Selling Social Media
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Selling Social Media

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Learn how social media enhances management/leadership style, expands customer service channels, compliments sales and marketing campaigns, and amplifies communication efforts. ...

Learn how social media enhances management/leadership style, expands customer service channels, compliments sales and marketing campaigns, and amplifies communication efforts.

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    Selling Social Media Selling Social Media Presentation Transcript

    • Sell the 800 lb Bird in the Room
    •  Leadership/Management  Customer Service  Sales and Marketing  Communication Social Media provides: • Quick, easy systems for talking with your team • Convenient, friendly forums for your customers • Cutting-edge industry information
    • Learn which platforms:  Are best for internal team communication  Allow for creativity and encourage collaboration  Provide direct message capability Linkedin Facebook Twitter Google+ YouTube Pinterest
    • Learn how to:  Set your social media newsfeeds to follow industry leaders content with #hashtags to establish yourself as an industry leader  Manage online conversations and information  Create
    • “Fight social media fire with social media water.” 88% of consumers are less likely to buy from companies ignoring social complaints 90% of upset customers can be retained with great social customer service
    • Learn how to:  Turn complainers in to allies and enthusiasts  Share information without sounding sales-y  Provide a platform for your fans to “sell” you!
    • “The ROI on Social Media is that your company will still exist In 5 years.” Erik Qualman ROI $$$$$
    • “If I’d asked my customers what they wanted, they would have said a faster horse.” Henry Ford
    • Learn how to:  Drive the car—NOT beat the horse!  Manage and monitor your online reputation  Reach your audience on the social media platforms they use most  Brand your message across all social media platforms  Make $$$ by selling something specific
    • Learn:  Which communication styles prefer what social media platforms  How to build a personal “brand” and enhance your professional image  Proper “net-iquette” when building your professional network #Hello!
    • The Sagacious and Loquacious Lindee Brauer Social Media Training: Keynotes Workshops ½, 1, and 2-Day Trainings Web Writing: Presentations, web copy, social media content, ebooks, media releases, marketing strategies 719 641-1446 Corporate Gypsy Social Media Maven Pen-for-Hire LindeeBrauerAndCompany.com
    • “I hear YouTube, Twitter and Facebook are merging to form a super-social media site – YouTwitFace.” – Conan O’Brien, The Tonight Show June 2, 2009