Becoming a Registered Graphic DesignerReview of R.G.D. Handbook for the Registered Graphic Designers                   Qua...
OVERVIEW•   Effective ethical, responsible graphic design professional•   Professionally competent in business, design pri...
OVERVIEW•   Effective ethical, responsible graphic design professional•   Step 1: Application Process•   Step 2: Written T...
OVERVIEW                                                                      Handbook                                    ...
HOW TO APPLY                                           Handbook                                                           ...
HOW TO APPLY                                                       Handbook                                               ...
HOW TO APPLY   Handbook                Page 5
THE TEST                                                 Handbook                                                         ...
THE TEST                                                             Handbook                                             ...
THE TEST                                                               Handbook                                           ...
THE TEST                                 Handbook                                         Pages 7-11             (3) Basic...
THE TEST                                                                       Handbook                                   ...
THE PORTFOLIO                            Handbook                                        Pages 12-16Review R.G.D. Exam Han...
MEMBERSHIP                                                             Handbook                                           ...
“RGD is an active, committed, intelligentorganization that supports Ontario designers. I am  proud to be a member and to h...
“R.G.D. next to my name is like a badge of      excellence and passion that I,     as a professional, get to wear.”       ...
“The R.G.D. designation is an acknowledgment ofmy commitment to high standards and motivates me    and my company to striv...
“I really appreciate being part of a group that iscontinually strengthening and growing our professionby empowering member...
“I believe good design delivers a solid returnto our clients; its important that we educate   clients on the value of well...
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
Design Certification RGD AIGA PIVOT
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Design Certification RGD AIGA PIVOT

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Are Designers Certifiable?
At every large gathering of designers, a conversation will begin about whether designers should be certified in order to separate those with a full set of skills, education and experience from others who may be adept in using the tools of design, but less qualified to deal with the deeper needs, context, content and results that a client would expect from a fully accredited professional.

Lionel Gadoury, president of Registered Graphic Designers of Ontario, and Hilary Ashworth, Executive Director made this presentation at Pivot, AIGA Design Conference, October 2011.

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  • A doctor, an engineer, a rabbi and a lawyer were debating who was the world's first professional.The doctor said, "It must have been a doctor. Who else could have helped with the world's first surgery – taking a rib from Adam to create Eve, the first woman?”"No," said the rabbi. "It must have been a rabbi, since the Lord needed someone to help preach his message to Adam and the world.”"Wait," said the engineer. "The world was created in 6 days from nothing. Do you know what a master engineering feat that was – to create the whole world into an organized civilized place from utter chaos?””Ahhh, but WHO created the chaos?" said the lawyer.Whoever wrote the joke, didn’t include a designer amongst the professions, but elsewhere I stumbled upon a visual rebuttal….
  • So what is it in our society that bolsters perceptions of one career choice over another?
  • In lieu of personal knowledge of an individual, we place a great deal of trust in professional communities.We all know that where formal education leaves off, real-world learning and experience continues.Over the last century, a legacy of professional designations have been amassed.It’s still not a guarantee that one individual is better than another, but in our fast-paced world, knowing that someone has gone that extra distance to achieve a designation, passed an exam, is sworn to a code of ethics and accountable to a larger professional body gives us confidence. The designation is the recognizable element.
  • Over time, wherever specialized skills have been deemed most critical, we’ve seen a progression towards professional designations, often simply called accreditations, certifications or qualifications.Many designations appear as post-nominal letters indicating an earned privilege from an oversight professional body acting to safeguard the public interest.Today, professional designations are very common in health care, engineering and industrial sectors, architecture, aviation, technology, environment, business and finance, as well as various construction and service trades.
  • Certification is not an all-gain, no-pain, ticket to more moneyCredentials can be a differentiator and may support a higher fee, but economic analysis is hard to find.More contentious are moves to bestow accreditation and certification honorifics as image enhancers but without the actual rigor and verifiable benchmarks we see in other established orders.
  • (Well maybe architects, but what about other designers…)
  • Image: Brunelleschi’s building of the dome atop the Florence cathedral not only transformed the cathedral and the city of Florence, but also the role and status of the architect.
  • Today, the term "architecture" has been adopted to describe the activity of designing many kinds of systems, and is commonly used in information technology (IT) and accounting designations.
  • Certified Information Technology Professional (CITP)CITP is awarded only to CPAs who are members of The American Institute of Certified Public Accountants (AICPA). The CITP serves as the "bridge" between business and technology, leveraging the CPA's strategic and general business skills.
  • From creative rebels to boardroom gurus, isn’t it time for designers to claim their professional place?Ethos of graphic design has not historically been thought of in terms of professional accreditation. Many successful graphic designers have preferred the image of iconoclasts, rebellious by nature, never to be guided by convention. Although we have our heroes, this legacy hasn’t been so effective at raising a broader recognition for the value a designer can deliver.
  • Although accreditation has not evolved as quickly within graphic design as it has in business communications and public relations sectors, all have been steadily advancing.
  • The International Association of Business Communicators (IABC) is a leading association for business communication professionals. IABC has approximately 16,000 members in more than 100 chapters in over 80 countries.To achieve Accredited Business Communicators (ABC) status, applicants must meet education and experience requirements, submit a portfolio that includes work samples with measurableexaminationoutcomes, and pass both written and orals.
  • Design language and processes are being adopted by business schools and the media, but graphic designers are on the sidelines compared to other professionals with accreditation and respected designations.
  • From back-room laborers to the rise of ‘design thinkers’ and creatives as business leaders, it’s finally time for graphic designers to achieve professional status?
  • 3,000 members1,500 studentsOver 800 are fully-accredited having passed our exam700 are provisional members, gaining work experience
  • Design Certification RGD AIGA PIVOT

    1. 1. Becoming a Registered Graphic DesignerReview of R.G.D. Handbook for the Registered Graphic Designers Qualification Examination All information and forms can be found at www.rgdexamboard.com
    2. 2. OVERVIEW• Effective ethical, responsible graphic design professional• Professionally competent in business, design principles, research and theory and ethics.• Able to apply this knowledge to design problems, management and/or education• Graphic design practitioner, manager or educator
    3. 3. OVERVIEW• Effective ethical, responsible graphic design professional• Step 1: Application Process• Step 2: Written Test• Step 3: Portfolio Interview• Step 4: R.G.D. Membership
    4. 4. OVERVIEW Handbook Page 4 Regular Applicant 7 Years of education (3- or 4-year post-secondary graphic design diploma or and practice degree and 3 or 4 years of professional practice). Seniority 7 years of relevant education and/or professional practice 7 Years of education prior to 2000 and continuous professional engagement inand/or practice before the field from 2000 to the present. Seniority applicants 2000 are exempt from the written test portion of the exam, except for the Rules of Professional Conduct section.10 Years of education Atypical (10 years of relevant education and/or and/or practice professional practice.
    5. 5. HOW TO APPLY Handbook Page 5(1) Completed application form(2) Sealed official transcript(s), if applicable(3) Payment of Applicable Fees ($150 + HST or $75 + HST)(4) Submission of WrittenRationales (con’t on next page)
    6. 6. HOW TO APPLY Handbook Page 5(1) Rationale for each of the six pieces(2) Visual reference to the portfolio piece(3) The following information: project objectives, target audience, concept, design issues, design process, outcome/results,(4) Date when produced(5) Consolidated into one PDF, named and posted
    7. 7. HOW TO APPLY Handbook Page 5
    8. 8. THE TEST Handbook Pages 7-11• All Multiple Choice Questions• Approx. 1.5 hours• Dates scheduled on an on-going, as needed basis• Suggested texts available from RGD Ontario if you have scheduled a date to write in next 3 months• R.G.D. Membership
    9. 9. THE TEST Handbook Pages 7-11 1 (a) Design History Suggested Texts: A History of Graphic Design, by Meggs, Philip (ONLY the 20th century will be tested) Canadian Icons, Applied Arts Article by Saldanha, Errol 1 (b) Design Research Suggested Text: A Designer’s Research Manual: Succeed in Design by Knowing Your Clients, by Visocky O’Grady, Jen & Ken
    10. 10. THE TEST Handbook Pages 7-11 2 (a) Business Suggested Text: The Business of Graphic Design: A Professional’s Handbook Available at RGD Ontario Office 2 (b) Design Principles Suggested Texts: Graphic Design: The New Basics by Ellen Lupton Design Elements: A Graphic Style Manual by Timothy Samara (ONLY Chapter 3)
    11. 11. THE TEST Handbook Pages 7-11 (3) Basic Technology • Technology Choose one of five: • Print OR • Electronic Media OR • Packaging Graphics OR • Environmental Graphics OR • Studio Management
    12. 12. THE TEST Handbook Pages 7-11 (4) Rules of Professional Conduct • Based on RGD Ontario By-Law # 3 • 15 Multiple Choice questions • 25 Minutes to complete (If Seniority) • 75% passing mark to be eligible to complete portfolio interview Seniority applicants must pass the Rules of Professional Conduct Section and are exempt from the rest of the Written Test
    13. 13. THE PORTFOLIO Handbook Pages 12-16Review R.G.D. Exam Handbook in detail25 Minutes3 R.G.D. Examiners6 Portfolio Pieces
    14. 14. MEMBERSHIP Handbook Page 17Within 2 weeks of completion of all 3 steps, you will be notified ifyou have Passed or Failed. You then have 3 months to submityour R.G.D. Application Form to RGD Ontario
    15. 15. “RGD is an active, committed, intelligentorganization that supports Ontario designers. I am proud to be a member and to have earned my RGD designation.” – Ben Hagon R.G.D. Principal, Hagon Design
    16. 16. “R.G.D. next to my name is like a badge of excellence and passion that I, as a professional, get to wear.” – Carl Poirier R.G.D. Creative Director, Cayenne Creative
    17. 17. “The R.G.D. designation is an acknowledgment ofmy commitment to high standards and motivates me and my company to strive to new heights.” – Diego Casco R.G.D. President and Creative Director Casco Design and Communications
    18. 18. “I really appreciate being part of a group that iscontinually strengthening and growing our professionby empowering members to achieve their goals while creating an awareness of the value of design.” – Jeff Hardy R.G.D. Director, 211 INTERACTIVE
    19. 19. “I believe good design delivers a solid returnto our clients; its important that we educate clients on the value of well-executed, strategic design communications.” – Karl Thomson R.G.D. Creative Director and Managing Partner Compass360

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