Specialist has 8 Service Units
• Recruitment plan for every Servic...
Questions?
Learning Services
Bonnie Kelly
Manager Learning Services
bkelly@gscsnj.org
Learning Series
• Leadership Series
• Outdoor Series
• Management Series
– Skills
– Technical
What’s New!
• Pilot – ASHI Blended Learning sessions
• Six month course evaluations
Questions?
Product Program
Angela Joyner
Director Product Program
ajoyner@gscsnj.org
Magazine & Nut Program
Upcoming Trainings
6:00 – 8:00pm
August 21 Cherry Hill Service Ctr
August 22 Newfield Service Ctr
August 29 East Brunswick...
Magazine & Nut Program
Double Chocolate Truffles
Dulce de Leche Owls
Dark Choc Mint Penguins
Magazine & Nut Program
Girl Scout
Flowerpot Tin
Holiday Tin
Troop Rewards
Troops that sell 125 nut, candy or chocolate items and
30 magazine subscriptions will earn a Regal movie
tic...
Girl Rewards
150 nuts or 50
mags
V.I.P.
Event
with the
CEO
Top 6 Sellers
Customer Incentive
5 nut/candy items
or
3 magazine subscriptions
Cookie Program
January 16 – February 23
Cookie Program
Upcoming Trainings
Service Unit Cookie Booth Coordinator Training
• September 17 - Newfield Service Center
...
Cookie Program
New Whole Grain Cranberry Citrus Crisps
– Whole grain most popular claim
consumers look for when purchasing...
Cookie Program
Taste of Home Troop Incentive
Troops that collect 4
or more cases
donated to Taste of
Home will earn the
pa...
1,000 pkgs
500 pkgs
2,500 pkgs
Cookie Program
Cookie Program
1,500 pkgs
2,000 pkgs
3,000 pkgs
Questions?
Girl Scout Leadership
Experience
Kim Reed
Director Girl Scout Leadership
Experience
kreed@gscsnj.org
New for 2013-2014
• Staff Structure in GSLE
COUNTY GS Daisy, Brownie &
Junior
GS Cadette, Senior,
Ambassador
Camp Speciali...
Journey Champions
GS Daisy GS Cadette
Flower Garden – Shena aMAZE – Melissa
Between Earth & Sky – Marisa Breathe – Melissa...
* Program Pieces – 3 yearly
September for programs in October through December
November for programs in January through Ma...
Questions?
Fund Development
Donna Evans
Chief Development Officer
devans@gscsnj.org
Troop money-earning
By planning and participating in money-
earning projects, girls build real-world skills.
• Goal settin...
Troop money-earning
DO
• Activities - age-appropriate and adhere to
the goals and principles of Girls Scouts
• Group decis...
Troop money-earning
DON’T
• Participate in games of chance, direct
solicitation of cash, or product
endorsement.
• Raise m...
Corporate Donations
Does your employer award donations based
on your volunteer service?
Please complete the “Notification ...
Girl Scout Leadership Summit
Girls in grades 6-12
Chart a course towards professional
and personal success
Have fun!
Satur...
Girl Scout History - Resources
Juliette Trunks - Each level-appropriate trunk contains historic objects, a brief
descripti...
Questions?
AUCTION TIME!!!!
2014 Kickoff
2014 Kickoff
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2014 Kickoff

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  • The criteria for the Service Unit STAR Awards has been reviewed and updated. You will find the information in your folders. Your RR Specialist will be able to review with you where your Service Unit is and the things you will want to focus on this year. Your Service Unit goals will be sent out shortly. Thank you for meeting with your RR Specialist and giving your input on the goals for the new year! We want to work together to set and meet our goals!
  • As of September our new members will have access to register online. We will still encourage new members to join through the Service Unit, however the option will be available. When a parent visits the web site they will have the option to request information by filling out an interest form or to join as a member. There is a note letting them know this does not guarantee a troop placement, and fees are non-refundable. When an adult visits the web site they will have the option to volunteer and fill out the application, or join as a member. These new members become members of the council when they join. They are not assigned to a Service Unit or troop yet. Each week the Specialist will receive a list for their areas with any new members that need to be placed into a Service Unit and into a troop. The new member will stay on this list till they are placed.
  • Zombies are invading Kettle Run Girl Scout Camp! On September 29th the zombies arrive! Older girls can come out to learn emergency preparedness, first aid, and survival skills. Girls will get to choose optional workshops that include zombie make-up, Thriller dance choreography, and more. IF girls are prepared for a Zombie Apocalypse they are prepared for anything! Cost is $10 for registered girls, for more information reach out to Katie Smith.
  • After hearing from you, the decision was made to restructure the Recruitment and Retention Team. This year each Specialist will have 8 Service Units to work with. Your RR Specialist will focus on both recruitment and retention, and will attend a minimum of 3 of your leader meetings this year. They will be working with you to have a recruitment plan for every Service Unit to recruit adults with girls. We are working now to be able to reach out to every school through either flyers, back to school nights, or recruitment nights. We also have yard signs for you to put out in your area, please let your specialist know how many you need and they will get them to you! We have been hearing a lot of excitement and positive things about the new year, we look forward to working with you to make this our most successful year!!!
  • Theme for this year’s magazine and nut program is Be Your Best You and the mascot is the bumble bee. The mag and nut sale will take place from October 7th through the 25th.
  • All trainings will begin at 6pm. There are still a handful of service units who are still trying to fill the Mag and Nut Mgr position: EHT, Raccoon Valley and Shamong.Please contact us as soon as you do. We want to ensure that sales materials are shipped to your service unit in a timely manner.
  • There are 3 new chocolate offerings for the 2013 season:Double chocolate trufflesDulce de leche owlsDark chocolate mint penguinsWe are anxious to see the sales results of the Dark Chocolate Mint Penguin. The penguins were the best new item ranking #4 in overall sales with 70% of all GS councils carrying them.
  • These are the two tins in our line up for 2013.The holiday tin will contain the delicious choc covered pretzels and the flowerpot tin will be filled with double choc truffles.We have revamped this year’s sale and part of the inspiration came from a conversation during on the last SUM meetings. An SUM expressed, “We do fabulous things during the cookie program but I feel cheated during the magazine and nut sale. Why don’t you guys do cool stuff for that sale!”We are excited to show you what we have planned for the magazine and nut sale because we think it will be well received.
  • This is our first time implementing a troop reward.Troops selling 125 nut, candy or chocolate items and 30 magazine and subscriptions will earn a Regal movie ticket for each girl participating in the sale. Participation is defined as having sold items in the 2013 sale. It does not include the sole submission of an address booklet.
  • Girls selling 100 nut or 35 magazine items will be considered a Top Seller and receive a trophy, pin and certificate to acknowledge her hard work.These girls will also receive an invitation to our 2014 Top Seller Video Production. These girls will become the stars of our product program video that will be used to promote the Girl Scout Magazine and Nut Program.Girls selling 150 nut or 50 magazine items will earn a digital camera that can be used to document her Girl Scout experience throughout the year.Finally, the Top 6 Sellers will receive an invite for a fun and fabulous event with our NEW GSCSNJ CEO and a special VIP pin from our CEO!How’s that for excitement!
  • We didn’t forget about the friends and family that support our Girl Scouts every year!If customers purchase 5 nut/candy items or 3 magazine subscriptions in a single transaction, they can enter our online drawing for a delicious Ashdon Farms Gourmet Gift Basket. Entries will be accepted from Oct 7-25. Winners will be announced on November 1st.
  • This year’s theme is Change the World and the mascot is the red panda.
  • Ginger sent this information out to all the Service Unit Manager earlier this week. But, here are the scheduled dates for the upcoming cookie program just in case you missed that email. Please continue to recruit to fill this position. When you do fill the position, forward Ginger’s email to them so they can complete the online form. All trainings begin at 6:00pm.
  • Just in case you haven’t heard, the Mango Cremes will not be coming back! The Cranberry Citrus Crisps will take it’s place. This is ABC Bakers attempt to take advantage of the breakfast cookie segment of the market that is experiencing growth at the current time. We are “going big” for the cookie program reward line up! We know girls, parents and leaders will be exited to see the great things we are offering for the 2014 Cookie Program.
  • The Taste of Home program is our way of saying thanks to our military men and women at home and abroad.In 2013, our council donated approximately 1,000 cases of cookies to Fort Dix/Fort McGuire. We are shooting for a bigger donation in 2014.To help boost this number, we are offering a Taste of Home Troop Incentive. Troops that collect 4 or more cases donated to Taste of Home will earn the patch for each participating girl.
  • Girls can earn tickets for experience trips to Girl Scout Day at Morey’s Pier and Great Adventure. Those who sell at least 500 boxes of cookies will be invited to a GSCSNJ Superstar Sellers Event at Clementon Park and Splash World. We know that Girl Scouts just want to have fun so we are providing them with a few fantastic options!
  • In addition to experiences, electronics are the hottest things that girls want! We are offering the iPod Nano, stereo headphones and a Kindle Fire.The Kindle was voted #1 by our girls. We are excited by the line up that is in place for the cookie program and we know the girls will be excited too!
  • These guidelines apply to Troops. All money earning activities for Gold and Silver awards should be approved by GSCSNJ through the Gold/ Silver award application approval process.
  • This application is for TROOP money-earning only. Independent girls should contact development@gscsnj.org or the Product Program department if interested in participating in Cookie and QSP sales. Silver/Gold award projects should have money earning activities approved through the awards committee.
  • Applications require the approval of the SUM, who will forward to development@gscsnj.org. Please submit applications at least 1 month in advance of the activity to SUM, 2 weeks to Council. SUMs, if you do not have a response within 48 hours, please contact Leah O’Connor or Donna Evans.
  • We don’t like to get yelled at! Companies often do not include the name of the troop/Service Unit when sending a check. This will help us keep track and be able to serve you more efficiently!
  • $10 to cover the cost of lunch.
  • Most require $35 refundable deposit. Contact the office manager in the service center nearest you to reserve a resource.
  • 2014 Kickoff

    1. 1. Kick off a New Girl Scout Year! August 2013
    2. 2. WELCOME!!!!!
    3. 3. REDEDICATION Mission Girl Scouting builds girls of courage, confidence and character, who make the world a better place. Promise On my honor, I will try: To serve God* and my country, To help people at all times, And to live by the Girl Scout Law.
    4. 4. REDEDICATION Law I will do my best to be honest and fair, friendly and helpful, considerate and caring, courageous and strong, and responsible for what I say and do, and to respect myself and others, respect authority, use resources wisely, make the world a better place, and be a sister to every Girl Scout.
    5. 5. Membership 2014 Andrea Miller Director Membership & Community Development amiller@gscsnj.org
    6. 6. 2013 Membership • 20,655 Girls -13.6% • 9,975 Adults -13.0% • 1, 146 Lifetime 31,776 Total Members
    7. 7. 2013 Membership • Girls – 58% Retention 6,016 New Members • Adults – 63% Retention 3,060 New Members
    8. 8. 2014 Membership • 6,076 Girls • 2,999 Adults • 1,146 Lifetime 10,221 Total Members
    9. 9. The Big Number 21,555
    10. 10. 2014 • Big Picture/Mission • Appreciate • Respond/Recognize
    11. 11. Questions?
    12. 12. Recruitment & Retention Lori Wolfhope Manager Recruitment & Retention lwolfhope@gscsnj.org
    13. 13. STAR Award • Criteria has been updated for 2014 • RR Specialist will review with you throughout the year • Membership numbers to be sent out shortly • THANK YOU for your input on goals!!!!
    14. 14. Online Registration • New members will be able to register on line • We are still encouraging new members to use paper and go through the Service Unit • New members are not guaranteed a troop • There are no membership refunds
    15. 15. ZOMBIE DAY • Zombie Apocalypse Day • Sunday, September 29th 1-8pm • Kettle Run Camp • Workshops: emergency preparedness, first aid, survival skills • $10 registered girls • Cadettes, Seniors, Ambassadors • Contact Katie Smith ksmith@gscsnj.org
    16. 16. RECRUITMENT • New RR Team structure this year • Each RR Specialist has 8 Service Units • Recruitment plan for every Service Unit • Reach out to every school • Yard signs available • Have a great 2014!!!
    17. 17. Questions?
    18. 18. Learning Services Bonnie Kelly Manager Learning Services bkelly@gscsnj.org
    19. 19. Learning Series • Leadership Series • Outdoor Series • Management Series – Skills – Technical
    20. 20. What’s New! • Pilot – ASHI Blended Learning sessions • Six month course evaluations
    21. 21. Questions?
    22. 22. Product Program Angela Joyner Director Product Program ajoyner@gscsnj.org
    23. 23. Magazine & Nut Program
    24. 24. Upcoming Trainings 6:00 – 8:00pm August 21 Cherry Hill Service Ctr August 22 Newfield Service Ctr August 29 East Brunswick Service Ctr Magazine & Nut Program
    25. 25. Magazine & Nut Program Double Chocolate Truffles Dulce de Leche Owls Dark Choc Mint Penguins
    26. 26. Magazine & Nut Program Girl Scout Flowerpot Tin Holiday Tin
    27. 27. Troop Rewards Troops that sell 125 nut, candy or chocolate items and 30 magazine subscriptions will earn a Regal movie ticket for each girl participating in the sale.
    28. 28. Girl Rewards 150 nuts or 50 mags V.I.P. Event with the CEO Top 6 Sellers
    29. 29. Customer Incentive 5 nut/candy items or 3 magazine subscriptions
    30. 30. Cookie Program January 16 – February 23
    31. 31. Cookie Program Upcoming Trainings Service Unit Cookie Booth Coordinator Training • September 17 - Newfield Service Center • September 18 - East Brunswick Service Center • September 19 - Cherry Hill Service Center Service Unit Cookie Manager Training • October 22 - Cherry Hill Service Center • October 23 - Newfield Service Center • October 24 - East Brunswick Service Center The Service Unit Cupboard Manager training will be held online in November.
    32. 32. Cookie Program New Whole Grain Cranberry Citrus Crisps – Whole grain most popular claim consumers look for when purchasing cookies – 9 grams of whole grains – Made with real fruit, no hydrogenated oils, no high fructose corn syrup, no artificial flavors, no artificial sweeteners – First “all occasion” Girl Scout cookie • Great with coffee or tea • Breakfast cookie segment has more than quadrupled to $124MM • 75% of growth coming from belVita
    33. 33. Cookie Program Taste of Home Troop Incentive Troops that collect 4 or more cases donated to Taste of Home will earn the patch for each participating girl.
    34. 34. 1,000 pkgs 500 pkgs 2,500 pkgs Cookie Program
    35. 35. Cookie Program 1,500 pkgs 2,000 pkgs 3,000 pkgs
    36. 36. Questions?
    37. 37. Girl Scout Leadership Experience Kim Reed Director Girl Scout Leadership Experience kreed@gscsnj.org
    38. 38. New for 2013-2014 • Staff Structure in GSLE COUNTY GS Daisy, Brownie & Junior GS Cadette, Senior, Ambassador Camp Specialist Atlantic Cape May Cumberland Salem Lyndsey Herman Melissa Dougherty Shena Seppanen Nalette Castillo Gloucester Camden Burlington Morgan Landes Rona Whitehead Shena Seppanen Mercer Middlesex Marisa Dietrich Kerry Camerer Nalette Castillo
    39. 39. Journey Champions GS Daisy GS Cadette Flower Garden – Shena aMAZE – Melissa Between Earth & Sky – Marisa Breathe – Melissa 3 Cheers for Animals – Marisa MEdia – Melissa GS Brownie GS Senior Brownie Quest – Lyndsey GirlTopia – Rona WOW – Lyndsey Sow What – Rona World of Girls – Lyndsey Mission Sisterhood – Rona GS Junior GS Ambassador Agent of Change – Morgan Your Voice, Your World – Kerry Get Moving – Morgan Justice – Kerry aMUSE – Morgan Bliss - Nalette
    40. 40. * Program Pieces – 3 yearly September for programs in October through December November for programs in January through March February for programs in April through June Print copy for Leaders distributed through SUM Mtg. E-Mailed to families – Posted on Website * Regional Awards Advisor – GS Bronze, Silver, & Gold Awards * Summer Camp Update Other GSLE News
    41. 41. Questions?
    42. 42. Fund Development Donna Evans Chief Development Officer devans@gscsnj.org
    43. 43. Troop money-earning By planning and participating in money- earning projects, girls build real-world skills. • Goal setting • Decision making • Money management • “People skills” • Business ethics
    44. 44. Troop money-earning DO • Activities - age-appropriate and adhere to the goals and principles of Girls Scouts • Group decision • Have adult present at all times • Participate in Cookie & QSP programs • Be creative!
    45. 45. Troop money-earning DON’T • Participate in games of chance, direct solicitation of cash, or product endorsement. • Raise money for other organizations or causes. • Forget to complete a Money Earning Application • Conduct Internet sales.
    46. 46. Corporate Donations Does your employer award donations based on your volunteer service? Please complete the “Notification of Corporate Donation” form available on the website.
    47. 47. Girl Scout Leadership Summit Girls in grades 6-12 Chart a course towards professional and personal success Have fun! Saturday, November 23, 2013 Mercer County Community College West Windsor, NJ
    48. 48. Girl Scout History - Resources Juliette Trunks - Each level-appropriate trunk contains historic objects, a brief description of the items, suggested activities and instructions for proper handling and care. Uniform Boxes - Girl Scout uniforms have changed a lot over the years. Each box contains uniforms for different levels from different time periods in the past. Reproduction 1918 Girl Scout Leader Uniform - The uniform worn by Juliette Gordon Low in the iconic photo has been meticulously reproduced for use for at Service Unit special events. Artifact Boxes - Packed with rare historic items from our collection, these boxes are available on a limited basis. A member of the Historic Preservation Committee will bring the box and talk about its contents.
    49. 49. Questions?
    50. 50. AUCTION TIME!!!!
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