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SEO Webinar - Wake Up From A Kitchen Nightmare

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Here is the recording of the actual webinar on how to optimize your site for better conversion. …

Here is the recording of the actual webinar on how to optimize your site for better conversion. https://linkshareevents.webex.com/ec0605lb/eventcenter/recording/recordAction.do?theAction=poprecord&actname=%2Feventcenter%2Fframe%2Fg.do&actappname=ec0605lb&renewticket=0&renewticket=0&apiname=lsr.php&entappname=url0107lb&needFilter=false&&isurlact=true&rID=2526752&entactname=%2FnbrRecordingURL.do&rKey=33ea4bac10eb6f83&recordID=2526752&siteurl=linkshareevents&rnd=9718078091&SP=EC&AT=pb&format=short

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  • 1. SEO for Business Results: Wake Up From a Kitchen Nightmare
    Presented By: Sally Anne Dishong
    SEO + Social Media Content Specialist
  • 2. 2
    SEO for Business Results
    Wake Up From a “Kitchen Nightmare”
    Your website is like a restaurant
    Borrowing a theme from
    Chef Gordon Ramsay’s
    “Kitchen Nightmares” show
  • 3. 3
    SEO for Business Results
    Kitchen Wisdom from Chef Gordon Ramsay
    Attractive Menu
    + Delighted Guests
    = Profits $$$
  • 4. 4
    SEO for Business Results
    Kitchen Wisdom from Chef Gordon Ramsay
    Create an attractive “menu”
    Delight your “guests”
    3. Mind the “numbers”
    Borrowing a theme from
    Chef Gordon Ramsay’s
    “Kitchen Nightmares” show
  • 5. 5
    SEO for Business Results
    Kitchen Wisdom from Chef Gordon Ramsay
    Create an attractive “menu” of content offerings
  • 6. 6
    SEO for Business Results
    Kitchen Wisdom from Chef Gordon Ramsay
    2. Delight your “guests”—visitors and search engines
  • 7. 7
    SEO for Business Results
    Kitchen Wisdom from Chef Gordon Ramsay
    3. Mind the “numbers”—KPIs and analytics
  • 8. 8
    Recipe for SEO Secret Sauce in 2010
    From the Kitchen of LinkShare Agency Services
    • Start with freshest quality ingredients available(frequent, authoritative content for visitors and search engines)
    • 9. Add a dash of cayenne pepper (for a speedier loading time)
    • 10. Finish with an attractive garnish(optimized titles and meta data for visitors and search engines)
    • 11. Meet your guests where they hang out to invite them in (social media and offline events)
    • 12. Become part of the local knowledge (in local directories and other sources)
    • 13. Make it easy for folks on the go (optimize for mobile visitors)
  • 9
    SEO for Business Results
    Wake Up From a “Kitchen Nightmare”
  • 14. 10
    SEO for Business Results
    Wake Up From a “Kitchen Nightmare”
    Additional resources:
    • LinkShare blog http://blog.linkshare.com/ --watch for more posts on SEO for Business Results
    • 15. Matt Cutts/Google SEO blog http://www.mattcutts.com/blog/
    • 16. Chef Gordon Ramsay, Kitchen Heaven—cookbook with back story about the show, episodes and recipes
  • 11
    SEO for Business Results
    Contact info: Sally Anne Dishong
    SEO + Social Media Content Specialist sallyanne.dishong@linkshare.com @CYL4G_SallyAnne
    LinkShare blog:
    http://blog.linkshare.com/2010/07/08/seo-for-business-results-wake-up-from-a-kitchen-nightmare/
  • 17. 12
    SEO for Business Results
    From the Kitchen of LinkShare Agency
    Since you asked…
    a little about us
  • 18. Coming Soon—”Facebook Ads: Social Engine Marketing”
    13
    5 Tips & Tricks to Develop Ads that Convert in Facebook
    Learn ways you can increase conversion with this social media platform.
    Hosted by: Victoria Edwards
    SEO/SMO Internet Marketing pecialist
    Date: To Be Determined
    Stay Tuned to the LinkShare blog and Facebook page for updates!
  • 19. 14
    Upcoming LinkShare “Live” Events
    LinkShare 2010 Tradeshow Calendar—stop by and say hi!LeadsCon EastJuly 26 - 27, 2010 | New York, NYSearch Day Sponsor | Table Top #46Affiliate Summit EastAugust 15-17 | New York, NYBronze Sponsor | Booth # 1018 | Meet Market Table # 84Shop.orgSeptember 27 - 29 | Dallas, TXSilver Sponsor | Booth #104For updates visit: www.linkshare.com/tradeshows
  • 20. 15
    SEO for Business Results
    Wake Up From a Kitchen Nightmare
    And the three lucky winners of a free SEO Assessment report and one-hour consultation are…
  • 21. 16
    SEO for Business Results
    Wake Up From a Kitchen Nightmare
    Thank you!
    We hope this webinar was helpful!