Link Me In Guides - LinkedIn in Asia, Australia & Tips
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Link Me In Guides - LinkedIn in Asia, Australia & Tips

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Link Me In Guides optimises your profile so it reflects your professional strengths in a positive light and garner’s you the maximum amount of the ‘right’ attention. ...

Link Me In Guides optimises your profile so it reflects your professional strengths in a positive light and garner’s you the maximum amount of the ‘right’ attention.

Whether you’re a job seeker, company representative or an established business professional, a professional LinkedIn™ profile is a valuable business tool and your most important professional profile.

In short, we elevate you to the front page of the world’s largest network for professionals!

LinkedIn™ is Australia, and the worlds, No.1 business networking platform:

► 300+ million professional profiles worldwide & 1.5 million company pages.
► 50+ million professional profiles in Asia & 200,000 company pages.
► 5+ million professional profiles in Australia & 50,000+ company pages.

☛ To learn more about Link Me In Guides go to www.linkmeinguides.com or email contactus@linkmeinguides.com

Specialities: LinkedIn™ Profile Optimisation, LinkedIn™ Company Page, LinkedIn™ Keyword Optimisation, LinkedIn™ Lead Generation, LinkedIn™ Networking, LinkedIn™ Research, LinkedIn™ Keyword Tagging, LinkedIn™ Groups, LinkedIn™ Invitations, LinkedIn™ Advertising, Social Media Sales, Social Media Marketing, LinkedIn™ SEO.

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Link Me In Guides - LinkedIn in Asia, Australia & Tips Presentation Transcript

  • 1. Presentation in Asia, Australia and Tips Australia, 2014
  • 2. Overview of the LinkedIn Guides Seminar © LinkedIn Guides. All Rights Reserved. 2 1. What is LinkedIn? 2. How big is LinkedIn? 3. Why brand yourself on LinkedIn? 4. LinkedIn Tips for real estate professionals.
  • 3. What is LinkedIn?
  • 4. LinkedIn explained in 2 minutes…. © LinkedIn Guides. All Rights Reserved. 4
  • 5. Facebook vs. Twitter vs. LinkedIn © LinkedIn Guides. All Rights Reserved. 5
  • 6. What is LinkedIn replacing …. © LinkedIn Guides. All Rights Reserved. 6
  • 7. LinkedIn’s value is the value of your network’s network’s networks… © LinkedIn Guides. All Rights Reserved. 7 Your Connection’s Connection Your Connections Your Connection’s Connection’s Connections
  • 8. How big is LinkedIn?
  • 9. The World’s Largest Professional Network © LinkedIn Guides. All Rights Reserved. 9
  • 10. LinkedIn’s explosive growth in Asia © LinkedIn Guides. All Rights Reserved. 10
  • 11. How popular is LinkedIn in Australia compared to other social media tools in 2012-13 tools (% online adults) © LinkedIn Guides. All Rights Reserved. 11
  • 12. Learn to “LinkedIn” (Google) a person © LinkedIn Guides. All Rights Reserved. 12
  • 13. LinkedIn Australia’s members by demographics…. © LinkedIn Guides. All Rights Reserved. 13
  • 14. LinkedIn Australia’s members by demographics…. © LinkedIn Guides. All Rights Reserved. 14
  • 15. LinkedIn Australia member’s demographics © LinkedIn Guides. All Rights Reserved. 15
  • 16. Members by capitals in Australia. © LinkedIn Guides. All Rights Reserved.© LinkedIn Guides. All Rights Reserved. 16 1,162,209 534,483 971,015 96,230206,936 384,138 20,858
  • 17. % of Australian Marketers who use various social media platforms to distribute content. © LinkedIn Guides. All Rights Reserved. 17 • Australian marketers use an average of five social media platforms to distribute content. • Australian (86%) and North America (87%) marketers use LinkedIn most often.
  • 18. Why brand yourself on LinkedIn?
  • 19. 1. Because LinkedIn is the No. 1 online professional branding tool that you have today. © LinkedIn Guides. All Rights Reserved. 19
  • 20. 2. Because more and more early stage prospects are qualifying service providers through LinkedIn – “LinkedIn them”. © LinkedIn Guides. All Rights Reserved. 20
  • 21. 3. Because LinkedIn is the most important recruitment database in Australia and it’s presence is growing rapidly. © LinkedIn Guides. All Rights Reserved. 21
  • 22. 4. Because LinkedIn helps you to create “trust, likeness and familiarity” with your network’s network. © LinkedIn Guides. All Rights Reserved. 22
  • 23. 4. Because LinkedIn is opening up and levelling the market place and it can take as little as .5 seconds to reject your profile! © LinkedIn Guides. All Rights Reserved. 23
  • 24. 5. LinkedIn is a great tool for highlighting your specialisations. For example, you might be a commercial property guru for Winnellie. © LinkedIn Guides. All Rights Reserved. 24
  • 25. 6. Because LinkedIn’s Recommendation & Endorsements are powerful tools broadcasting your skills and expertise. © LinkedIn Guides. All Rights Reserved. 25
  • 26. LinkedIn Tips for Real Estate professionals
  • 27. Upload a professional photo © LinkedIn Guides. All Rights Reserved. 27 27
  • 28. Where people look on your profile © LinkedIn Guides. All Rights Reserved. 28
  • 29. Activate your Highlight Box! © LinkedIn Guides. All Rights Reserved. 29
  • 30. Completely fill out your contact info… © LinkedIn Guides. All Rights Reserved. 30 Your network only Whole network
  • 31. Customise Links to your website © LinkedIn Guides. All Rights Reserved. 31
  • 32. Tell your story in the Summary Section © LinkedIn Guides. All Rights Reserved. 32 My passion My history My current focus Call to Action!
  • 33. Create a story with through your experiences © LinkedIn Guides. All Rights Reserved. 33 Show your career trajectory Show your career trajectory Use KeywordsUse Keywords Tell your USPTell your USP Additional InfoAdditional Info Call to Action!Call to Action!
  • 34. Add supporting content to your experiences! © LinkedIn Guides. All Rights Reserved. 34
  • 35. Getting Endorsements ….. © LinkedIn Guides. All Rights Reserved. 35
  • 36. Join relevant professional Groups… © LinkedIn Guides. All Rights Reserved. 36
  • 37. © LinkedIn Guides. All Rights Reserved. 37 TIP 14 – Advanced Search
  • 38. Personalise Your Connection Requests… © LinkedIn Guides. All Rights Reserved. 38
  • 39. Personalise Your Connection Requests… © LinkedIn Guides. All Rights Reserved. 39
  • 40. Personalise your request…… © LinkedIn Guides. All Rights Reserved. 40
  • 41. Make you account secure… © LinkedIn Guides. All Rights Reserved. 41
  • 42. Professionally build your network © LinkedIn Guides. All Rights Reserved. 42  2-5 times a Week.  Only for 15-30 minutes, preferably on PC or Tablet.  Respond to messages.  Write Endorsement & Recommendations.  Prospect for new business.  Cultivate existing network.
  • 43. Time management is really important…. © LinkedIn Guides. All Rights Reserved. 43
  • 44. LinkedIn Visualisation of my network © LinkedIn Guides. All Rights Reserved. 44 Me
  • 45. Thank you and Questions! © LinkedIn Guides. All Rights Reserved. 45
  • 46. © LinkedIn Guides. All Rights Reserved. 46