LinkedIn - Link Me Guides - Australia - Small Business Recruitment

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Link Me In Guides begun its story in the remote city of Darwin, the Northern Territory, with a mission to help professionals in the Northern Territory connect with other professionals in Australia and …

Link Me In Guides begun its story in the remote city of Darwin, the Northern Territory, with a mission to help professionals in the Northern Territory connect with other professionals in Australia and across the world.

We soon realised that many professionals on LinkedIn™ in Asia do not have the time or knowledge to create a LinkedIn™ profile that both reflects their professional strengths in a positive light and garners them the maximum amount of the ‘right’ attention.

Link Me In Guides is now the largest LinkedIn™ profile optimisation firm in Asia with more than twenty staff.

☛ To learn more about Link Me In Guides go to www.linkmeinguides.com or email contactus@linkmeinguides.com

Specialties: LinkedIn™ Profile Optimisation, LinkedIn™ Company Page, LinkedIn™ Keyword Optimisation, LinkedIn™ Lead Generation, LinkedIn™ Networking, LinkedIn™ Research, LinkedIn™ Keyword Tagging, LinkedIn™ Groups, LinkedIn™ Invitations, LinkedIn™ Advertising, Social Media Sales, Social Media Marketing, LinkedIn™ SEO.

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  • 1. 15 Small Business Tips to Hiring Rock Star Talent ©2013 LinkedIn Corporation. All Rights Reserved.
  • 2. In a small business, talent is your most valuable asset ©2013 LinkedIn Corporation. All Rights Reserved.
  • 3. Each addition to your team can drive huge gains ‘Count on the best people outperforming the worst by about 10:1’* " * Peopleware (1997), Tom DeMarco & Timothy Lister ©2013 LinkedIn Corporation. All Rights Reserved. " 
  • 4. But how do you find rock star talent with scarce time and resources? ©2013 LinkedIn Corporation. All Rights Reserved.
  • 5. First, lay the foundation Start with your story "  "  ©2013 LinkedIn Corporation. All Rights Reserved.
  • 6. Tell Your Personal Story on Your Profile Your team members are the business… •  •  •  •  •  •  What defines you? What do you value? Who do you want to work with? Why is your business exciting? Why should others join you? How do you lead?
  • 7. Your Company Page: The Basics Create an information hub for talent to learn about your company by adding a logo, banner image, and description
  • 8. Connect your Team Encourage fellow employees to add their current position at your company – they’ll appear directly on the Company Page
  • 9. Have a Clear Employee ‘Value Proposition’ ©2013 LinkedIn Corporation. All Rights Reserved.
  • 10. Team Culture Mission Have a Clear Employee ‘Value Proposition’ Workplace Compensation Perks Growth ©2013 LinkedIn Corporation. All Rights Reserved.
  • 11. You’ve created a company presence that attracts rock star talent "  "  ©2013 LinkedIn Corporation. All Rights Reserved.
  • 12. Now you’re ready to go out and find some ©2013 LinkedIn Corporation. All Rights Reserved.
  • 13. It’s time to flex the LinkedIn network Build your pipeline "  "  ©2013 LinkedIn Corporation. All Rights Reserved.
  • 14. Search on LinkedIn Search using keywords that illustrate the attributes you’re looking for in a candidate; quality talent might exist within your network
  • 15. Search on LinkedIn Narrow down your results using search facets
  • 16. Engage in LinkedIn Groups Join groups that relate to your hiring goals to identify industry experts – they could make great candidates ©2013 LinkedIn Corporation. All Rights Reserved.
  • 17. Make use of the LinkedIn Algorithm Quickly identify LinkedIn members that closely match the attributes of a top candidate using the ’People Similar to’ section on their profile page
  • 18. Get a warm introduction Leverage your network and get introduced to potential candidates through mutual connections
  • 19. Reach out with InMail Message any potential candidate on LinkedIn with InMail. Show you’re being selective and highlight skills that make them an appealing candidate.
  • 20. Post a Job on LinkedIn Reach the right talent, across LinkedIn …whether they’re actively looking or not ©2013 LinkedIn Corporation. All Rights Reserved.
  • 21. Consider Developing EntryLevel Talent “I wasn’t even thinking about hiring an intern until LinkedIn offered me a free student posting… now that person is full-time, and I’m going to do it again” - LinkedIn SMB CEO ©2013 LinkedIn Corporation. All Rights Reserved.
  • 22. You leveraged LinkedIn and created a top-notch shortlist "  "  ©2013 LinkedIn Corporation. All Rights Reserved.
  • 23. Now make the perfect match Screen, interview, hire "  "  ©2013 LinkedIn Corporation. All Rights Reserved.
  • 24. Do Your Homework Use mutual connections and shared networks, such as alumni or former employees, to assess a candidate’s strengths ©2013 LinkedIn Corporation. All Rights Reserved.
  • 25. “ When you’re hiring for an unfamiliar role say, your first ever VP of Sales - make sure you calibrate. Meet with people in that function to learn ‘what good looks like’. – Katie, talent leader, investment company ©2013 LinkedIn Corporation. All Rights Reserved.
  • 26. Know when to engage with the experts You may not have the time to dedicate to finding your next hire - and that’s OK. Instead, consider working with a recruiting agency. ©2013 LinkedIn Corporation. All Rights Reserved.
  • 27. “ The agency fee might seem astronomical, but the ROI is also astronomical when you get the right team member. – Jeff, startup CEO, San Francisco ©2013 LinkedIn Corporation. All Rights Reserved.
  • 28. Finally, when you’ve chosen… Make a match, not a sale ©2013 LinkedIn Corporation. All Rights Reserved.
  • 29. “ How do you compete with big company offers? Well, if someone’s comparing you to a 10,000 person public company, you may have picked the wrong candidate. – Jeff, startup CEO, San Francisco ©2013 LinkedIn Corporation. All Rights Reserved.
  • 30. Start hiring now: Linkedin.com ©2013 LinkedIn Corporation. All Rights Reserved.